MarTech Podcast ™ // Marketing + Technology = Business Growth

Today we're going to talk about the no code trend in marketing. Joining us is Clark Richey, the Chief Technology Officer at Factgem, which helps organizations develop a deeper understanding of their key business drivers and their associated relationships to power. In part 1 of our conversation, Clark is going to walk us through his views on why marketers rely on their ITteams too much. Show NotesConnect With: Clark Richey: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with John Rougeux, the Vice President of Marketing at Skyfii, which is an emerging technology company that provides data analytics and marketing services to physical venues. In part 2 of our conversation, we discuss how digital marketing data is being integrated into offline businesses. Show NotesConnect With:John Rougeux : Website // Linkedin // TwitterThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with John Rougeux, the Vice President of Marketing at Skyfii, which is an emerging technology company that provides data analytics and marketing services to physical venues. In part 1 of our conversation, John is going to tell us about the landscape for brick and mortar companies and how traditional retail businesses are staying competitive with online brands. Show Notes Connect With:John Rougeux : Website // Linkedin // TwitterThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 5 of our conversation, we are going to discuss differentiating in a crowded e-commerce space. Show NotesConnect With: Adam Sidney: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 4 of our conversation, we are going to discuss real retail eCommerce analytics. Show NotesConnect With: Adam Sidney: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 3 of our conversation, we are going to discuss mastering and scaling eCommerce PPC growth channels. Show NotesConnect With: Adam Sidney: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 2 of our conversation, we are going to discuss the product and marketing marriage for eCommerce. Show NotesConnect With: Adam Sidney: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Each day this week we're going to publish an episode that tells the story of how the little brand that could, is telling the story to make men's life better while selling lots of activewear. Joining us is Adam Sidney, the CEO of Myles Apparel, which is an athletic brand with a passion for inspiring more active, stylish, and healthier lives for men. In part 1 of our conversation, we are going to discuss building a mission driven retail brand. Show NotesConnect With: Adam Sidney: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Scott Brinker, the VP of Platform Ecosystems at Hubspot. Scott is also the Founding Program Chair of the MarTech Conference and the Editor of the Chief MarTec blog. Show NotesConnect With:Scott Brinker: Website // Linkedin // TwitterThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we rebroadcast our conversation with Jeff Shearer, an independent Marketing Consultant based in Seattle, Washington. Prior to branching out on his own, Jeff held in-house marketing roles at a variety of tech-driven companies including Nintex and Expedia.  Show NotesConnect With:Jeff Shearer: Website // Linkedin // TwitterThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.