Future of Fitness

Eric Malzone
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Jun 13, 2025 • 19min

Power Moves: Andy Peat & Jason Moore - Snap Fitness rolls out Spren’s AI coaches and body composition to 1,100 gyms worldwide

Eric Malzone is joined by Andy, Pete and Jason Moore, CEO of SPREN, to discuss a groundbreaking partnership between Lyft Brands and SPREN. This collaboration aims to integrate advanced body composition analysis technology with gym experiences, coaching services, and on-demand content. Andy and Jason delve into how this innovative approach will enhance user engagement, retention, and overall fitness outcomes through a unique combination of smartphone-based body scanning, AI-driven coaching, and personalized nutrition plans. They emphasize the seamless blend of technology and personal trainers to provide 24/7 support, making fitness more accessible and effective for everyone.   https://podcastcollective.io/  
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Jun 9, 2025 • 49min

Paul Byrne - Navigating MAHA: The Future of Fitness in American Healthcare

In this episode, Eric welcomes back Paul Byrne to discuss the significant topics surrounding the 'Make America Healthy Again' (MAHA) movement, tariffs, and their impacts on the fitness industry. Paul shares his extensive background in the fitness business, notably with Precor and Harrison Company. The discussion delves into the health crisis in America, highlighting alarming statistics about chronic diseases and obesity. Paul outlines the roles and initiatives of key players in the MAHA movement, including RFK Jr., Marty Makary, and Jay Bhattacharya, and their goals to improve national health through science-based approaches. The conversation also touches on the potential opportunities and challenges for the fitness industry amid these new health agendas and the current economic landscape influenced by tariffs. The episode provides insights into possible future trends and the importance of education in promoting healthier lifestyles.   LINKS: https://goteamup.com/ https://podcastcollective.io/ https://egym.com/int  
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Jun 4, 2025 • 48min

Rick Mayo - Strength First: Simplifying the Modern Fitness Prescription

In this engaging conversation, Eric Malzone and Rick Mayo discuss the evolution of the fitness industry, focusing on the growth of Alloy, a successful fitness franchise. They explore the challenges and opportunities in the market, emphasizing the importance of returning to fundamental fitness principles. Rick shares insights on the modern fitness prescription, advocating for strength training as a foundation and the significance of understanding cardiovascular training. The discussion also highlights common misconceptions in fitness, particularly the 'garbage zone' of training, and offers practical strategies for achieving longevity and health. In this conversation, Eric Malzone and Rick Mayo discuss the evolving landscape of health and fitness, particularly focusing on the importance of tailored training for different age groups, the balance between competitive sports and general health, and the increasing awareness of health and wellness among consumers. They also explore the implications of new health policies and the role of GLP-1 medications in weight management and overall wellness. The discussion emphasizes the need for fitness professionals to adapt to these changes and prioritize the health of future generations. LINKS: https://goteamup.com/ https://podcastcollective.io/ 
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May 30, 2025 • 1h 10min

Juliet Starrett & Alex Alimanestianu - Quarterly Reports: The Big Five, HUGE Industry Transactions, & Casey Means as Surgeon General

In this conversation, Eric Malzone, Juliet Starrett, and Alex discuss recent transactions in the fitness industry, including Crunch and EoS, and analyze quarterly reports from major companies like Peloton, Planet Fitness, and Lifetime Fitness. They explore the challenges and strategies these companies face in a fluctuating economic environment, highlighting Peloton's struggle to grow despite cutting costs, Planet Fitness's impressive membership growth, and Lifetime's strong financial performance. The discussion also touches on the impact of AI in the fitness sector and the evolving landscape of gym memberships. In this conversation, Eric Malzone, Alex, and Juliet Starrett discuss the transformative impact of AI on personal health, the financial state of fitness companies, leadership changes, and the role of the Surgeon General in public health. They explore the intersection of individual health optimization and public health, emphasizing the need for educational initiatives in schools to combat obesity and promote healthier lifestyles. The discussion also highlights the success of Garmin in the fitness market and the overall optimism in the fitness industry despite challenges. LINKS: https://goteamup.com/ https://podcastcollective.io/ https://egym.com/int  
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May 25, 2025 • 48min

