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The Karat Podcast

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May 10, 2024 • 33min

EP. 78 - Hollywood Actor on Getting 150M views/ month (Adam Rose interview) [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights  @realadamrose  never had a normal life - from playing Robin William’s son at just 9yrs old, starring in an Oscar nominated film, to going viral during the pandemic and landing a Fortnite brand deal. Today Adam talks about the secret to gaining 150 MILLION views monthly online and how he’s returning to Hollywood to produce his first film. ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Adam Rose at https://www.instagram.com/realadamrose/  @realadamrose  -------------- 0:00 - Intro 1:14 - Why he started using a FAKE name 2:21 - His childhood struggle with disease 4:55 - He Co-Starred with WHAT actor? 6:23 - He recently sold his OWN movie? 9:57 - How Fortnite made him go viral 12:40 - The future of acting is TikTok 16:46 - Adam's most PASSIONATE moment 20:35 - Adam was a DELINQUENT 23:00 - What is it like having money? 25:17 - How a "Dead End" brought him to LA 26:43 - How was he so successful as a child actor? 31:58 - What's the dream now?
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May 1, 2024 • 1h 4min

EP. 77 - Steezy Kane on Quitting YouTube & Collabing w The Weekend (interview) [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @steezykane is done. He's quitting his Youtube channel with over 3 million subscribers. Steezy Kane was a fake persona created by Isaiah Shepard to get famous. Now, Isaiah is moving onto Hollywood. Today he discusses his collaboration with The Weeknd, his new show "Views" that will change Youtube, and why he's afraid of AI. ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Isaiah Shepard at https://www.instagram.com/steezykane/ @steezykane -------------- Timestamps: 0:00 - Intro 1:17 - How Isaiah got chased during the eclipse 2:48 - Why he lost motivation to post videos 3:28 - Why Steezy Kane is DEAD 6:57 - Why he stopped making content for views 9:45 - His $32,000 FAILURE 15:49 - Classic films that started off as failures 21:30 - How Smosh tanked their channel 24:30 - Why TikTok is investing in AI influencers 26:20 - Why is Isaiah afraid of AI? 32:21 - What is his dream for his content? 33:46 - His sketch he made for The Weeknd 38:47 - Does he feel burnout on projects outside of his YouTube channel? 41:38 - Why did he start "Steezy Kane" 44:54 - Why Steezy Kane is a poor YouTuber? 46:46 - Isaiah describes his BAD financial situation 48:47 - How the pier jump saved his life 51:41 - Why is he crying in his YouTube channel picture? 54:44 - He didn't talk until high school. 57:47 - Why are so many creators quitting? 59:41 - Why he thinks shorts will fail? 01:02 - What does he want to make now?
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Apr 24, 2024 • 1h 6min

EP. 76 - Avatar Star Michaela Murphy (Toph) on Netflix’s Reboot & Growing Creatively [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @michaelamostly voiced Toph in Avatar. Then she quit acting to go to Yale and become a doctor and live what she thought would be a "normal" life- but that's not what happened. Today she shares what post-Avatar life looks like, how she really feels about Netflix's Avatar, and her own creative dreams. ------------ Follow Karat at https://www.instagram.com/trykarat/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Michaela Murphy at https://www.instagram.com/michaelamostly/ @michaelamostly -------------- Timestamps: 00:00 - Intro 02:50 - Michaela's thoughts on drugs 04:16 - How Michaela feels about being public 05:44 - Being "that theater kid" in school 06:38 - The real reason Michaela's returning to YouTube 09:49 - The best social platform for actors 12:11 - Making the shift from actor to content creator 12:44 - Hustling with 5 jobs in a year 13:55 - Michaela sets the record straight 17:42 - Is Michaela moving away from Toph? 21:23 - Michaela's honest thoughts on Netflix's Avatar 23:52 - Playing Azula in 2024 24:33 - Why Michaela scares her dates away 28:19 - Shoot your shot 29:24 - Do people know they're dating Toph? 30:37 - What is Tinsel with Toph? 31:04 - A 10yr career plan at 5yrs old 37:38 - Working with her dream director 41:57 - PSA: FaceTime your dates 45:23 - How to boost your creator career 48:24 - Toph is Turning 30...FINALLY 53:22 - Supporting local artists at comic con 56:10 - Michaela's biggest life saver 57:49 - Why she'll never go behind the camera 59:48 - The hardest part of her career 1:02:30 - One year later...what's changed 1:05:56 - Outro
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Apr 17, 2024 • 59min

