The Five Podcast

​ @nicksaraev  and  @mattlarsen1000x  talk about some fun stuff.

What is The Five? ⤵️A simple, actionable podcast where you'll learn the exact strategies Nick and Matt are implementing—today—to grow their agencies & info product businesses.00:00 Intro & Podcast Banter  01:15 Hitting 1000+ Subs & Starting a Public Agency  02:43 Domain Name Debates: QualifiedLeads.com  04:05 Early Agency Naming Fails & Branding Lessons  05:16 Maker School Discount Deal Strategy  07:04 Vendor Negotiation Tactics & Affiliate Growth  08:18 Why Beginners Are Undervalued as Leads  09:10 Community Discounts & ROI-Driven Offers  10:15 The Power of Stacking Platform Credits  11:11 Updating Sales Pages with Real Value  12:14 Alpha Female, Courses & Tangents  13:43 Steve Jobs, Signal vs Noise, & Rule of 5  15:13 Daily Focus: Execution Over Planning  16:49 Company-Level Task Structuring & Automation  18:18 Owning 20+ LLCs & Tax Structuring  19:21 Cash Flow Businesses vs Startups  20:08 Buying Property Through LLCs  21:13 Project Management Overhaul  22:07 YouTube Comments & Creator Reputation  23:25 The “AI Agency” Model Is Not Dead  24:50 Repackaging = New Business Model Illusion  26:09 Marketing is Just Rebranded Repetition  27:10 Martial Arts & Seasonal Promotions Analogy  28:08 Commoditization is Not Your Problem  29:03 The Challenges of Serving Beginners  30:12 Pricing Strategy & Distribution Leverage  31:08 Podcast Format Debate & Recap  32:07 Fitness & Business Focus Connection  33:34 Hormonal Health & Muay Thai Discipline  34:18 Hot Yoga Fails & Group Awkwardness  35:21 The Hidden Benefits of Richer Circles  36:58 Friendship, Money Gaps, and Social Strategy  38:27 Planning for Private School & Generational Wealth  40:02 Private vs Public vs Catholic Schools  41:14 Religion Class & The Catholic School Experience  42:14 Final Thoughts & Outro

What is The Five? ⤵️A simple, actionable podcast where you'll learn the exact strategies Nick and Matt are implementing—today—to grow their agencies & info product businesses.00:00 Intro 01:16 Daily Channel Repurposing Strategy  02:30 The Triple Win of Daily Q&A Content  03:24 Why “Q&A” Titles Kill Your Videos  05:08 Turning Objections into Clicks & Growth  06:24 Episodic Content vs. One-Off Hooks  08:35 The 2-Minute Framework for Repurposing  10:06 The Balance Between Value & Perceived Value  12:33 Why YouTube Isn’t Fun Anymore (And How to Fix It)  13:22 Audio-Only Channel for High-ROI Lessons  15:29 Why Mass-Market Funnels Attract Bad Clients  17:46 Revenue Segmentation: Where the Real Money Comes From  19:27 Facebook Ads, Profit Margins & Platform Quality  21:23 Building Brands That Are Actually Sellable  22:23 Why “Being Rich” Is the Only Goal  23:31 The Ceiling of More Effort & Smart Time Use  24:37 Automation, Hiring & Productivity Ceilings  25:24 Why I’m Pulling Back My Online Presence  27:00 Trying to Erase Your Internet Past  28:32 The Legal Risk of Giving Public Advice  30:09 Cancel Culture & Content Risk Management  31:38 Brett from DesignJoy & the Toxic Takedown Trend  34:02 Going Viral = Becoming a Target  35:23 Managing Criticism & Staying Authentic  36:42 Top of Funnel Intent: Why It Matters  37:41 Content Length vs. Audience Level  39:05 High-Level Clients Want Speed, Not Volume  40:45 Value Per Second: The New Creator Metric  42:00 Watch Time Myths & Longform Stats  44:25 Country-Specific Metrics & YouTube Analytics  45:07 Commoditization & Standing Out with Proof  46:29 The Power of Live Lead Gen & Sales Content  47:51 Why Most YouTube Advice is Too Generic  49:38 Would YOU Watch Your Own Video?  50:39 Designing the Perfect Creator Lifestyle  51:34 Wrap-Up & Next Episode Tease

Discover the changing landscape of online communities and the impact of AI on advertising. The hosts reveal their journey from manual labor to efficient income generation and share insights on boosting productivity with fast internet. They emphasize the importance of massive action and persistence in outreach efforts. Explore the significance of a slight edge in decision-making, equating a 51% success rate to long-term gains. Laugh along as they engage with their audience and share experiences from their journey.

The hosts dive into the ups and downs of running a business, sharing personal anecdotes and insights on maintaining a positive mindset. They discuss client retention strategies and the challenge of churn, emphasizing the importance of engaging content and performance tracking. The intriguing effects of nicotine for focus are examined, alongside balancing productivity with playfulness. They also navigate the complexities of social media sponsorships, affiliate strategies, and the hiring process, all while keeping the conversation light and entertaining.

Discover the humorous dynamics of discussing personal finance among entrepreneurs. Learn how to transition from traditional agency work to performance-based lead generation by picking the right niche. Explore optimization strategies for YouTube and e-commerce success, especially in a changing market. Delve into the evolution of lead generation through platforms like TikTok Shop. Gain insights on enhancing team dynamics, maximizing productivity, and the power of solving one significant problem each day for business growth.

Explore the fascinating strategy of selling legally mandated products like insurance. Discover how diverse video lengths can enhance engagement on YouTube, making content creation more dynamic. The discussion emphasizes the power of storytelling and humor in video formats to capture viewers. Learn about easing into productivity with easier tasks to build momentum, and delve into the psychological challenges of akrasia, addressing why we often struggle to act on our knowledge. It's a blend of personal anecdotes, effective strategies, and humor.

Dive into the fascinating world of follow-up strategies inspired by Alex Hormozi! Discover the power of the 3-7 follow-up method to boost sales and client engagement. The hosts share their real-life success stories and the art of crafting targeted, effective email sequences. Get insights on building engaging content and strategies for optimizing social media presence. Plus, explore innovative tools that can revolutionize how you communicate with your audience. Tune in for tips on monetizing lifestyle content through humor!

Discover how to create your own market by leveraging activation points that convert leads into clients. The discussion highlights effective project management tools that prioritize accountability and efficiency. Learn about financial management through daily bookkeeping and the urgency-importance matrix for mastering task prioritization. Gain insights into motivating your team with competitor analysis and nurturing a proactive work culture, all essential for scaling your business to eight figures.