

Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books

Sep 22, 2022 • 26min
Sarver Selling Suns / NBA Mulling More Competitive Pay
Scott and Eben discuss Robert Sarver’s decision to sell the Suns and Mercury amid public pressure. They also talk about executive compensation in sports, and what the NBA is mulling to boost it. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sep 20, 2022 • 29min
MLB Goes International as Judge, Pujols Near Home Run Records
Scott and Eben discuss Major League Baseball’s international strategy, plus the year-end drama involving Aaron Judge, Albert Pujols and Shohei Ohtani. They also discuss the world’s highest paid soccer players. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sep 15, 2022 • 38min
Shark Week, Rampage and Both Footballs
Scott and Eben speak with Tony Khan about his executive roles at AEW, the Jacksonville Jaguars and Fullham FC. They talk media, analytics and how Shark Week found its way into the wrestling ring. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sep 13, 2022 • 30min
NFL World Overreacts / One of LA’s Richest Men Eyes Angels
Scott and Eben discuss the start of the NFL season, and Patrick Soon-Shiong’s interest in buying the Los Angeles Angels. They also briefly hit on a series of other sports business topics. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sep 8, 2022 • 27min
NFL Season Kicks Off with Fox 95% Sold Out of Super Bowl Inventory
Scott and Eben discuss the start of the NFL season, which begins Thursday amid strong business growth. Fox is already 95% sold out of its Super Bowl ads, some of which cost $7 million per 30-seconds spot. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sep 6, 2022 • 29min
U.S. Open Business Booms / College Football Playoff Expands
Scott and Eben discuss the business of the U.S. Open, where revenue from tickets, merchandise and concessions is booming. They also talk about the College Football Playoff, and the start of the NFL season. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sep 1, 2022 • 28min
Yankees Invest in Italian Soccer / Serena’s US Open Swan Song
Scott and Eben discuss the New York Yankees’ investment into Italian soccer giant AC Milan, its latest tie-up with PE firm RedBird Capital. They also talk about Serena Williams’ final tournament, the LIV Golf latest, and the NBA cutting prices for its digital service. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aug 30, 2022 • 37min
Tennis Economics with New PTPA Head Ahmad Nassar
Scott and Eben chat with Ahmad Nassar, newly-named executive director of the Professional Tennis Players Association, about the economics of the sport and how the PTPA is planning to help innovate the business by building consensus among the athletes. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aug 25, 2022 • 29min
Angels Hit the Market, PGA Tour Continues LIV Revamp
Scott and Eben discuss news that Los Angeles Angels owner Arte Moreno is exploring a sale of the club, which Sportico values at $2.5 billion. They also talk about the PGA Tour latest, and the Big Ten’s $7 billion media deals. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aug 23, 2022 • 32min
A Sports Mecca In… Utah / Where Does Tennis Go From Here?
Scott and Jacob Feldman discuss what Arctos Sports’ latest NBA investment could mean for the future of sports in the Beehive State, plus what the US Open will look like if Novak Djokovic isn’t able to attend. Are there new stars waiting in the wings? They also discuss the up-and-down weekend for Americans in the English Premier League as well as Thursday Night Football heading to Amazon (hopefully you’re prepared), and more. Learn more about your ad choices. Visit megaphone.fm/adchoices