
Startup Savant
Meet Ethan, host of Startup Savant, a business podcast about the stories, challenges, and triumphs of fast-scaling startups and the founders who run them.
https://startupsavant.com/podcast
@startupsavantpodcast
For feedback, interview requests and more, connect with us at podcast@truic.com
Latest episodes

Jan 25, 2023 • 48min
Pivot: The Tech-Driven Solution to Quitting Tobacco with David S. Utley, M.D.
#45: David Utley, M.D. is the founder and CEO of Pivot, a digital health company helping users eliminate their tobacco use. Pivot has raised over $40 million, and David has over 100 published US patents. David is a seasoned entrepreneur and had previously been a founder at BARRX, which raised $70+ million in VC funding before being acquired in 2012. He has also served on the board of numerous startups and continues to engineer new solutions towards improving health outcomes.In this episode we dive into: Establishing partnerships with employers and large companiesWhy you may want to consider hiring an experienced CEOThe power of innovating a neglected space___________________________________________________Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast!Subscribe to our YouTube channel: https://www.youtube.com/@StartupSavantPodcastFollow Startup Savant:Instagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Jan 18, 2023 • 45min
FlyFin's AI Tax Revolution With Jaideep Singh
#44: Jaideep Singh is the founder and CEO FlyFin, a VC backed startup helping automate finances for freelancers and business owners. While he initially began working as a software engineer, he later went on to become a founder of various companies and received an MBA from Wharton. One of his first startups, Spock, worked to create a database of over 1 Billion people to help companies find talent. Jaideep is a serial entrepreneur and says the first step for validating a startup idea involves asking whether you are working on a problem you personally care about.In this episode we dive into: Why paying taxes can be a challenge for freelancers and self-employed entrepreneursHow to validate if a business idea is worth pursuingGetting your product off the ground in the early stages___________________________________________________Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast!Subscribe to our YouTube channel: https://www.youtube.com/@StartupSavantPodcastFollow Startup Savant:Instagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Jan 11, 2023 • 53min
Is the Future Free? With Josh Cliffords of FreeWater
#43: Josh Cliffords is the founder and CEO of FreeWater, the world’s first free beverage company. Josh has founded numerous companies, but in 2018, he decided to tackle the world’s water crisis and hasn’t looked back. Josh’s ‘negatively-priced’ business model leverages advertising to make goods and services pay for themselves, and while he is currently focused on growing FreeWater, he has plans to continue expanding this business model into new industries.In this episode we dive into: Their ‘negatively-priced’ business modelDisrupting industry juggernautsDeveloping new skills as a founder___________________________________________________Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! Subscribe to our YouTube channelhttps://www.youtube.com/@StartupSavantPodcastFollow Startup Savant Instagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Jan 4, 2023 • 57min
Building Your Entrepreneurial Pain Tolerance: Parker Graham of Finotta
#42: Former NFL player turned entrepreneur Parker Graham joins Ethan to discuss his startup Finotta, which offers banks a digital platform geared towards improving their customers’ financial health. Parker details his journey from a professional athlete to a startup founder. He discusses how his first company’s initial failures shaped his approach to creating Finotta and ultimately raising over $3 million dollars from one of his early customers.In this episode we dive into: Overcoming difficult obstacles as a founderBuilding company culture by establishing valuesThe importance of a founder’s pain tolerance threshold_____________________Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! Subscribe to our YouTube channelhttps://www.youtube.com/@StartupSavantPodcastFollow Startup Savant Instagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Dec 14, 2022 • 51min
Strategic Growth & The Danger of Vanity Metrics with Kyle York of York IE
#41: Kyle York is the founder and CEO of York IE. Kyle has advised and invested in 100+ startups and is a board member for several companies. Kyle initially began working in EdTech, and after developing an interest in the tech space, he became the CRO at Dyn, a software company that was later acquired by Oracle. In addition to York IE, Kyle is a co-founder of York Real Estate and York Athletics.In this episode we dive into: The difference between York IE and traditional VC firmsThe market in approachDefining success for yourselfVanity metrics & their impact on startups________Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! Subscribe to our YouTube channelhttps://www.youtube.com/@StartupSavantTRUiC/featuredFollow Startup Savant Instagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Dec 7, 2022 • 44min
The Guide to Being a CEO with Matt Blumberg
#40. Matt Blumberg is the Founder and CEO of Bolster, a company working to help startups scale by pairing them with executive talent and board members. In addition to running Bolster, Matt is the author of Startup CEO: A field guide to scaling up your business, and he runs a popular entrepreneurship blog, StartupCEO.com. Matt has worked with many companies throughout the years, and he has continued to write books dedicated to entrepreneurship.In this episode we dive into:What is and isn't the role of a CEOHow to scale yourself as a leaderThe importance of a balanced board of directors______Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! Subscribe to our YouTube channelhttps://www.youtube.com/@StartupSavantTRUiC/featured Follow Startup SavantInstagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Nov 30, 2022 • 45min
What is a Fractional CFO? With Anthony Nitsos
#38: Anthony Nitsos joins Annaka and Ethan to discuss startup Finances. As a fractional CFO, Anthony works with startups to build their financial systems and ensure that they have the correct figures to make informed decisions. Anthony recommends startups put in the work building a strong financial system in their early stages to help facilitate growth and success.In this episode we dive into: The value of hiring a fractional CFOCommon pitfalls for young startups building their financial systemsKey areas startups need to focus on during the early stages of their company______Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! Subscribe to our YouTube channelhttps://www.youtube.com/@StartupSavantTRUiC/featured Follow Startup SavantInstagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

