DecaMillionaire Decoded
A Financially Simple Production
No fluff. No theory. Just real conversations with real business owners doing real numbers.
Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.
Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.
Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.
New episodes drop every Monday and Thursday.
Subscribe now and start scaling with clarity and confidence.
While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.
Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.
Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.
Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.
New episodes drop every Monday and Thursday.
Subscribe now and start scaling with clarity and confidence.
While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.
Episodes
Mentioned books
Aug 7, 2025 • 47min
Raising Entrepreneurs—How Intentional Parenting Shapes DecaMillionaire Futures
In this episode, we explore the journey to becoming a deca millionaire with Justin Goodbread and his mother Terri, who shares invaluable insights on raising successful children. Together, they discuss the importance of intentional parenting, the mindset needed for success, and the critical decisions that shaped their family's path. Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Aug 4, 2025 • 23min
The Unnamed Word in DecaMillionaire Success
In this episode, we tackle the real meaning of success and the importance of discipline in achieving financial freedom. Join Justin as he shares powerful insights on how to break free from "stinking thinking" and build the habits necessary for scaling your business beyond $10 million. Discover the ten key principles that can help you transition from chaos to clarity and create a life of overflow. Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 31, 2025 • 25min
Where Do You Get The Cash to Scale Your Business?
Dive into the financial realities of scaling a business beyond $10 million. Discover the emotional hurdles and costly investments involved in growth. Learn the hard truths about bootstrapping and the sacrifices entrepreneurs face. Explore various funding options, from SBA loans to equity partnerships, and emphasize the importance of structured financial strategies. Shift your mindset to unlock growth through innovative pricing models and understand the urgency of decisive action to avoid the pitfalls of procrastination.
Jul 28, 2025 • 30min
10 Thought Patterns That Will Either Build or Break Your DecaMillionaire Journey
In this episode, Justin dives into the mindset required to achieve DecaMillionaire status, sharing transformative thoughts and strategies that can propel your business beyond $10 million in value. He emphasizes the importance of confronting limiting beliefs, the power of choice, and the necessity of clarity in decision-making. Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 24, 2025 • 39min
Decentralizing Your Business for a Successful Exit, with Monica Garcia Duggal
In this episode, Justin explores the journey to Decamillionaire status with expert Monica Garcia. Discover the strategies that helped her successfully exit a competitive business and learn how to overcome the challenges of scaling your own service-based company. LinkedIn: Monica Garcia Duggal Website: Infinitione.com MonicaGarciaDuggal.com Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 21, 2025 • 23min
The 1% You’re Still Holding Is Costing You Everything
In this episode, Justin challenges the conventional notions of success, wealth, and obedience. He encourages listeners to reflect on their commitment to their goals, emphasizing that true faith requires total surrender. Through personal anecdotes and biblical references, Justin explores the importance of stepping out of comfort zones and fully trusting in God’s plan. If you’re ready to break free from fear and unlock your potential, this episode is a must-listen! Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 17, 2025 • 25min
Faith-Driven Leadership, with Judy Weber
In this episode, we explore the journey to becoming a DecaMillionaire with Justin and his guest Judy Weber. They discuss the importance of faith, boldness, and strategic thinking in business. Judy shares her inspiring story of overcoming adversity to achieve success and emphasizes that playing small is a sin. Tune in for powerful insights on how to align your business goals with your calling and the steps necessary to achieve financial freedom and impact. LinkedIn: Judy Weber Website: www.judyweber.co Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 14, 2025 • 12min
How to Win at Work Without Losing What Matters Most
In this episode, Justin challenges the conventional notion of success and explores the often overlooked aspect of personal presence in the lives of business owners. He delves into the sacrifices many make in pursuit of wealth, revealing the importance of intentional connection with family over mere financial gain. Through heartfelt anecdotes and actionable steps, Justin encourages listeners to prioritize quality time with loved ones, ensuring that while they build their businesses, they do not lose sight of what truly matters. Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 10, 2025 • 42min
Personal Development Leads to Financial Freedom, with JM Ryerson
In this episode, we explore the journey to becoming a DecaMillionaire with guest J.M. Ryerson. Join us as we uncover the importance of self, including strength, energy, love, and freedom, in scaling your business beyond $10 million. J.M. shares his personal experiences, insights on leadership, and actionable strategies to help service-based business owners thrive. Tune in for an inspiring conversation that challenges the grind culture and encourages a balanced approach to life and business! LinkedIn: JM Ryerson Website: Let's Go Win Socials: Instagram & Facebook Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Jul 7, 2025 • 19min
Your Desired Outcome Demands an Unwilling Action
In this episode, we tackle the hidden barriers that prevent business owners from reaching their full potential. Join Justin as he shares powerful insights on breaking through that glass ceiling, emphasizing the importance of releasing control and letting go of past burdens. Discover how humility and courage can lead to true freedom and growth, and learn actionable strategies to scale your business beyond $10 million in enterprise value. Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
