
Don't Say Content
Marketing and business strategy podcast for executives and marketing leaders who want to improve outcomes from marketing.Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.Join us for in-depth conversations about B2B marketing behind the scenes:How to run effective marketing teamsHiring best-in-class marketing teamsMarketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencersTrends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and moreCreated in partnership with Share Your GeniusAn award-winning B2B podcast production company: https://www.shareyourgenius.com/
Latest episodes

Mar 7, 2023 • 36min
Rage Against Frameworks and Playbooks
Instead of frameworks and playbooks, let’s talk about how culture, brand, content, and community intertwine to create a successful marketing strategy. In this episode, Devin and Margaret remind us that marketing isn’t always about numbers and tactics. What really makes marketing departments successful? What fuels recruitment and retention of employees while also building a community around the brand? To submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tCreated in partnership with Share Your Genius:https://www.shareyourgenius.com/

Feb 28, 2023 • 36min
Marketing Leadership Blindspots
Remember when you felt like your boss just “didn’t get it”? They didn’t understand your constraints, your blockers, how much you are doing? It turns out, when YOU then become a boss, despite your best intentions, it’s easy to make those same mistakes. How come? One contributor is that you’re confronted with an equation you never anticipated before you were in your boss’ shoes. And that repeats as you move from manager to director and onwards. In this week’s episode, Devin and Margaret are talking about one leadership blindspot in particular: the feeling vs fact of company structure constraints.To submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Created in partnership with Share Your Genius.

Feb 21, 2023 • 37min
Yes, and-ing personal brand
In this episode, we're exploring how the evolution of personal brand in B2B is changing everything from strategy to roles to team structure. Plus Margaret and Devin share their very different personal brand experiences.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on personal branding in 2023 in light of a more recent trend, the mycelium network. To submit a marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentFor more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Soulful Wealth: https://soulfulwealth.co/Created in partnership with Share Your Genius.https://www.shareyourgenius.com/

Feb 14, 2023 • 46min
What do the job market, viral LinkedIn posts, and quiet quitting have in common?
In this episode, Devin and Margaret discuss the wet blanket trend of marketers complaining about work. From quiet quitting to rage applying, they are totally bored by this macro passive-aggressive trend and can’t wait for marketers to start creating again. Devin and Margaret look back on the early days of their careers in marketing, and what the industry looks like for current and future marketing leaders.Plus, Futurist Astrologer, Jenn Hirsch, shares her take on hiring and firing and the opportunity it presents for creatives. For more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Created in partnership with Share Your Genius.

Feb 11, 2023 • 2min
Introducing Don't Say Content
Welcome to Don’t Say Content, a new podcast hosted by Devin Bramhall and Margaret Kelsey.Are you a:—a leader of people?—creative-minded individual?—someone who enjoys a good spicy take?Every Tuesday Devin and Margaret say what’s really on their minds about the marketing industry. After over 10 years in the industry, they are bored with the current state of marketing. So they made a podcast to inspire themselves and fellow marketing leaders who feel the same. They aren’t sharing tactics, playbooks or guides. They aren’t interviewing smart people (or anyone) about marketing. They are talking to each other about why they are annoyed with marketing and what they think needs to change to make it better. Plus, get weekly predictions from futurist astrologer, Jenn Hirsch, founder of Soulful Wealth.For more from Devin + Margaret, head to dontsaycontent.com.Follow Devin: https://www.linkedin.com/in/devinbramhall/Follow Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Follow Jenn: https://soulfulwealth.substack.com/Created in partnership with Share Your Genius.Follow Devin: https://www.linkedin.com/in/devinbramhall/Follow Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Created in partnership with Share Your Genius.