Copy Chief Radio
Kevin Rogers
Nobody writes alone. This show is going to be different because it's real time marketing happenings. Inside Copy Chief we're rooted in the foundational stuff that's proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we're constantly examining what's making sales for people.
Episodes
Mentioned books
Apr 9, 2024 • 32min
CCR311: Getting clients to say "Yes!" w/Sara Estes
In this episode, Sara explains how she was able to position herself as the top choice for this contract, and how they responded to her "bombshell" after offering it to her.
Mar 19, 2024 • 24min
CCR310: Profit Partnerships w/ Chris Mason
Today, we're discussing how freelance copywriters can forge profit partnerships with their clients, as emphasized by Chris Mason, to attain financial stability and success in their work.
Feb 27, 2024 • 16min
CCR309: Kevin Rogers is out to save copywriting
Today I'm sharing who's behind the problem (yeah, I'm naming names), and how I hope to change it for copywriters who have "The Goods."
Jan 23, 2024 • 30min
CCR307: Buyer Belief-Shifting with Stephen Hutson
My guest today, Stephen Hutson is an expert at building loyalty brands and has thought a lot about buyer beliefs.
Jan 16, 2024 • 15min
CCR306: Kevin Rogers & Rob Tillman - 3 Best Copywriting Categories for 2024
Today, I'm going to reveal the Top 3 Copywriting Categories for Freelancers in 2024. And also, the one place where your services are no longer needed.
Dec 19, 2023 • 36min
CCR305: One-Person Brand w/ Carlos and Brenda Citron
In this podcast episode, Carlos and Brenda Citron, branding experts, advise businesses to intentionally create a simple, customer-focused brand to boost loyalty and success.
Dec 12, 2023 • 52min
CCR304: Paid To Create w/ TV Producer David Matthews
In the episode, I go deep into all three phases with celebrated author and television writer and producer, David Matthews.
Nov 21, 2023 • 29min
CCR303: Coffee w/ Kev - Over My Shoulder Writing A Sales Page
In this episode, you'll pull up a chair next to me so I can walk you through my latest sales letter. This is the kind of "look over my shoulder" insight we rarely get to see in copywriting.
Oct 31, 2023 • 54min
CCR302: Nicholas Kusmich - Kill Your Funnel Now
In this podcast episode, Kevin Rogers and Nicholas Kusmich discuss Kusmich's journey from pastor to Facebook ads expert and key marketing strategies.
Oct 17, 2023 • 48min
CCR301: Marie Forleo "Write it rude"
Today's podcast episode is with Marie, a world-class marketer and passionate copywriter.
