Don Faul, the CEO of CrossFit and a seasoned athlete, shares his transformative journey leading the brand. He discusses the passion within the CrossFit community and highlights the power of its unique affiliate model. Faul addresses challenges faced by affiliate owners, emphasizing the need for robust business practices and education. Looking ahead, he envisions engaging 30 million participants by 2030, aiming for a healthier global community. The importance of effective leadership and member support within CrossFit is a recurring theme in their conversation.

In this podcast episode, John Welbourn, a former NFL player and founder of Power Athlete, discusses his extensive background in performance training and the history of CrossFit Football. He highlights his contributions to the fitness world, particularly in the integration of periodized strength training into CrossFit methodology. John shares insights on the evolution and future of fitness, the importance of authenticity in the strength and conditioning world, and his company's various offerings. He also touches on the impact of technology and marketing in the fitness industry, as well as his views on modern consumer behavior and challenges in the coaching industry.   https://powerathletehq.com/ https://podcastcollective.io/  

In this episode, host Eric Malzone sits down with Austin Cohen and Justin Turetsky,  the innovative minds behind FlexIt, to explore the transformative trends within the fitness and wellness industry. They recount their experiences at the recent IHRSA event, discussing the shift from traditional fitness models to a broader concept of interconnected health. This episode dives into the strategic evolution of their company, highlighting the expansion from virtual personal training to a comprehensive suite of wellness services, including health coaching, yoga, and nutrition. They share insights on the challenges and opportunities this transition presents, such as SEO impacts and changes in consumer behavior, and emphasize the importance of integrating various modalities to support overall well-being.  Visit: https://podcastcollective.io/    

In this episode, Ross Stewart Campbell discusses his journey from running large-scale investment events in the oil and gas industry to founding FitSummit and Beyond Activ. He elaborates on his passion for fitness, his experiences opening a gym, and the evolution of his business through the challenges of the COVID-19 pandemic. Campbell highlights the unique value proposition of Beyond Activ's events, including their global reach and integration of multiple verticals like fitness, health, wellness, and hospitality. He also shares insights on managing large-scale events, the importance of thought leadership, and the future plans for Beyond Activ.   LINKS:   https://podcastcollective.io/  

In this episode, Eric Malzone interviews Brian Kirkbride, Co-CEO and co-founder of FitLab. They discuss the mission of FitLab to build a fully integrated platform for the next generation of fitness and wellness consumers. Brian shares his journey from roles in venture capital, investment banking, and as an executive at Nike to his current position at FitLab. The conversation delves into the unique consumer expectations of millennial and Gen Z generations, and the necessity of integrating various fitness modalities into one cohesive platform. Brian also provides insights into their recent acquisitions, like RPM and Assault, and the exciting development of Nike Studios.    https://podcastcollective.io/ https://www.fitlab.com/  

Former athlete and CEO of OPEX Fitness, Carl Hardwick, discusses the importance of foundational fitness principles, the evolution of coaching, and the impact of relationships with clients. He introduces CoachRx and AI-driven RX Bot to streamline program design. Emphasizing simplicity, Carl highlights the need for intentional fitness practices in the industry.

In this episode, Vadim Fedotov shares his journey from a professional athlete to becoming the CEO of Bioniq, a personalized supplement company. Vadim talks about his early life, his father's influence, and his career in basketball that was cut short due to injuries. This experience fueled his interest in health optimization. He transitions to discuss his corporate journey, including his role at Groupon, and eventually founding Bioniq. Vadim highlights the company's mission to provide personalized supplements based on blood tests, the challenges faced in the early stages, and their recent rapid growth in markets like the US and Saudi Arabia. He also touches on the importance of partnerships, the data-driven approach of Bioniq, and the unique value proposition of their products. Vadim emphasizes transparency, the ups and downs of entrepreneurship, and the importance of maintaining a vision to achieve global recognition in the health and wellness industry.   https://www.instagram.com/vadim_bioniq/ https://podcastcollective.io/      

In this episode, Eric sits down with Cody Mooney and discusses his journey in the world of CrossFit, his role as the Director of Performance at Pliability, and the evolution of mobility training. From his early days in sports to competing in the CrossFit Games, Cody shares insights on the importance of functional fitness and mobility. He highlights how technology and education are becoming crucial in promoting human movement health. Cody also covers the business growth of Pliability, their focus on hyper-personalization, and their expansion into new markets like golf and running.    Episode Highlights:   Discovering CrossFit and Coaching Competing in CrossFit Games Joining Romwad and Pliability The Importance of Mobility Expanding Pliability's Reach Consumer Experience with Pliability Challenges in Adopting Mobility Routines Trendy Therapies vs. Mobility Educating on Natural Recovery CrossFit Culture and Time Challenges Market Opportunities and Expansion Golf and Running Markets Partnerships and Data Insights Commercial and Community Outreach Challenges and Future Goals   www.podcastcollective.io  

In this episode, host Eric Malzone welcomes Eric Durak, one of the nation's leading clinical Exercise Physiologists and Health Educators, to discuss the complex world of GLP-1 weight loss medications. Durak, with over 30 years of experience in medical fitness and research, discusses the clinical and practical aspects of these medications. He provides insights into the mechanisms through which they aid weight loss, their potential side effects, and the critical role of exercise and proper hydration. Durak also emphasizes the importance of developing comprehensive fitness programs tailored to individuals using GLP-1 medications. He further discusses the significance of community relationships, legal considerations, and the necessity for ongoing trainer education to safely and effectively integrate these medications into the fitness industry.   Episode Highlights: The GLP-1 Opportunity in Health and Fitness Legal and Safety Considerations Understanding GLP-1 Medications Impact on Exercise and Body Composition Industry Reactions and Preparations Developing Effective Programs Historical Context and Modern Applications Practical Steps for Health Clubs The Role of Technology in Fitness Training Marketing Strategies for Weight Loss Programs The Impact of Cancer Exercise Programs The Future of Health Clubs Long-Term Effects of Weight Loss Drugs Nutritional and Supplementation Insights   Links: https://podcastcollective.io/ https://www.medhealthfit.com/ 

In this episode, host Eric Malzone interviews Paul Bowman, the CEO of Wexer, about his journey from professional volleyball player to leading a digital fitness platform. Paul shares insights about the evolution and current state of Wexer, the importance of group exercise, and the shift towards creating personalized digital fitness experiences. They discuss trends in content consumption, the impact of AI on fitness, and the role of media in modern fitness organizations. Paul emphasizes the need for the fitness industry to embrace digital solutions to better serve members around the clock.   Episode Highlights:   Paul Bowman's Background and Journey The Evolution of Wexer Wexer's Current Offerings and Ecosystem Trends in Digital Fitness and Content Consumption The Hybrid Fitness Model and Its Impact Successful Digital Fitness Strategies Demographic Trends in Fitness Content The Rise of YouTube and Fitness Influencers The Role of AI in Content Creation Exploring AR, VR, and MR in Fitness The Wexner Podcast: Origins and Impact Entrepreneurial Journeys and Insights Challenges and Future of Digital Fitness   https://wexer.com/ https://podcastcollective.io/