Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books
Feb 15, 2024 • 33min
Caitlin Clark Mania / NBA All-Star Innovation
Scott and Eben discuss the commercial stardom of Iowa basketball’s Caitlin Clark. They also talk about an upcoming LSU documentary, the College Football Playoff’s next ESPN deal, and a breakdown of the tech being used at the NBA All-Star game in Indianapolis. Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 13, 2024 • 30min
Dunkin’, T-Swift and Usher Headline a Super Bowl Recap
Scott and Eben recap the Super Bowl from all angles—the Chiefs’ comeback win, the Era of Patrick Mahomes, Usher’s halftime show, the commercials, and some guerilla marketing right after the game. Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 8, 2024 • 41min
Breaking Down the ESPN/Fox/Discovery Streaming Service
Eben and Jacob Feldman break down the big news of the week: what we know (and what we don’t) about the three-way sports streaming bundle being launched by ESPN, Fox and Warner Bros. Discovery. Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 6, 2024 • 33min
Super Bowl Shows NFL Embrace of Las Vegas/Sports Betting
Scott and Eben discuss the latest from the NFL’s Super Bowl week in Las Vegas. They also talk about Theo Epstein’s return to Fenway and the NHL All-Star Game. Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 1, 2024 • 37min
Orioles Sales Set For $1.73B / PGA Tour Investment Finalizes
Scott and Eben discuss the pending sale of the Baltimore Orioles to a group led by billionaire David Rubenstein for $1.73 billion. They also talk about investment into the PGA Tour, the Super Bowl latest, and Florida State University’s courting PE money for its athletic department. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jan 30, 2024 • 31min
Super Bowl Matchup The Natural Conclusion For Season of Kelce/Swift
Scott and Eben discuss the Super Bowl matchup between the Kansas City Chiefs and San Francisco 49ers. They also talk about an investment into the PGA Tour, and continuing fallout of the latest Vince McMahon allegations. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jan 25, 2024 • 33min
Barstool’s Return to Sports Betting / MLS Valuations Breakdown
Scott and Eben are joined by Kurt Badenhausen to discuss Barstool’s likely return to sports betting, Netflix’s $5B push into WWE, and Kurt’s latest MLS valuations. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jan 23, 2024 • 36min
Kelce, T-Swift Parade Continues / Sports Illustrated Collapses
Scott and Eben discuss the latest from the NFL playoffs, including huge viewership, business fallout, and the Taylor Swift/Travis Kelce marketing bonanza. They also talk Sports Illustrated’s demise and NBA escrow details. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jan 18, 2024 • 40min
Uncovering College Sports’ Untapped Billions w/ Ben Sutton
Scott and Eben speak with Teall Sports & Entertainment founder/chairman/CEO Ben Suton about untapped revenue in college sports, private equity, and the future of NCAA competition. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jan 16, 2024 • 39min
NFL Playoff Winners: Lions, Peacock, Taylor Swift’s Jacket
Scott and Eben discuss the latest with the NFL playoffs. They also talk about the coaching carousel in college and pro football, and a prominent billionaire unloading part of her sports portfolio. Learn more about your ad choices. Visit megaphone.fm/adchoices
