
The Karat Podcast
Ever wondered what your favorite creators are like behind the scenes? Karat Financial co-founders Eric Wei and Will Kim talk with today’s biggest creators to get to know the humans behind the content. Tune in to go deep, with topics covering hopes, dreams, philosophy, and insecurities.
Latest episodes

May 10, 2024 • 33min
EP. 78 - Hollywood Actor on Getting 150M views/ month (Adam Rose interview) [VIDEO]
Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights
@realadamrose never had a normal life - from playing Robin William’s son at just 9yrs old, starring in an Oscar nominated film, to going viral during the pandemic and landing a Fortnite brand deal.
Today Adam talks about the secret to gaining 150 MILLION views monthly online and how he’s returning to Hollywood to produce his first film.
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Follow Karat at
https://www.instagram.com/trykarat/
Now available on Spotify
https://open.spotify.com/episode/
Follow Eric Wei at
https://www.instagram.com/erictway/
Follow Adam Rose at
https://www.instagram.com/realadamrose/
@realadamrose
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0:00 - Intro
1:14 - Why he started using a FAKE name
2:21 - His childhood struggle with disease
4:55 - He Co-Starred with WHAT actor?
6:23 - He recently sold his OWN movie?
9:57 - How Fortnite made him go viral
12:40 - The future of acting is TikTok
16:46 - Adam's most PASSIONATE moment
20:35 - Adam was a DELINQUENT
23:00 - What is it like having money?
25:17 - How a "Dead End" brought him to LA
26:43 - How was he so successful as a child actor?
31:58 - What's the dream now?

May 1, 2024 • 1h 4min
EP. 77 - Steezy Kane on Quitting YouTube & Collabing w The Weekend (interview) [VIDEO]
Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights
@steezykane is done. He's quitting his Youtube channel with over 3 million subscribers. Steezy Kane was a fake persona created by Isaiah Shepard to get famous. Now, Isaiah is moving onto Hollywood. Today he discusses his collaboration with The Weeknd, his new show "Views" that will change Youtube, and why he's afraid of AI.
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Follow Karat at
https://www.instagram.com/trykarat/
Now available on Spotify
https://open.spotify.com/episode/
Follow Eric Wei at
https://www.instagram.com/erictway/
Follow Isaiah Shepard at
https://www.instagram.com/steezykane/
@steezykane
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Timestamps:
0:00 - Intro
1:17 - How Isaiah got chased during the eclipse
2:48 - Why he lost motivation to post videos
3:28 - Why Steezy Kane is DEAD
6:57 - Why he stopped making content for views
9:45 - His $32,000 FAILURE
15:49 - Classic films that started off as failures
21:30 - How Smosh tanked their channel
24:30 - Why TikTok is investing in AI influencers
26:20 - Why is Isaiah afraid of AI?
32:21 - What is his dream for his content?
33:46 - His sketch he made for The Weeknd
38:47 - Does he feel burnout on projects outside of his YouTube channel?
41:38 - Why did he start "Steezy Kane"
44:54 - Why Steezy Kane is a poor YouTuber?
46:46 - Isaiah describes his BAD financial situation
48:47 - How the pier jump saved his life
51:41 - Why is he crying in his YouTube channel picture?
54:44 - He didn't talk until high school.
57:47 - Why are so many creators quitting?
59:41 - Why he thinks shorts will fail?
01:02 - What does he want to make now?

Apr 24, 2024 • 1h 6min
EP. 76 - Avatar Star Michaela Murphy (Toph) on Netflix’s Reboot & Growing Creatively [VIDEO]
Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights
@michaelamostly voiced Toph in Avatar. Then she quit acting to go to Yale and become a doctor and live what she thought would be a "normal" life- but that's not what happened.
Today she shares what post-Avatar life looks like, how she really feels about Netflix's Avatar, and her own creative dreams.
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Follow Karat at
https://www.instagram.com/trykarat/
Follow Eric Wei at
https://www.instagram.com/erictway/
Follow Michaela Murphy at
https://www.instagram.com/michaelamostly/
@michaelamostly
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Timestamps:
00:00 - Intro
02:50 - Michaela's thoughts on drugs
04:16 - How Michaela feels about being public
05:44 - Being "that theater kid" in school
06:38 - The real reason Michaela's returning to YouTube
09:49 - The best social platform for actors
12:11 - Making the shift from actor to content creator
12:44 - Hustling with 5 jobs in a year
13:55 - Michaela sets the record straight
17:42 - Is Michaela moving away from Toph?
21:23 - Michaela's honest thoughts on Netflix's Avatar
23:52 - Playing Azula in 2024
24:33 - Why Michaela scares her dates away
28:19 - Shoot your shot
29:24 - Do people know they're dating Toph?
30:37 - What is Tinsel with Toph?
31:04 - A 10yr career plan at 5yrs old
37:38 - Working with her dream director
41:57 - PSA: FaceTime your dates
45:23 - How to boost your creator career
48:24 - Toph is Turning 30...FINALLY
53:22 - Supporting local artists at comic con
56:10 - Michaela's biggest life saver
57:49 - Why she'll never go behind the camera
59:48 - The hardest part of her career
1:02:30 - One year later...what's changed
1:05:56 - Outro

