Opinion Science

Daniel Pink is a bestselling author who uses social science research to explore big questions about what it means to be human. He’s written seven books, and his newest one came out last February—The Power of Regret. You can also check out his Masterclass on sales and persuasion. In our conversation, Dan gives a look into his writing process. How does he go from an idea for a book to the final product? And how does he draw on social science along the way? This was a super fun chat—check it out![Please note this is mostly a re-broadcast of Opinion Science, Episode 48]This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

Evelyn Carter is a social psychologist who specializes in communicating science-based practices in diversity, equity, and inclusion to organizations. She leads workshops, gives talks, develops courses, gives interviews with the media, and writes newsletters…all of which requires a special skill for making science understandable and actionable. She’s currently the president at Paradigm, which is a company that provides consulting services, workshops, and products that are designed to build organizations that diverse, equitable, and inclusive.In our conversation, Evelyn shares how she had to chart out her own path and gives advice for communicating nuanced and sensitive findings from social science to the public.This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

Taylor Scott is an assistant research professor at Penn State, she's the director of research translation in the Evidence-to-Impact Collaborative, and she's co-director of the Research-to-Policy Collaboration. In this episode, we talk about the relationship between scientists and policymakers, how to facilitate those interactions, and ultimately what social science research might have to contribute to policy initiatives. If you're a researcher and you're interested in getting involved with the Research-to-Policy Collaboration, you can enter your information here: https://research2policy.org/participating-researchers/You can read more about the Research-to-Policy Collaboration model and their empirical work in several journal publications, including papers in PNAS (Crowley et al., 2021), American Psychologist (Crowley et al., 2021), and American Journal of Public Health (Long et al., 2021).This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

David Nussbaum is a social psychologist with a keen talent for pitching Op-Eds. He's worked with many social scientists to land articles in major outlets, including the New York Times, The Atlantic, The Washington Post, etc. He recently launched a new non-profit organization, Psychgeist Media, which aims to help researchers share their work with the public in an accurate and engaging way.  You definitely want to get on their email list because their monthly newsletter is great.In our conversation, we spend some time walking the process of pitching and writing this Op-Ed that was published in the Washington Post last year: "Small talk is boring. Our research shows how you can do better."This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

David McRaney is a writer and podcaster who has been covering important work in psychology for many years. Although he was a guest on Opinion Science a few months ago (Episode 58: How Minds Change with David McRaney), I also used the opportunity to ask him about his process for communicating psychological research to the public. So, the first 15 minutes of this episode is a repeat of his earlier appearance, but the rest of the interview hasn't been released until now.We talk about the challenges of knowing what your audience already knows, how to situate science reporting within accessible narratives, and the big question of why it's worth engaging with social science in a public setting at all.David's new book, How Minds Change, comes out tomorrow and is definitely worth picking up. You should also throw his podcast You Are Not So Smart on your podcast app now because it's great. This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

Meryl Horn is a producer at Science Vs from Gimlet Media and Spotify. Science Vs is a popular science podcast that pits timely claims against scientific evidence. It's a great show. You should listen to it.Before being a podcast producer, Meryl got her PhD in Neuroscience from the University of California San Francisco. She shares how she went from being a graduate student to working professionally in science communication. She also breaks down the process of pitching, researching, and completing an episode of Science Vs, including helpful advice for translating niche science findings to a mainstream audience.We pay particular attention to this episode of Science Vs from last year: "Burnout: Can We Fix Work?"This episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

Joss Fong is a senior editorial producer at Vox. She produces science videos on a variety of topics, pushing the medium in ever more creative directions to convey interesting and important ideas.We spend a lot of our time talking about her most recent video: "How American conservatives turned against the vaccine"Here are some of the other videos we talked about in this episode:"Does Megalodon still exist? Shark Week debunked"“Are We Automating Racism?” (Glad You Asked series)"The state of gun violence in the US, explained in 18 charts"Why the James Webb Space Telescope looks like thatAll of Joss’ videos for Vox are available in this YouTube playlist.Also, Joss mentioned a great animation-based science channel on YouTube: KurzgesagtThis episode is part of a special podcast series on science communication. You can find more info and episodes here: http://opinionsciencepodcast.com/hot-scicomm-summer/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

Special summer series on science communication! Regular Opinion Science episodes will resume in September.Announcing a special podcast mini-series for the summer focused on social science communication. I wanted to talk to a bunch of people who have become experts at communicating research outside of academia through different forms of media.I also wanted to emphasize the unique challenge of social science communication. I felt that a lot of the popular discussions of science communication have focused on topics like chemistry, biology, astronomy…all important and interesting in their own right. But communicating findings in psychology, political science, and economics comes with its own quirks. Of course, the series is still largely under the SciComm banner.So whether you’re an academic who wants to communicate your research more widely, a journalist interested in covering more social science topics, or just someone in the world who’s looking to be a better communicator, I think you’ll find a ton to like this series.Just stay subscribed to Opinion Science to get this summer series. All episodes in the series will also be available online at: http://opinionsciencepodcast.com/hot-scicomm-summer/For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

G. Elliott Morris is a data journalist for The Economist. In July 2022, he’s releasing his first book, Strength in Numbers: How Polls Work and Why We Need Them. The book takes a critical look at the history and current use of public opinion polling and the role it plays in democracy. Morris also contributed to The Economist’s 2020 presidential election forecasts. We talk about how he got involved in all of this, sources of error in polling, and the importance of opinion polls.Also in this episode, we hear from Andrew Kozak (@andrewkozaktv), meteorologist for Spectrum News 1 in Ohio. He shares how weather forecasting works and common misconceptions about forecasts.  Some music sourced from Blue Dot Sessions.For a transcript of this episode, visit: http://opinionsciencepodcast.com/episode/polls-polling-g-elliott-morris/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.

Robin Nabi is a professor of communication at the University of California-Santa Barbara. She studies how emotional appeals can (and cannot) lead people to change their thoughts and behaviors. She’s published important research on the effects of anger, humor, and guilt, and she’s also developed integrated theories about how emotions can work together in the persuasion process. We talk about all this and more!When we talk about humor and persuasion, we briefly mention Dannagal Young’s prior appearance on the show. To listen to that check out: Episode 19: Political Humor as Persuasion with Danna Young Some things that come up in our conversation:Sarah McLaclan’s powers of emotional manipulation (ASPCA)Aristotle’s treatise on Rhetoric, including ethos (Miyawaki, 2017), logos (Trebing, 2017), and pathos (Tollefson, 2017).Robin has a nice summary of work in this area in a chapter for The International Encyclopedia of Media Effects (Nabi, 2017)Emotion is not as irrational as we may believe (e.g., Clore, 2011; Mull, 2019)Emotions can help frame an issue (Nabi, 2003)“Emotional flow” or the sequence of emotions in a message (Nabi, 2015) Some sound effects sourced from freesfx.co.ukFor a transcript of this episode, visit: http://opinionsciencepodcast.com/episode/persuasion-via-emotion-with-robin-nabi/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.For a transcript of this episode, visit this episode's page at: http://opinionsciencepodcast.com/episodes/Learn more about Opinion Science at http://opinionsciencepodcast.com/ and follow @OpinionSciPod on Twitter.