Relationships Rule

Janice Porter
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Jan 10, 2023 • 40min

Meet America’s Marketing Motivator – Kathy McAfee | RR188

Kathy McAfee is an executive coach, mentor and multiple book author - known as America's Marketing Motivator. She has built a huge network of clients over 17 years in business, through her purpose-driven work and creating real relationships. Today, Kathy’s work is aimed at helping women and people of color to be culturally aware, be competent, and overcome barriers to leadership. Kathy’s quote: “Networking is more than an event or activity. It's a strategy for a successful life” has really been the framework of her work all along – and resonates so much with my values … as you will hear in the episode. Learn more about Kathy at her website: www.americasmarketingmotivator.com/Learn more about Kathy’s signature program: www.TheFearlessLeader.comConnect with Kathy on LinkedIn: www.linkedin.com/in/kathymcafee/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Jan 3, 2023 • 36min

How to Amplify Your Messaging with Copy that Works | RR187

It is so refreshing to talk to young creative entrepreneurs – and today’s guest, Lucy Bedewi, definitely fits that bill.  Lucy is the founder and CEO of My Write Hand Woman, a copywriting business she started during the pandemic when she was only 22.  She is brilliant, unique, and has a wonderful sense of humor.  She encourages her clients to embrace bold moves, and works with them to make their web copy sparkle – and more importantly, speak to the soul of their ideal client – a talent in which she shines.Lucy and I talk about the top 3 things you want to look for in a copywriter, and she fills me in on all things copywriting, including how to produce very creative, imaginative reels and content.  You can check out more about Lucy and her company here – and take advantage of her FREE GIFT to discover your brand voice.Website and Social MediaLinks:Website - https://www.mywritehandwoman.com/IG Link - https://www.instagram.com/mywritehandwoman/Template Shop - https://www.mywritehandwoman.com/template-shopLink to "What's your brand voice?" quiz - https://www.tryinteract.com/share/quiz/60b986b3bfa5f200179b7bdeA little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Dec 27, 2022 • 33min

A Marketing Expert with a Big Heart | RR186

“I’m a strategic person” - that’s how Cindy Gersch describes herself, and you’ll likely agree after listening to this episode. Cindy is the founder of NEU Marketing Group, an award -winning marketing firm. She also founded the Facebook Group, Supporting Small and Local Businesses Everywhere, which has grown to more than 20,000 members. That in itself is a huge feat.In this episode we discuss:How networking is the secret to success in businessHow Cindy built her Facebook Group to 20,000+ membersThe biggest marketing mistake people makePersonal Connection versus Virtual NetworkingWhy Cindy is so passionate about philanthropyLearn more about Cindy & NEU Marketing Group:www.neumarketinggroup.comhttps://www.Instagram.com/neumarketinggrouphttps://www.facebook.com/NEUMarketGrouphttps://www.linkedin.com/company/neu-marketing-groupA little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Dec 20, 2022 • 35min

The 3 Marketing Mistakes Even Smart People Make (with Aurora Winter) | RR185

The award-winning bestselling author - serial entrepreneur - media trainer - creator of the Spoken Author method - and founder of Same Page Publishing, Aurora Winter is back.  This time we dig into her best-selling book Marketing Fastrack, now in its 2nd edition.  She is filled with marketing gems to help you turn your words into wealth.In this episode you will learn:Why every expert, entrepreneur, and leader needs a bookData revealing the surprising 27x value of a story.How to tip every meeting in your favor… before you say a wordWhy Listening is the new reading.The three marketing mistakes that even smart people make. Learn more about Aurora: https://www.aurorawinter.com/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Dec 13, 2022 • 43min

The Power Behind the Boss – the Executive Assistant – & How to Leverage Up! | RR184

When Joanne & I exchanged stories on LinkedIn from our past we became instant friends.  Then when I started to learn more about her, I knew she had to be on my podcast.Joanne turned her career as a loyal EA for over 20 years, into a successful business, training executive assistants today, on how they can be the best at their profession.She tells a great story from her first book:  Sitting on a File Cabinet, Naked, With a Gun (True Stories of Silicon Valley CEO Assistants) – that’s a must-listen!Learn more aboutJoanne: https://adminuniverse.com/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Dec 6, 2022 • 55min

Entrepreneurship Personified – Meet Kristine Vowles

Kristine Vowles is the founder and creative designer of the award-winning company The Luxury Look design and home staging firm. In this episode, Kristine and I talk about her passion for real estate and design and of course, business. Before returning to her creative side with this venture, Kristine had truly made her mark and impacted the luxury real estate market on a global scale. I know you will be fascinated with her drive and knowledge. Every project she takes on is designed with intention. Her ability to listen to her clients and take their vision and put it into action has become her trademark behind her work.In this episode we discuss:Her accomplishment as a winning race car driverThe major shift in exceptional customer experience todayThe power of businesses built best through referral.Kristine’s amazing new project – in Puerto Rico - The Love Tower – and the story of philanthropy behind it.Learn more about Kristine: https://www.kristinevowles.com/Email her at: kristine@theluxurylook.comA little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Nov 29, 2022 • 42min