EP. 75 - How He Built YouTube’s Biggest Dating Show (Jubilee CEO interview) [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @jubilee produces crazy videos - like 'Speed dating 30 people IRL' or 'Flat Earthers vs Scientists' - now meet Jubilee's founder Jason Y. Lee on *why* and Jubilee's real mission to spread empathy. Today Jason shares why he's focused today on love & relationships - and why Jubilee just launched its new relationships app! ---------------------- Check out Jubilee's new relationships app at https://apps.apple.com/us/app/nectar-love-compatibility/id6476018063 Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow Jubilee @jubilee https://www.instagram.com/jubileemedia/ Follow Jason Y. Lee at https://www.instagram.com/jasonylee_/ ---------------------- Timestamps: 0:00 - Intro 2:51 - How Jubilee media started 4:53 - Why making a video measuring men's 🍆 is important 7:19 - Why Jason started making content 10:23 - Jesus would have been a YouTuber 10:37 - Why controversial debates are so important 14:34 - Jason's message for Jubilee copycats 16:12 - How Jubilee deals with guests they don't agree with 16:42 - Episodes Jason wasn't comfortable making 19:10 - The one rule for ALL Jubilee guests 21:17 - Why Eric is spiritual himself 21:54 - Did Jason feel loved growing up religious? 26:22 - How Jason hasn't burnt out after 15 years 28:47 - The goal of Jubilee 34:02 - What his parents taught him about love 34:59 - The moment he realized he would marry his wife 37:45 - Jubilee's new app! 40:25 - How personality types play into a relationship 45:06 - How he plans to change the way people love 46:07 - The new app might poke holes in friendships 50:53 - Is cheating a dealbreaker? 52:55 - His wife's Dad said NO to them marrying each other 55:13 - Why Jason won't take credit for Jubilee
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Apr 9, 2024 • 1h 12min

EP. 74 - Millionaire Humphrey Yang on How to Get Rich in 2024 [VIDEO]

Subscribe to our creator economy newsletter at https://news.trykarat.com! @humphrey became a millionaire by working normal jobs - and saving money - before taking giant risks like starting his own business and YouTube channel. Today - he shares how to beat the system and follow his footsteps. ---------------------- Follow Karat at https://www.instagram.com/trykarat/Available now on Spotify Follow Eric at https://www.instagram.com/erictway/ Follow Humphrey Yang at @humphrey https://www.instagram.com/humphreytalks/ ---------------------- Timestamps: 0:00 - Intro 1:39 - Gen Z trusts Humphrey more than Warren Buffet 2:59 - Entrepreneur vs YouTuber 3:39 - He had his own business at a 9yrs old 6:33 - A boomer's perception of wealth 11:05 - How much is Humphrey net worth? 11:32 - Financial creators don't talk about this 13:47 - The secret to get 1M followers on TikTok 15:08 - The habit that's keeping millennials "poor" 16:47 - Why financial creators won't post their losses 18:39 - Humphrey breaks down his portfolio 25:34 - Middle class DOSEN'T exist anymore 28:27 - Humphrey's earnings in GameStop 2021 31:29 - They best way to get a higher salary 35:26 - Do this trick to get a pay raise early in your career 38:09 - Running a meme page on the side 40:54 - Humphrey made 6-figures selling posters 47:34 - Good gamers = successful entrepreneurs 51:38 - What Humphrey is investing in next 52:25 - Things we should unlearn 53:27 - Chasing views is never a good mindset 55:08 - The Humphrey "Brand" 57:41 - When to use clickbait 59:56 - Why SVB failed? 1:05:48 - Meeting viewers IRL 1:06:31 - Making the move from financial to life advise content 1:08:20 - How often Humphrey meditates 1:12:01 - outro
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Apr 2, 2024 • 1h 1min

EP. 73 Billion Dollar Patreon CEO Explains How to Fix the Internet [VIDEO]

