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The Karat Podcast

Latest episodes

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Dec 4, 2024 • 45min

EP. 87 - Scumbag Dad on Why YouTube is Broken (interview) [VIDEO]

Join Karat Banking's perks program at https://www.trykarat.com/banking - first 1000 members to join the waitlist & be approved get the perks program for free for a year Why are so many YouTubers quitting or getting cancelled? @scumbagdadofficial aka Scumbag Dad knows why - how algorithms are breaking our minds- and how to fix it. ------------ Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow Scumbag Dad at @scumbagdadofficial https://www.instagram.com/brad_podray/ https://www.tiktok.com/@brad_podray ------------------ 0:00 - Intro 1:29 - YouTube is BURNING down 2:02 - Disingenuous creators - how to spot them! 4:20 - Online "Rizz" guys are creating this issue 5:53 - Why the comment section is BRUTAL 7:45 - Creating ScumbagDad for this reason 9:03 - The main goal of 99% of YouTubers 11:57 - This YouTuber is now a politician 13:27 - Why his content was BANNED on TikTok 15:50 - He SPENDS how much on his TikToks?! 18:55 - His new podcast with @Stanzipotenza 20:48 - Why he HAS to change his name 21:27 - Losing a commercial gig because of this video 22:56 - KindbagDad...launching soon? 26:41 - Al is changing the creator landscape 30:16 - Every artist should make short form content 35:24 - Ruin your online following with this simple hack! 37:43 - This type of creator is EVIL 39:47 - This EVIL TIKTOKER preys on the homeless for content 41:24 - His endgame and closing thoughts
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Dec 3, 2024 • 1h 10min

EP. 86 - How LaurDIY survived YouTube for 10 years (interview) [VIDEO]

Join the waitlist for Karat Banking's new perks program at https://link.trykarat.com/banking-karat-pod - first 1000 members approved get perks free for a year~ LaurDIY has done YouTube for over 10 years - and she's still relevant, active, and not cancelled! Today she shares her secrets on how to build a sustainable career as a creator. ------------ Follow Karat at https://www.instagram.com/trykarat/ Follow Eric at https://www.instagram.com/erictway/ Follow LaurDIY at @LaurDIY  @laurDIYvlogs @WildTil9 https://www.instagram.com/laurdiy/ ------------ 00:00 - Intro 03:57 - Secret to 10 YEARS on YouTube 04:16 - LauraDIY Roasting Eric 05:26 - Extreme Makeover: Eric edition 08:59 - LaurDIY ghosted Eric 10:47 - Staying in bad relationships 13:23 - Privatizing your old videos is good 14:13 - DIY era wasn't always authentic 15:37 - Growing with your audience can save your channel 16:58 - why Lauren talks about p*nises now 17:55 - Secret to shifting content 20:33 - Hello new subscribers, goodbye old ones 25:07 - Vlogging is the new DIY'ing 26:53 - Making money on YouTube 10 years ago 30:14 - 90s kids are natural DIYers 36:38 - Meeting my husband while we both were in other relationships 38:27 - 10+ more years on YouTube? 42:30 - Content planning 101 47:37 - Partnering with Ashton Kutcher 52:10 - The one thing every creator struggles with 53:24 - Lauren's HOLLYWOOD show & ratings on it 57:42 - her show cost how much per episode?? 59:32 - her HBO show got CANCELLED 1:05:43 - Staying sane as a creator 1:09:26 - Outro ------------ Editors: Jayna Benito & Cole Selby
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Sep 30, 2024 • 31min

EP. 85 - Anthpo exposes why being funny on YouTube sucks (interview) [VIDEO]

