
Gartner ThinkCast
Gartner ThinkCast puts you at the intersection of business and technology with insights from the top experts on how to build a more successful organization, team and career in the Digital Era. Join us every other Tuesday to get your competitive advantage. View all Gartner ThinkCast episodes at https://www.gartner.com/en/podcasts/thinkcast
Latest episodes

Oct 18, 2022 • 23min
How to Prepare for the Metaverse
What is the metaverse? Where is it heading next? Businesses, consumers, finance and the public sector all stand to gain from the many opportunities and new approaches to engagement offered by the metaverse. First, early adopters should understand how to prepare and all that’s required to get started. In this episode, Tuong Nguyen, a Director Analyst with the Gartner Emerging Technologies and Trends team, who leads research on immersive technologies, metaverse, computer vision and more, speaks with Robert Hetu, a VP Analyst with the Gartner Retail Industry Services team, to relay answers to early metaverse questions around purpose, technology and expectations. Dig Deeper Download: Your Detailed Guide to Gartner Top 10 Strategic Technology Trends 2023 https://gtnr.it/3ggaj3W Discover: The Gartner 2021-2023 Emerging Technology Roadmap https://gtnr.it/3D5rUEK

Oct 4, 2022 • 16min
These Emerging Technologies Propel Innovation and Digital Transformation
NFTs, cloud sustainability and autonomic systems each represent various stages of the hype cycle framework — from Innovation Trigger to the Trough of Disillusionment, and beyond. Why does Gartner expect those technologies will significantly affect business, society and people over the next two to 10 years? As organizations prepare for the next wave of digital transformation, leaders are also navigating talent shortages, ESG — environmental, social and governance challenges — and a rapidly shifting cybersecurity landscape. This episode features two segments that dive into both themes: First, Melissa Davis, a VP analyst who advises Gartner clients on the use of customer analytics, will share details on a few of the Gartner 2022 Hype Cycle for Emerging Technologies that will drive massive transformation in the public and private sectors, and a whole lot of consumer attention. Then, in an interview first published by our sister channel Gartner Live video, Gartner analyst and 2022 IT Symposium/XpoTM Conference Chair Rita Sallam, Distinguished VP Analyst Tina Nunno and VP Analyst Daniel Sanchez Reina, share a preview of the upcoming event’s keynote, and why each of these issues weigh so heavily on IT leaders today. Dig Deeper Discover: Gartner Conferences 2022-2023 Calendar Webinar: Gartner Hype Cycle for Emerging Technologies, 2022 https://gtnr.it/3C2p4hV

Sep 20, 2022 • 21min
How to Motivate Sellers Through the Downturn
New Gartner research reveals that 89% of sellers report suffering burn-out, and current levels of seller attrition simply are not sustainable, but there are ways to boost and maintain seller motivation — even improve seller performance — despite economic pressures and other challenges that fall well outside sales leaders’ control. In this episode — originally aired by our sister show, “The Gartner Sales Podcast” — Doug Bushee, senior director analyst covering Gartner’s Sales Enablement Key Initiative, and Betsy Gregory-Hosler, a senior research director for Gartner’s Sales Research Practice, cover the latest findings from Gartner’s Sales Motivation Survey with Alice Walmesley, a director in Gartner’s Expert Advisory team who works closely with cross-industry sales leaders providing quantitative- and research-backed guidance in critical decision areas. Walmesley details the concept of seller ‘drag,’ and why sales leaders should consider impacts on drag separately from seller drive, as well as ways to diagnose and treat ‘drag’ through a more holistic, organizational approach. Dig Deeper Download: How to Motivate and Retain Your Sales Team: 3 Ways to Focus Seller Energy on Growthhttps://gtnr.it/3BltvEb Subscribe: Gartner for Sales Podcasthttps://gtnr.it/3Dv7Zzm

Sep 6, 2022 • 20min
9 Ways to Play Offense into the Recession
The 2008-2009 recession brought several key learnings to light for businesses long after they entered recovery. First among those lessons: Executive leaders who took bold, decisive action at the very start of economic contraction saw the greatest gains against their competitors post-recession. While many business and financial leaders looked forward to relief from burnout and a return to normalcy coming out of the pandemic, instead they now face new stresses: recession risks, talent shortages, and increasing pressure to tighten spending. In this episode — originally aired by our sister show, “CFOs’ Autonomous Future, The Gartner Finance Podcast” — Alexander Bant, Gartner’s chief of research for CFOs, dives deeper into the data, key lessons and takeaways from organizations that successfully navigated the 2008-2009 recession, and details nine key actions financial leaders can take today to continue to drive agility and digital transformation, and successfully navigate the next 12 to 24 months. Dig Deeper Download: 9 Actions for Winning Through a Recession: A 2022–2023 Playbook https://gtnr.it/3Q9UNmj Subscribe: CFOs’ Autonomous Future, The Gartner Finance Podcast https://gtnr.it/3AITfKl