Apr 17, 2024 • 59min
EP. 75 - How He Built YouTube’s Biggest Dating Show (Jubilee CEO interview) [VIDEO]
Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights
@jubilee produces crazy videos - like 'Speed dating 30 people IRL' or 'Flat Earthers vs Scientists' - now meet Jubilee's founder Jason Y. Lee on *why* and Jubilee's real mission to spread empathy.
Today Jason shares why he's focused today on love & relationships - and why Jubilee just launched its new relationships app!
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Check out Jubilee's new relationships app at
https://apps.apple.com/us/app/nectar-love-compatibility/id6476018063
Follow Karat at
https://www.instagram.com/trykarat/
Follow Eric at
https://www.instagram.com/erictway/
Follow Jubilee
@jubilee
https://www.instagram.com/jubileemedia/
Follow Jason Y. Lee at
https://www.instagram.com/jasonylee_/
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Timestamps:
0:00 - Intro
2:51 - How Jubilee media started
4:53 - Why making a video measuring men's 🍆 is important
7:19 - Why Jason started making content
10:23 - Jesus would have been a YouTuber
10:37 - Why controversial debates are so important
14:34 - Jason's message for Jubilee copycats
16:12 - How Jubilee deals with guests they don't agree with
16:42 - Episodes Jason wasn't comfortable making
19:10 - The one rule for ALL Jubilee guests
21:17 - Why Eric is spiritual himself
21:54 - Did Jason feel loved growing up religious?
26:22 - How Jason hasn't burnt out after 15 years
28:47 - The goal of Jubilee
34:02 - What his parents taught him about love
34:59 - The moment he realized he would marry his wife
37:45 - Jubilee's new app!
40:25 - How personality types play into a relationship
45:06 - How he plans to change the way people love
46:07 - The new app might poke holes in friendships
50:53 - Is cheating a dealbreaker?
52:55 - His wife's Dad said NO to them marrying each other
55:13 - Why Jason won't take credit for Jubilee

Apr 9, 2024 • 1h 12min
EP. 74 - Millionaire Humphrey Yang on How to Get Rich in 2024 [VIDEO]
Subscribe to our creator economy newsletter at https://news.trykarat.com!
@humphrey became a millionaire by working normal jobs - and saving money - before taking giant risks like starting his own business and YouTube channel. Today - he shares how to beat the system and follow his footsteps.
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Follow Karat at
https://www.instagram.com/trykarat/Available now on Spotify
Follow Eric at
https://www.instagram.com/erictway/
Follow Humphrey Yang at
@humphrey
https://www.instagram.com/humphreytalks/
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Timestamps:
0:00 - Intro
1:39 - Gen Z trusts Humphrey more than Warren Buffet
2:59 - Entrepreneur vs YouTuber
3:39 - He had his own business at a 9yrs old
6:33 - A boomer's perception of wealth
11:05 - How much is Humphrey net worth?
11:32 - Financial creators don't talk about this
13:47 - The secret to get 1M followers on TikTok
15:08 - The habit that's keeping millennials "poor"
16:47 - Why financial creators won't post their losses
18:39 - Humphrey breaks down his portfolio
25:34 - Middle class DOSEN'T exist anymore
28:27 - Humphrey's earnings in GameStop 2021
31:29 - They best way to get a higher salary
35:26 - Do this trick to get a pay raise early in your career
38:09 - Running a meme page on the side
40:54 - Humphrey made 6-figures selling posters
47:34 - Good gamers = successful entrepreneurs
51:38 - What Humphrey is investing in next
52:25 - Things we should unlearn
53:27 - Chasing views is never a good mindset
55:08 - The Humphrey "Brand"
57:41 - When to use clickbait
59:56 - Why SVB failed?
1:05:48 - Meeting viewers IRL
1:06:31 - Making the move from financial to life advise content
1:08:20 - How often Humphrey meditates
1:12:01 - outro

4 snips
Apr 2, 2024 • 1h 1min
EP. 73 Billion Dollar Patreon CEO Explains How to Fix the Internet [VIDEO]
Jack Conte, Patreon CEO, discusses rebuilding a sustainable Internet, misalignment of creators & YouTube, balancing art with business, and the downsides of being a CEO. He shares personal stories, reflections on AI, and the changing landscape of the Internet.