Apply to join the creator talks discord here: https://link.trykarat.com/DiscordYT @anthpo's videos make people laugh - but @anthpo works incredibly hard behind the scenes to make them. Today he shares why he quit YouTube last year before mysteriously returning - how he balances his art with making money - and what it was like working for MrBeast. Note: we filmed this at VidCon live in June 2024 ------------ Follow Karat at https://www.instagram.com/trykarat/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Anthpo at @anthpo and @NotAnthpo ​⁠‪https://www.instagram.com/anthpo/ ------- 0:00 - Who is Anthpo? 0:54 - Why quit YouTube? 1:18 - Why his content is changing 3:22 - His experience working for MrBeast 4:20 - Why being a creator SUCKS 5:44 - Who he SLEPT with... 6:14 - Anthpo's creative comeback 6:53 - The SECRET SAUCE for viral content 7:50 - Anthpo got on the Bachelor9:34 - MrBeast's content formula is outdated 10:03 - Kelly Wakasa made Anthpo CRY11:19 - What you NEED to know as an upcoming creator 13:32 - Traveling thru the Anthpoverse 15:13 - He's never told anyone this...16:18 - Does he recommend making content while in college 17:27 - He makes HOW MUCH on YouTube?! 17:51- Are sponsors CRINGE?18:54 - The two paths of a YouTuber 20:20 - How he manages brand deals22:15 - Why BBNO$ paid him for a collab 23:46 - This was his the breaking point 25:21 - The real reason creators QUIT YouTube 26:18 - 2 pieces of advice for beginner creators 28:47 - SPECIAL GUEST!! 29:48- Anthpo's GIFT to Eric!
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Aug 2, 2024 • 48min

EP. 84 - OfflineTV’s Creative Genius: Brodin Plett interview [VIDEO]

Apply to join the creator talks discord here: https://link.trykarat.com/DiscordYT @OfflineTV is a content powerhouse featuring streamers like  @DisguisedToast,​⁠ @LilyPichu and @MichaelReeves, now meet their creative director who helps make the magic happen, @Brofain. Today Brodin shares his creative vision for OTV and the thought process behind OTV’s viral video- along with his own inspirations across music, modeling, film, anime, and more! ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Brodin at https://www.instagram.com/brodinplett ​⁠ @Brodin Plett Follow OTV at ​⁠@OfflineTV https://www.instagram.com/offlinetv ------------ 00:00 - Intro 01:26 - Why he HATES the number "3" 02:37 - Why OfflineTV needed him 05:18 - COVID got him his OTV job 06:45 - Separating friendship and the drama 07:42 - The first thing he changed at OTV 10:16 - The Office influenced OfflineTV 11:16 - OfflineTV Anime film Coming Soon?! 14:09 - Fear Pong, Condiment Girl and Hide & Seek 15:23 - Taking the channel in a new direction 18:08 - Creative VS Business: handling brand deals 19:59 - This 19yo's YouTube video is becoming MOVIE 21:33 - A flood caused him to miss TwitchCon 23:06 - He owes his success to Coachella '19 24:14 - Is he weird for this? 25:43 - Preparing to work for YouTube as a middle schooler 31:04 - I didn't getting paid for MONTHS while in esports 33:13 - Working for Marshmello and the FBI 37:22 - Filmmaker by day, musician by night 39:09 - Where he'll be in 10 years 41:00 - The superior ATLA bending skill 42:15 - Working on this skillset as a 30yr old 44:50 - Does he think he's a good manager? 47:45 - Closing thoughts
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Jul 4, 2024 • 1h 1min

EP. 83 - I spent $2M on a YouTuber science fair: William Osman interview [VIDEO]