Jack Conte, Patreon CEO, discusses rebuilding a sustainable Internet, misalignment of creators & YouTube, balancing art with business, and the downsides of being a CEO. He shares personal stories, reflections on AI, and the changing landscape of the Internet.
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Mar 24, 2024 • 52min

EP. 72 - Part-time software engineer & part-time YouTuber: Jedcal interview [VIDEO]

Subscribe to Karat's Creator Newsletter at https://news.trykarat.com Check out Jed's new merch drop at https://ruleofthirds.com/! @jedcal got crazy views as a fulltime creator living in a creator house w friends like Kelly Wakasa & ur mom ashley. But he felt burned out. Today he shares why he decided to step back on YouTube and return to software engineering - and ensure that content is a small but meaningful part of the broader life he wants to live ✨ ---------------------- Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow Jed at @jedcal https://www.instagram.com/jedcal/ Follow his new project at https://ruleofthirds.com/ ---------------------- Timestamps: 0:00 - Intro 1:30 - Jedcal is getting JACKED 1:59 - is Jed *actually* 6 ft tall 4:17 - Why @ColinandSamir call Jed the "Casual Creator" and Jed's burnout 6:04 - Jed's secret trick to doing vlogs FAST 7:44 - @urmomashley's advice for vloggers 8:15 - why ​⁠Jed says: be careful of vloggers 9:15 - why Jed LEFT the creator house 11:05 - What MrBeast DOESN'T do in his videos 12:39 - How to build an audience for vlogging 13:00 - what Jed would make if the views didn't matter 13:56 - endgame for Jed is... 14:31 - Jed started his own company 17:10 - How much is he making from Ratemydorm.com? 19:43 - What will end Jed's content career? 21:46 - Jed's chess rating vs @BotezLive 24:36 - Jed is a 4th degree black belt 25:10 - why Jed needs to do chessboxing 26:21 - What changed when he left Guam? 27:54 - How he built so many friends in the Youtube space 29:08 - When he found his Youtube niche 31:10 - How was his mental health during covid when he couldn't make content? 33:58 - How much he made from Youtube when he quit his job 37:16 - Jed talks about his clothing brand 38:15 - Jed’s DATING life 40:19 - Would he ever form a content group? 40:48 - What he's working on 41:18 - The biggest thing on Jed's mind & how he keeps his male audience engaged 48:36 - How does Jed celebrate his subscriber growth? 49:40 - Last video he's most proud of
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Mar 20, 2024 • 59min

EP. 71 - Asmon & Mizkif's Secret Weapon: Tips Out CEO of OTK [VIDEO]

Subscribe to Karat's Creator Newsletter at https://news.trykarat.com In just 3 years - OTK has grown into a top profitable content org that owns a gaming PC company, a videogame publisher, and a talent management arm - all managed by co-owners @AsmonTV @EsfandTV @MizkifYT @Emiru @sodapoppin @nmplol Their fearless leader? OTK's CEO - @TipsOutBaby. Today Tips shares why OTK has succeeded when other groups have failed, how he makes decisions with 6 other streamer co-owners, and OTK's ultimate dream. ---------------------- Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow OTK at @OTKchannel https://www.instagram.com/otknetwork/ https://twitter.com/OTKnetwork Follow Tips at https://twitter.com/TipsOut ---------------------- Timestamps: 0:00 - Intro 1:42 - Why start OTK? 7:04 - The dangers of starting a podcast with friends 9:13 - From construction to gaming - which pays more? 12:10 - How much Tips makes now compared to his early days 13:35 - What Tips sacrificed for his dream job 15:32 - How World of Warcraft ruined streaming 16:38 - Working with content creators is DIFFICULT 19:08 - Is Tips happy? 21:21 - Tips shares OTK's secret to its success 26:21 - How OTK started its gaming PC company 28:14 - Is OTK profitable? 29:30 - Publishing our first OTK game! 33:02 - Making decisions with SEVEN Co-owners 37:53 - Tips puts OTK Talent rumors to REST 39:22 - How Tips really feels about EMIRU 43:07 - Knowing OTK would become a legit business 48:20 - Tips shares thoughts on ASMON 49:10 - The truth about MIZKIF 49:42 - True feelings about ESFAND 50:23 - How Tips feel about NICK 51:20 - Thoughts on SODAPOPPIN? 52:33 - OTK Co-owners get emotional 55:11 - His family FLED Syria 59:18 - Outro
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Mar 13, 2024 • 1h 15min