Aug 23, 2022 • 38min
Where Social Media Strategies Fall Short
Since 2020, the pandemic, social justice movements and other significant global events have hastened the evolution of consumer or audience expectations — and criticisms — of social media. Consumers no longer scroll passively through channel feeds, and brands can no longer consider social solely a distribution channel for content. Businesses and organizations that engage in social media without an up-to-date audience- or community-specific strategy risk diminishing channel impact and ROI, and losing customers. In this episode, originally broadcast on #Hashtags: The Gartner Marketing & Communications Podcast, Dorian Cundick, a vice president with the Gartner for Marketers Advisory Team, and Amber Gallihar Boyes, a director analyst who works with CMOs and heads of communication, discuss the unique expectations for distinct social channels, why and how audience expectations tend to shift, and the organizations that achieved successful engagement, thanks to highly intentional approaches to community building and audience activation. Dig Deeper: Download: Digital IQ: Social Marketing Benchmarks https://gtnr.it/3QueTbS Subscribe: #Hashtags: The Gartner Marketing & Communications Podcast https://gtnr.it/3Ptymbp

Aug 9, 2022 • 22min
The Biggest Lessons and Insights from Gartner’s Supply Chain Top 25
Maintaining current margins in profitability while also achieving targets for sustainability, speed and innovation, often mean the difference between success and lackluster performance. Supply chain leaders are increasingly required to make faster, more accurate decisions, in real time. Environmental, social and governance issues round out the many focal areas competing for leading CSCOs’ attention. What sets the world’s leading supply chain organizations apart from their competitors? In this episode, originally broadcast on The Gartner Supply Chain Podcast, Mike Griswold, a Research VP on Gartner’s Consumer Value Chain team, and Caroline Chumakov, a Senior Principal Analyst on the Talent and Sustainability team, break down the four macro trends informing supply chain evolution, the rise of the “chief ecosystems officer” and key insights and takeaways for businesses of every size. Dig Deeper: Download: The Gartner Supply Chain Top 25 for 2022 https://gtnr.it/3QbHFNR Subscribe: The Gartner Supply Chain Podcast https://bit.ly/3cZEhrg

Jul 12, 2022 • 19min
Inflation! Looming Recession! Businesses Need a Plan.
Sixty-three percent of CFOs believe this inflationary period will last at least 12 months, according to Gartner research, which means the financial and economic reality businesses face isn’t going anywhere anytime soon. And on the horizon is a possible recession — something that business leaders find themselves preparing for, or should if they’re not already. In this episode, Alexander Bant, Chief of Research for CFOs at Gartner, and Brian Kropp, a Distinguished Vice President of Research who oversees the research, tools, services and support that Gartner provides to HR leaders, discuss how organizations can not only weather these current macro forces, but also harness opportunities to drive profitable and efficient growth. Dig Deeper Download: Evolve Culture & Leadership for the Hybrid Workplace https://gtnr.it/3OUS2W3 Watch: Gartner Panel: Top Inflation Concerns for 2022 and Beyond https://gtnr.it/3yPZYlQ Watch: The CFO’s Playbook for Enhancing Profitability & Driving Digital Acceleration https://gtnr.it/3Iq31V7

Jun 28, 2022 • 21min
Is Your Enterprise Value Model Broken?
You’ve likely heard the phrase “enterprise value model,” but how many of us know exactly what it means — and how to use it to our organization’s advantage? Especially in today’s business environment, which is full of conflicting variables, discontinuity and disruption, we’ve discovered that traditional return-on-investment models fail to properly account for non-financial variables that are critical to value creation. In this episode, Rita Sallam, a Distinguished VP Analyst and Gartner Fellow on the Data and Analytics team, and Donna Scott, a Distinguished VP Analyst in Gartner's Office of the CIO Research, join us to break down a new enterprise value equation that offers leaders a fresh way to view the decisions they make in terms of the impact those decisions deliver to various stakeholders and the value the organization realizes in return — not just in the here and now, but also so far as the long-term health of the business. Dig Deeper Download: 9 Rules for Demonstrating the Business Value of IT https://gtnr.it/3QESuZR Download: 3 Strategic Actions for Success for Executives https://gtnr.it/3HdILnG Read: Is Your Enterprise Value Model Undermining Your Ambitions? https://gtnr.it/3tOwP7G

Jun 14, 2022 • 16min
What Happens When Your Customer Stops Being Human
Explore the rise of machine customers and how it will impact businesses across different departments. Discover the shift towards customer-centricity and the role of marketers. Learn about the transition from human to machine customers, including strategies like interactive voice responses and chat bots.

May 31, 2022 • 18min
How to Link Data to Business Outcomes
Every business likes to claim that it is “data-driven” or at least “data-informed,” but too often, that’s not the way things actually work. Data is relegated to an IT function, siloed and, in some cases, boils down to simply producing more reports and dashboards. There is, however, a better way, and it relies on successfully linking data to business outcomes. In this episode, Andrew White, a Distinguished VP Analyst for Data and Analytics, and Sarah Turkaly, a Principal, Advisory for Data and Analytics, outline how you can use the Gartner Value Pyramid to break down silos, reengineer key decisions and align data with leadership’s mission critical priorities. Dig Deeper Learn More: Gartner Data & Analytics Summit https://gtnr.it/3GltFgW Download: Gartner’s Essential Guides for Effective Decision Making https://gtnr.it/3yWDRdZ Watch: Link Data to Business Outcomes https://gtnr.it/3yWDRdZ