Karat Banking waitlist: https://link.trykarat.com/yt-banking @williamosman  just hosted the world's coolest science fair with top creators like @NileRed & @MarkRober - and it cost him $2M and his sanity. Today - he shares the real story behind his event Open Sauce, what it was like working with MrBeast, and why he's quiet quitting his main channel. ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow William at: @williamosman https://www.instagram.com/crabsandscience/ ------------ 0:00 - INTRO 2:59 - Fyre Festival...was it that bad? 3:59 - Open Sauce is the next World's Fair 6:44 - His budget went from $300k to $2M 9:49 - Spending $2,000,000 on what?! 11:17 - No backing out, no regrets 13:12 - He quit YouTube to throw the largest science fair 14:58 - Open Sauces' secret sauce...shh it's secret! 18:04 - Working with MrBeast was a NIGHTMARE 23:22 - How he felt after filming with MrBeast 27:12 - His only video, his grandparents can understand 30:36 - Leaving his main channel behind 31:05 - Creators that influenced him 34:25 - The only way to make it on YouTube 35:25 - 7 jobs he had before YouTube 40:00 - His side job became his first viral video 41:25 - Science is SH*TTY 44:30 - His favorite homemade project 45:04 - His house BURNED down 49:47 - Spending his GoFundMe money 51:52 - Meeting and moving in with Michael Reeves 53:33 - Michael Reeves changed his content 56:19 - Holding in WHAT during his interview with CNN 1:00:14 - Is he happy?
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Jun 19, 2024 • 1h 14min

EP. 82 - i faked a relationship to sell clothes: Frugal Aesthetic interview [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @FrugalAesthetic got a new girlfriend, moved in with her, then tragically broke up & got jacked - except it was all staged. Today Christian shares why he did it, how he pulled it off, and how he almost lost his mind. ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Christian at: @FrugalAesthetic https://www.instagram.com/vansatthemetgala/ ------------ 0:00 - Intro 1:10 - What happened? 6:11 - let's make it as cringe as possible 7:54 - Is she into him? 11:56 - this was a crazy amount of work - why?? 15:36 - this isn't even staged now- Christian LOSING his mind 16:47 - Christian turning emo 17:58 - you found a grey area to LIE with 18:56 - this is an IRONIC thirst trap, please ignore!!! 19:56 - Eric says something pretty suss 24:31 - Christian's identity as an "Outsider" 29:15 - the trilogy Christian made - meet cute to breakup 32:49 - Does he believe in fate? 35:36 - Why Eric flew to New York to film this 36:32 - Christian's went through his own "Past Lives" trauma 39:40 - Eric's SHITTY breakup email 42:55 - Christian's going to start saying this to flake on everyone 43:47 - producer Jack emerges from the deep to share his opinion 44:55 - Christian lost a girl and now he's doing this whole bit 51:52 - Christian discusses his new brand 52:58 - Eric models the first jacket Christian made 54:54 - What makes his brand different? 58:59 - Christian ACTUALLY goes to the MET GALA 1:02:06 - How has Eric changed since his breakup? 1:07:16 - Would past Christian be proud of him today? 1:09:24 - What's next? 1:13:41 - Outro
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Jun 8, 2024 • 1h 12min

EP. 81 - I got laid off & went viral: Chloe Shih interview [VIDEO]

Former Discord Product Manager, Chloe Shih, shares her viral journey after being laid off, getting hate comments, and receiving job offers. She discusses starting a platform based on positivity, overcoming trauma, and finding love. The podcast also touches on the power of cuteness in problem-solving and the importance of choosing positivity in relationships.
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May 30, 2024 • 1h 21min

EP. 80 - Internet Shaquille On Making $250K/ yr without selling out [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @internetshaquille makes over $250K on YouTube without selling out his soul - because he relies on his Patreon community & selling handmade ceramic cookware. He's actively turned down chances to make 3x more - join us today to learn why and how he does it! ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Internet Shaquille here: @internetshaquille https://www.instagram.com/internetshaquille/ ------------ 0:00 - Intro 2:00 - How much does he make today? 3:05 - Barkley breakdown 6:34 - How he funded his business - full income breakdown 15:47 - One product he will NEVER buy again 17:13 - Adsense income breakdown - is it worth it? 19:29 - He sells pictures of his WHAT on Patreon?? 21:44 - His fanbase holds a convention that he CANT go to 24:43 - Why using a debit card is costing you money 31:30 - Shaq breaks down his ENTIRE finances 42:20 - He earns how much from brand deals?! 46:29 - Will he keep making content forever? 48:31 - What he taught before becoming a YouTuber 57:10 - Has he found his meaning of life? 59:58 - What's the dream for his content? 1:00:20 - Videos that he HASN'T made yet 1:01:08 - A message for his fans 1:17:09 - The decision to create cooking content 1:19:14 - Does he use A.I. for his content? 1:20:52 - Outro
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May 16, 2024 • 1h 18min