Mar 24, 2024 • 52min
EP. 72 - Part-time software engineer & part-time YouTuber: Jedcal interview [VIDEO]
Subscribe to Karat's Creator Newsletter at https://news.trykarat.com
Check out Jed's new merch drop at https://ruleofthirds.com/!
@jedcal got crazy views as a fulltime creator living in a creator house w friends like Kelly Wakasa & ur mom ashley. But he felt burned out.
Today he shares why he decided to step back on YouTube and return to software engineering - and ensure that content is a small but meaningful part of the broader life he wants to live ✨
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Follow Karat at
https://www.instagram.com/trykarat/
Follow Eric at
https://www.instagram.com/erictway/
Follow Jed at
@jedcal
https://www.instagram.com/jedcal/
Follow his new project at
https://ruleofthirds.com/
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Timestamps:
0:00 - Intro
1:30 - Jedcal is getting JACKED
1:59 - is Jed *actually* 6 ft tall
4:17 - Why @ColinandSamir call Jed the "Casual Creator" and Jed's burnout
6:04 - Jed's secret trick to doing vlogs FAST
7:44 - @urmomashley's advice for vloggers
8:15 - why Jed says: be careful of vloggers
9:15 - why Jed LEFT the creator house
11:05 - What MrBeast DOESN'T do in his videos
12:39 - How to build an audience for vlogging
13:00 - what Jed would make if the views didn't matter
13:56 - endgame for Jed is...
14:31 - Jed started his own company
17:10 - How much is he making from Ratemydorm.com?
19:43 - What will end Jed's content career?
21:46 - Jed's chess rating vs @BotezLive
24:36 - Jed is a 4th degree black belt
25:10 - why Jed needs to do chessboxing
26:21 - What changed when he left Guam?
27:54 - How he built so many friends in the Youtube space
29:08 - When he found his Youtube niche
31:10 - How was his mental health during covid when he couldn't make content?
33:58 - How much he made from Youtube when he quit his job
37:16 - Jed talks about his clothing brand
38:15 - Jed’s DATING life
40:19 - Would he ever form a content group?
40:48 - What he's working on
41:18 - The biggest thing on Jed's mind & how he keeps his male audience engaged
48:36 - How does Jed celebrate his subscriber growth?
49:40 - Last video he's most proud of

Mar 20, 2024 • 59min
EP. 71 - Asmon & Mizkif's Secret Weapon: Tips Out CEO of OTK [VIDEO]
Subscribe to Karat's Creator Newsletter at https://news.trykarat.com
In just 3 years - OTK has grown into a top profitable content org that owns a gaming PC company, a videogame publisher, and a talent management arm - all managed by co-owners @AsmonTV @EsfandTV @MizkifYT @Emiru @sodapoppin @nmplol
Their fearless leader?
OTK's CEO - @TipsOutBaby. Today Tips shares why OTK has succeeded when other groups have failed, how he makes decisions with 6 other streamer co-owners, and OTK's ultimate dream.
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Follow Karat at
https://www.instagram.com/trykarat/
Follow Eric at
https://www.instagram.com/erictway/
Follow OTK at
@OTKchannel
https://www.instagram.com/otknetwork/
https://twitter.com/OTKnetwork
Follow Tips at
https://twitter.com/TipsOut
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Timestamps:
0:00 - Intro
1:42 - Why start OTK?
7:04 - The dangers of starting a podcast with friends
9:13 - From construction to gaming - which pays more?
12:10 - How much Tips makes now compared to his early days
13:35 - What Tips sacrificed for his dream job
15:32 - How World of Warcraft ruined streaming
16:38 - Working with content creators is DIFFICULT
19:08 - Is Tips happy?
21:21 - Tips shares OTK's secret to its success
26:21 - How OTK started its gaming PC company
28:14 - Is OTK profitable?
29:30 - Publishing our first OTK game!
33:02 - Making decisions with SEVEN Co-owners
37:53 - Tips puts OTK Talent rumors to REST
39:22 - How Tips really feels about EMIRU
43:07 - Knowing OTK would become a legit business
48:20 - Tips shares thoughts on ASMON
49:10 - The truth about MIZKIF
49:42 - True feelings about ESFAND
50:23 - How Tips feel about NICK
51:20 - Thoughts on SODAPOPPIN?
52:33 - OTK Co-owners get emotional
55:11 - His family FLED Syria
59:18 - Outro

