Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books
Aug 18, 2022 • 31min
PointsBet’s U.S. CEO Talks Pricing, Susquehanna and Organic Tomatoes
Scott and Eben are joined by PointsBet’s U.S. CEO, Johnny Aitken, to discuss the sportsbook’s approach in the U.S. They discuss Susquehanna’s recent investment, the cost of new customers and how PointsBet differentiates itself in a crowded field. Learn more about your ad choices. Visit megaphone.fm/adchoices
Aug 16, 2022 • 32min
Barcelona Sells to Buy / Viral Trumpets Boost Mets Closer
Scott and Eben discuss the financial challenges facing FC Barcelona, which is selling off assets amid mounting debt. They also talk about a $100 million NWSL team, Air Jordan’s NASCAR debut, and the viral song behind Mets closer Edwin Diaz. Learn more about your ad choices. Visit megaphone.fm/adchoices
Aug 11, 2022 • 28min
Serena Says Goodbye / Big Ten Nears Billion-Dollar Media Package
Scott and Eben discuss the looming retirement of the highest-paid female athlete in history. They also discuss the Big Ten’s massive next TV deal, and Endeavor’s decision to sell its 10 minor league baseball franchises. Learn more about your ad choices. Visit megaphone.fm/adchoices
Aug 9, 2022 • 29min
Crypto Winter Arrives for Sports / NFL’s Punishment for Watson, Ross
Scott and Eben discuss the NWSL’s crypto partnership with now-bankrupt Voyager Digital, and what it means for the whole industry. They also discuss the latest from the NFL, including discipline for quarterback Deshaun Watson and owner Stephen Ross. Learn more about your ad choices. Visit megaphone.fm/adchoices
Aug 4, 2022 • 35min
Sausage Tunnels, ESPN8 and Cornhole’s Commercial Growth
Scott and Eben speak with Stacey Moore, founder and commissioner of the American Cornhole League, about the sport’s growth and his organization’s unique business model. Learn more about your ad choices. Visit megaphone.fm/adchoices
Aug 2, 2022 • 37min
NFL Valuations Soar, Sixteen Teams Now Worth More than $4 Billion
Scott and Eben chat with Sportico valuations expert Kurt Badenhausen about the latest NFL valuations. The Cowboys top the list at $7.64 billion, with the average team worth $4.14 billion. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jul 28, 2022 • 31min
Big Ten Behind the Scenes, Navarro’s Tennis Buy, NWSL Expansion
Scott and Eben are joined by Sportico’s Daniel Libit to discuss his new story about the tumultuous start to Kevin Warren’s Big Ten tenure. They also discuss Ben Navarro’s new tennis acquisition, and NWSL’s looming expansion. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jul 26, 2022 • 35min
An NFL+ Breakdown / Wall Street Reaction to WWE Shakeup
Scott and Eben discuss the formal launch of NFL+, a streaming service that will please some football fans and be irrelevant to others. They also talk Green Bay Packers finances, WWE’s shakeup, and an interesting trademark battle with vast consequences. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jul 21, 2022 • 33min
J-Rod’s Home Run Derby Breakout, Raiders Ticket Bonanza
Scott and Eben discuss Julio Rodriguez’s star turn at the MLB Home Run Derby, plus the NFL’s most successful ticket sellers, and a major milestone for esports. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jul 19, 2022 • 31min
NFL Earned Record $11 Billion in Shared Revenue, ESPN+ Price Jumps
Scott and Eben break down the latest insight into the NFL’s multi-billion dollar empire. They also discuss the looming ESPN+ price hike, and Juan Soto turning down a $440 million contract. Learn more about your ad choices. Visit megaphone.fm/adchoices