How to be Absolutely Unforgettable by Creating a Heart-Centered Brand | RR182

Every brand has a story, and every brand can utilize that story to attract the right people and build relationships. This week’s guest, Stephanie Nivinskus - CEO of SizzleForce Marketing, helps scaling companies build their story to be noticed and attract more clients on a daily basis.Since 1995, Stephanie has developed and executed brand-building campaigns for companies including Starbucks, The NFL, Quiksilver, and thousands of small businesses. In this episode you will learn:The story brand framework.What separates brands in today’s marketplace and how brands can make themselves unforgettable?The key to turning your “pitch” from snooze-worthy to interesting and successful.Branding yourself versus having a company name.Why you need to work on your strategy first before you put any money into tactical implementation. You can take the Sizzle Force quiz here:  https://sizzleforce.com/quizAnd book a time to talk to Stephanie here: https://sizzleforce.com/contact-digital-marketer/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Nov 22, 2022 • 35min

How To Revolutionize Your Outreach on LinkedIn | RR181

Today’s guest, Art Hoffman, is revolutionizing how companies, recruiters and salespeople, find, connect and engage with new potential recruits and clients here on LinkedIn using his trademarked Cold-Click® process. Art is the CEO and founder of IN-Link Advisors, a company that brings real results to businesses by helping them generate a steady stream of qualified leads.  I use his service, and it has resulted in more LinkedIn connections, more conversations, and more sales for my business. In this episode you will learn:●      The power of an effective follow-up system●      How doing an outreach campaign to your existing connections can befruitful (In the first month of this service I had over 50% responses fromexisting connections – which led to new business).●      How to make your first outreach message or your cold-click relationalinstead of transactional.●      How important it is to optimize your LinkedIn profile first●      The important things you should do after somebody connects with you.●   The right questions to ask to move it to the next level. Learn more about Art at: https://www.cold-click.com/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Nov 8, 2022 • 33min

Just Keep On Keeping On” with Direct Sales Queen Jeri Taylor-Swade | RR180

“Just Keep On Keeping On” This motto has served my guest, Jeri Taylor-Swade, very well – as she navigated all the challenges of having a home-based business. She is an Elite Make-Up Artist and actually a Queen - the First Queen of SeneGence, and its only top-level distributor for 14 years. Jeri is a Direct Sales Expert, Motivational Speaker, and Best-selling Author. She is definitely an inspiration to anyone in this industry.In this episode you will learn:How to keep going through all the ups and downs in business – and stay motivatedHow to create a legacy businessScarcity thinking versus Abundance thinkingHow to use social media to connect with your audience, and build relationships.Tips for those who want to step up in their company or start a home-based business.Learn more about Jeri: https://jeritaylorswade.com/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.
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Nov 1, 2022 • 37min

Get in the Flow … Finding YOUR Version of Balance | RR179

Mia Moran supports high-achieving female entrepreneurs who are overwhelmed with their “life” and “wellness” pieces, find their version of balance. She is the host of the PlanSimple podcast, bestselling author of PlanSimple Meals, and creator of the FLOW System. In this episode you will learn:How Mia’s wellness adventure became a full-blown ride during a health crisis, which ultimately led to her business and helping othersMia's experience as a mother and an entrepreneur led her to develop her FLOW Planning Method, FLOW Planner, and FLOW365. How the way we think about time affects our ability to take care of ourselves, our families, and our businesses.Learn more about MiaWebsite: https://plansimple.comInstagram: https://instagram.com/plansimple.co/LinkedIn: https://www.linkedin.com/in/mia-moran/Facebook: https://facebook.com/plansimple.co/iTunes: https://podcasts.apple.com/us/podcast/plan-simple-with-mia-moran/id1089766926Book: https://plansimple.com/plan-simple-meals-book/A little about me:I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected.In appreciation for being here, I have a couple of gifts for you.A LinkedIn Checklist for setting up your fully optimized Profile: https://www.janiceporter.com/linkedin-training.htmlAn opportunity to test drive the Follow Up system I recommend by sending a FREE greeting card (on me): www.sendacardeverytime.comConnect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/https://www.facebook.com/JanicePorterBizhttps://twitter.com/janiceporterJoin our Relationships Rule community on FB here:https://www.facebook.com/groups/relationshipsrule/Thanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.Leave us an iTunes reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.

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