EP. 70 - I sold Quest for $1 BILLION after fixing my brain: Tom Bilyeu interview [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @TomBilyeu sold Quest Nutrition for $1bn. He used to hate his life & his own mom thought he'd fail - until he fixed his brain. Today he shares why you don't have free will & why that's ok, how to overcome the evolutionary impulses keeping you unhappy, and how to build a $1bn business. Check out Tom's courses at http://impacttheoryuniversity.com/ Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow Tom at @TomBilyeu https://www.instagram.com/tombilyeu https://www.facebook.com/tombilyeu https://twitter.com/tombilyeu https://www.linkedin.com/in/tombilyeu/ Check out Tom's upcoming video game at https://www.projectkyzen.io/ --------------- 00:00:00 - Intro 00:03:12 - Success is never guaranteed 00:05:39 - The secret to succeed at anything 00:09:06 - Wanting more will ALWAYS lead to failure 00:10:21 - Holding yourself accountable 00:11:35 - You become what you REPEAT 00:15:21 - Act as if YOU ARE in Control 00:18:20 - Tom's #1 rule to live by 00:21:51 - Motivating 98% of the world 00:25:50 - Video games are BETTER than film at storytelling 00:28:46 - One thing Tom and his dad bonded over 00:31:55 - How Tom's mom SCARED him straight 00:34:14 - Tom's psychedelic experimental phase 00:38:16 - Filling the God-Shaped Hole in the Heart 00:41:42 - The Brutality of History 00:45:24 - Nature's Brutality and the Concept of God 00:48:38 - The Decision of Having Kids 00:51:41 - Finding Fulfillment in Life 00:54:49 - Fear of Death and Living Fully 00:58:02 - The Importance of Accurate Predictions in Behavior 01:01:07 - Balancing Business and Relationships 01:04:20 - The Role of Equality in a Successful Relationship 01:07:24 - Mapping Strengths and Weaknesses 01:10:49 - Project Kyzen: Blurring the Line Between Real Life and Video Games 01:13:50 - The Impact of Technology on Society
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Mar 7, 2024 • 1h 27min

EP. 69 - How I built a $100M YouTube empire: Preston Arsement's story [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @PrestonPlayz made over $35M last year through YouTube. He's CEO of TBNR - a media empire with 100 employees, 9 channels and over 80M followers - but started as a kid making Runescape videos. Other top YouTubers are quitting. What keeps Preston going? Today he shares how he avoids burnout, how he scaled from creator to CEO, and he makes consistently compelling videos. ---------------------- Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow Preston at @PrestonYT @PrestonPlayz https://www.instagram.com/prestonplayz ---------------------------------------------- Timestamps: 00:00 - Intro 1:29 - Will Preston ever leave YouTube? 5:41 - Preston's #1 secret to success 10:43 - Where Preston's faith comes from 18:10 - ChatGPT is Preston's sensei 21:27 - Mr. Beast's formula will NEVER work for Preston 24:39 - Viewers always come first 26:01 - Hiring my first editor 32:53 - Growing up with Call of Duty XBox LIVE chat 34:54 - How to be 100% honest 36:13 - Preston's Mom: business partner and biggest critic 40:31 - "Fake" Preston 42:44 - I will NEVER retire 43:38 - His Minecraft server has made HOW MUCH? 46:17 - Does Preston need to be in his own content? 47:59 - Why Preston doesn't believe in work hierarchy 49:56 - Expanding the team 55:33 - Preston's hardest interview questions 56:46 - Preston's biggest flaw? 59:13 - Preston's greatest piece of advice 1:03:44 - What philosophical principles has Preston gotten from anime? 1:06:55 - The last time Preston cried? 1:08:27 - Is there an inherent meaning in what we do? 1:12:35 - Preston discusses alcoholism in his family 1:13:30 - Preston go to nutrition hacks 1:15:01 - Thoughts on AI and does Preston use it in his content 1:16:27 - Breaking down Preston's different brands 1:20:43 - Will Preston ever make more personal based content 1:21:59 - Why did Preston get married so fast? 1:24:24 - Looking to the next 10 years

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