Dr. Bob Gabbay - The Future of GLP-1s

In this conversation, Dr. Bob Gabbay discusses the evolution and impact of GLP-1 medications on weight loss and fitness. He highlights the importance of integrating lifestyle changes with medication, the current state of GLP-1 treatments, and the role of fitness professionals in supporting patients. The discussion also touches on the future of healthcare, technological innovations, and the potential of exercise mimetics. Takeaways GLP-1 medications have been around for 20 years but have recently exploded in popularity. The evolution of GLP-1 treatments has led to significant weight loss results, with newer medications achieving up to 22% weight loss. Lifestyle changes remain crucial for individuals using GLP-1 medications, complementing their effects. Statistics show that one in eight Americans have tried GLP-1 medications, but many stop within a year due to side effects or expectations. Common side effects of GLP-1 medications include nausea and gastrointestinal issues, with muscle wasting being a significant concern. Fitness professionals have a vital role in educating and supporting patients using GLP-1 medications. Technological innovations, such as AI and digital health tools, are transforming healthcare and patient engagement. The future of healthcare may see a greater integration of fitness professionals into the healthcare ecosystem. Exercise mimetics are being explored as a way to stimulate muscle growth without traditional exercise. By 2030, there is hope for improved access to GLP-1 medications and a shift in societal attitudes towards treating obesity as a disease. LINKS: https://goteamup.com/ https://podcastcollective.io/ https://egym.com/int  
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May 23, 2025 • 24min

Power Moves: Julian Barnes - BFS 2024 State of The Industry Report

In this episode, Eric Malzone welcomes Julian Barnes, co-founder and CEO of BFS Network, for an insightful discussion on the state of the boutique fitness industry. Drawing from BFS's latest annual report, Julian shares data-driven strategies that gym owners can use to improve profitability, streamline operations, and build sustainable businesses. The conversation covers everything from fundamental KPIs to surprising trends that challenge conventional wisdom in the fitness space.   https://podcastcollective.io/ https://egym.com/int
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May 20, 2025 • 51min

Edward Hertzman - Athletech's Innovation Summit

Edward Hertzman, Founder of Athletech News and organizer of the Athletech Innovation Summit, dives into the evolving fitness landscape. He discusses the critical need for rebranding and collaboration amid economic challenges. Hertzman highlights the growing influence of AI and personalized experiences at events. He also emphasizes the importance of smaller voices in the industry, advocating for transparency and science-backed claims. The dynamic between collaboration and competition is explored, along with networking opportunities that foster innovation and growth.
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May 15, 2025 • 46min

Marco Benitez - The Wearable Data Problem: How Rook is Creating a Universal Language for Health Tech

In this episode, host Eric sits down with Marco Benitez, CEO and founder of ROOK, to explore how digital health data is reshaping the fitness and healthcare landscapes. They discuss how wearable technology drives innovation in health monitoring, especially during the pandemic's impact on the industry. Marco shares his expertise in biomedical engineering and big pharma, highlighting how data-driven insights can enhance patient outcomes. The conversation dives into the challenges of standardizing wearable data, the role of AI in advancing healthcare, and the critical need for data privacy. They also examine how wearables empower disease prevention and personalized care through real-time biometric tracking. Marco wraps up by sharing Rook's mission and inviting collaborations to harness wearable data for better health and well-being.   LINKS: https://goteamup.com/ https://podcastcollective.io/ https://egym.com/int  
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May 10, 2025 • 50min

Tom Dowd - From Revamp to Rebrand: The F45 Renaissance

In this conversation, Tom Dowd discusses the significant progress made at F45 over the past year and a half, highlighting leadership changes, franchisee engagement, and the challenges faced, including accounting issues. He emphasizes the importance of innovation and strategic focus in the fitness industry, introducing the new 'Fit House of Brands' strategy and differentiating the VAURA Pilates brand as a unique offering in the market. In this conversation, Tom discusses the strategic growth and management of his fitness franchise, emphasizing the importance of balancing demand with operational capabilities. He introduces innovative recovery modalities and the integration of GLP-1 medications into their offerings, while also addressing the challenges posed by economic uncertainty. Dowd highlights the significance of content creation in establishing authority in the wellness space and the ongoing commitment to supporting members' health journeys.     LINKS: https://goteamup.com/ https://podcastcollective.io/ https://egym.com/int  
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May 5, 2025 • 40min

Sam O'Keefe - Unlocking the $150 Billion HSA/FSA Opportunity

In this conversation, Eric Malzone and Sam O'Keefe discuss the intersection of fitness, health, and financial opportunities through HSAs and FSAs. Sam shares his unique background and how it led him to identify a significant business opportunity in connecting health and fitness with financial wellness. They explore the differences between HSAs and FSAs, the market potential for these accounts, and how fitness businesses can leverage them to enhance customer retention and acquisition. The discussion also covers the qualification process for medical necessity, the commercial relationships with gym owners, and the future trends in health and fitness integration. LINKS: https://goteamup.com/ https://podcastcollective.io/  

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