4 snips
Nov 16, 2022 • 51min
Social Media Advertising in a Post iOS 14.5 World: Proxima
#38: Alex Song is the CEO and founder of Proxima, which helps brands boost their marketing abilities by using big data and Proxima’s AI-powered software. Alex began his career in finance, but eventually he decided to start his own business. He is no stranger to entrepreneurship and has confounded many companies over the years. While Proxima works to help other companies leverage data to improve marketing, Alex initially built Proxima to help solve problems he had been experiencing with his own ventures. In this episode we dive into: Changes in the advertising industry due to iOS 14.5The rise of social platforms and how we consume contentAudience PersonasHow to target your audience in our new digital age______Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! Subscribe to our YouTube channelhttps://www.youtube.com/@StartupSavantTRUiC/featured Follow Startup SavantInstagram: https://www.instagram.com/startupsavant/Twitter: https://twitter.com/StartupSavantTikTok: https://www.tiktok.com/@startupsavantpodcast

Nov 9, 2022 • 44min
Why Resilience is Crucial to a Startup's Success: Ksenia Yudina of UNest
#37: Ksenia Yudina joins Annaka and Ethan to discuss her journey founding UNest, a fintech app designed to help families invest in their kids’ futures. Ksenia walks us through the problem she saw with traditional options for families, and she shares her story innovating the finance industry, an industry that is often reluctant to change.In this episode we dive into: Innovating an industryUsing direct feedback to create changesAcquiring another companyFundraising and the doubt that can accompany a new founderRead the full episode summary at StartupSavant.com/podcast!

Nov 2, 2022 • 1h
Becoming 'Unapologetically Ambitious' with Shellye Archambeau
Shellye Archambeau serves on the boards of Verizon, Nordstrom, Roper Technologies, and Okta. She previously served as the CEO of MetricStream, a software company focused on risk management and compliance. Her book, Unapologetically Ambitious was chosen by Fortune magazine as the business book of the year. In this episode we dive into: Analyzing the risk in order to decide if an opportunity is worth pursuingOvercoming imposter syndromeFinding mentors and establishing connections with mentorsWhy you shouldn't fall in love with your productRead the full episode notes and summary on Startup Savant! Buy Shellye's book here.