

Why the “AI Agency” Model Isn’t Dead | The Five Podcast Ep. 13
What is The Five? ⤵️
A simple, actionable podcast where you'll learn the exact strategies Nick and Matt are implementing—today—to grow their agencies & info product businesses.
00:00 Intro & Podcast Banter
01:15 Hitting 1000+ Subs & Starting a Public Agency
02:43 Domain Name Debates: QualifiedLeads.com
04:05 Early Agency Naming Fails & Branding Lessons
05:16 Maker School Discount Deal Strategy
07:04 Vendor Negotiation Tactics & Affiliate Growth
08:18 Why Beginners Are Undervalued as Leads
09:10 Community Discounts & ROI-Driven Offers
10:15 The Power of Stacking Platform Credits
11:11 Updating Sales Pages with Real Value
12:14 Alpha Female, Courses & Tangents
13:43 Steve Jobs, Signal vs Noise, & Rule of 5
15:13 Daily Focus: Execution Over Planning
16:49 Company-Level Task Structuring & Automation
18:18 Owning 20+ LLCs & Tax Structuring
19:21 Cash Flow Businesses vs Startups
20:08 Buying Property Through LLCs
21:13 Project Management Overhaul
22:07 YouTube Comments & Creator Reputation
23:25 The “AI Agency” Model Is Not Dead
24:50 Repackaging = New Business Model Illusion
26:09 Marketing is Just Rebranded Repetition
27:10 Martial Arts & Seasonal Promotions Analogy
28:08 Commoditization is Not Your Problem
29:03 The Challenges of Serving Beginners
30:12 Pricing Strategy & Distribution Leverage
31:08 Podcast Format Debate & Recap
32:07 Fitness & Business Focus Connection
33:34 Hormonal Health & Muay Thai Discipline
34:18 Hot Yoga Fails & Group Awkwardness
35:21 The Hidden Benefits of Richer Circles
36:58 Friendship, Money Gaps, and Social Strategy
38:27 Planning for Private School & Generational Wealth
40:02 Private vs Public vs Catholic Schools
41:14 Religion Class & The Catholic School Experience
42:14 Final Thoughts & Outro