What’s Working in Marketing™
RightMetric
Welcome to What’s Working in Marketing™, a podcast for marketers by RightMetric that uncovers what’s working across the digital landscape by tapping into the world’s best data-backed research and through candid conversations with industry experts. Join us if you‘re ready to learn what‘s working when it comes to your marketing efforts.
Top mentioned books
Here are the most frequently recommended books on the What’s Working in Marketing™ podcast:
#1 Mentioned in 1 episodes
Crossing the Chasm
Geoffrey Moore
#2 Mentioned in 1 episodes
The Great Mental Models, Volume 1
General Thinking Concepts
Shane Parrish