EP. 79 - Asian Gang Members to YouTube Kings: JustKiddingNews interview [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights @JustKiddingNews cofounders Bart Kwan and Joe Jitsukawa grew up working in gangs in the "pharmaceutical industry" - but wanted to be better and make good. In 2007 - they started the Just Kidding YouTube empire. 17 years later - despite fellow creators quitting & AdSense dropping - they're still going strong- and today share the secret to their success. ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Bart Kwan here:  @BartGeo   @barbellbrigade  https://www.instagram.com/bartkwan/ Follow Joe Jitsukawa here: @JoeJitsukawa https://www.instagram.com/joejitsukawa/ Follow JustKidding News here: @JustKiddingNews https://www.instagram.com/justkiddingnews/ -------------- 0:00 - Intro 2:09 - Troubled youth to Youtube stars 4:29 - Bart's special high school program 5:45 - How did Bart get KICKED OUT of military school 7:49 - Joe's story of being in a street gang at 15 11:25 - He went to college to buy w**d with financial aid money 11:57 - Why he decided to assimilate into society 16:26 - How would their lives be different if they had Youtube in High School 19:23 - How MMA brought them together 23:55 - How he maintained a 4.0 GPA after being in a gang 24:32 - How Just Kidding Films started 25:56 - How did Bart shift from Marine Corp/Doctor to Youtube? 29:35 - How did Joe get to where he is now & shifting priorities to JK media 37:58 - When did they realize JK media was a business? 42:21 - Did money change their business? 42:54 - Their Youtube EMPIRE: Rise and Fall 50:23 - Their businesses outside of JK media 54:32 - How being a dad CHANGED him 57:08 - The unique experience all Asian Americans share 58:15 - Bart and his family relationship 1:04:00 - Struggling to fill a void in life 1:05:22 - Why have they stayed friends after all this time? 1:09:15 - Eric's strange relationship with his cofounder 1:10:37 - How they each drive each other crazy 1:14:17 - A moment when they needed each other 1:15:46 - What is the secret to their success
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May 10, 2024 • 33min

EP. 78 - Hollywood Actor on Getting 150M views/ month (Adam Rose interview) [VIDEO]

Sign up for free access to Karat Insights: https://link.trykarat.com/yt-insights  @realadamrose  never had a normal life - from playing Robin William’s son at just 9yrs old, starring in an Oscar nominated film, to going viral during the pandemic and landing a Fortnite brand deal. Today Adam talks about the secret to gaining 150 MILLION views monthly online and how he’s returning to Hollywood to produce his first film. ------------ Follow Karat at https://www.instagram.com/trykarat/ Now available on Spotify https://open.spotify.com/episode/ Follow Eric Wei at https://www.instagram.com/erictway/ Follow Adam Rose at https://www.instagram.com/realadamrose/  @realadamrose  -------------- 0:00 - Intro 1:14 - Why he started using a FAKE name 2:21 - His childhood struggle with disease 4:55 - He Co-Starred with WHAT actor? 6:23 - He recently sold his OWN movie? 9:57 - How Fortnite made him go viral 12:40 - The future of acting is TikTok 16:46 - Adam's most PASSIONATE moment 20:35 - Adam was a DELINQUENT 23:00 - What is it like having money? 25:17 - How a "Dead End" brought him to LA 26:43 - How was he so successful as a child actor? 31:58 - What's the dream now?

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