Mar 13, 2024 • 1h 15min
EP. 70 - I sold Quest for $1 BILLION after fixing my brain: Tom Bilyeu interview [VIDEO]
Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights
@TomBilyeu sold Quest Nutrition for $1bn. He used to hate his life & his own mom thought he'd fail - until he fixed his brain.
Today he shares why you don't have free will & why that's ok, how to overcome the evolutionary impulses keeping you unhappy, and how to build a $1bn business.
Check out Tom's courses at http://impacttheoryuniversity.com/
Follow Karat at
https://www.instagram.com/trykarat/
Follow Eric at
https://www.instagram.com/erictway/
Follow Tom at
@TomBilyeu
https://www.instagram.com/tombilyeu
https://www.facebook.com/tombilyeu
https://twitter.com/tombilyeu
https://www.linkedin.com/in/tombilyeu/
Check out Tom's upcoming video game at https://www.projectkyzen.io/
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00:00:00 - Intro
00:03:12 - Success is never guaranteed
00:05:39 - The secret to succeed at anything
00:09:06 - Wanting more will ALWAYS lead to failure
00:10:21 - Holding yourself accountable
00:11:35 - You become what you REPEAT
00:15:21 - Act as if YOU ARE in Control
00:18:20 - Tom's #1 rule to live by
00:21:51 - Motivating 98% of the world
00:25:50 - Video games are BETTER than film at storytelling
00:28:46 - One thing Tom and his dad bonded over
00:31:55 - How Tom's mom SCARED him straight
00:34:14 - Tom's psychedelic experimental phase
00:38:16 - Filling the God-Shaped Hole in the Heart
00:41:42 - The Brutality of History
00:45:24 - Nature's Brutality and the Concept of God
00:48:38 - The Decision of Having Kids
00:51:41 - Finding Fulfillment in Life
00:54:49 - Fear of Death and Living Fully
00:58:02 - The Importance of Accurate Predictions in Behavior
01:01:07 - Balancing Business and Relationships
01:04:20 - The Role of Equality in a Successful Relationship
01:07:24 - Mapping Strengths and Weaknesses
01:10:49 - Project Kyzen: Blurring the Line Between Real Life and Video Games
01:13:50 - The Impact of Technology on Society

Mar 7, 2024 • 1h 27min
EP. 69 - How I built a $100M YouTube empire: Preston Arsement's story [VIDEO]
Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights
@PrestonPlayz made over $35M last year through YouTube. He's CEO of TBNR - a media empire with 100 employees, 9 channels and over 80M followers - but started as a kid making Runescape videos.
Other top YouTubers are quitting. What keeps Preston going? Today he shares how he avoids burnout, how he scaled from creator to CEO, and he makes consistently compelling videos.
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Follow Karat at
https://www.instagram.com/trykarat/
Follow Eric at
https://www.instagram.com/erictway/
Follow Preston at
@PrestonYT
@PrestonPlayz
https://www.instagram.com/prestonplayz
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Timestamps:
00:00 - Intro
1:29 - Will Preston ever leave YouTube?
5:41 - Preston's #1 secret to success
10:43 - Where Preston's faith comes from
18:10 - ChatGPT is Preston's sensei
21:27 - Mr. Beast's formula will NEVER work for Preston
24:39 - Viewers always come first
26:01 - Hiring my first editor
32:53 - Growing up with Call of Duty XBox LIVE chat
34:54 - How to be 100% honest
36:13 - Preston's Mom: business partner and biggest critic
40:31 - "Fake" Preston
42:44 - I will NEVER retire
43:38 - His Minecraft server has made HOW MUCH?
46:17 - Does Preston need to be in his own content?
47:59 - Why Preston doesn't believe in work hierarchy
49:56 - Expanding the team
55:33 - Preston's hardest interview questions
56:46 - Preston's biggest flaw?
59:13 - Preston's greatest piece of advice
1:03:44 - What philosophical principles has Preston gotten from anime?
1:06:55 - The last time Preston cried?
1:08:27 - Is there an inherent meaning in what we do?
1:12:35 - Preston discusses alcoholism in his family
1:13:30 - Preston go to nutrition hacks
1:15:01 - Thoughts on AI and does Preston use it in his content
1:16:27 - Breaking down Preston's different brands
1:20:43 - Will Preston ever make more personal based content
1:21:59 - Why did Preston get married so fast?
1:24:24 - Looking to the next 10 years
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