Don't Say Content

The People-First movement in workplace culture has risen in popularity over the past several years and ushered in the concept of bringing your “whole self” to work. It aims to prioritize the well-being and satisfaction of employees. But does bringing your whole self to work truly benefit you and your colleagues? And do you truly want *everyone* to bring their whole self? Your boss, your CEO, etc - does it make you feel more safe knowing every part of everyone at the company? Several challenges arise when whole self to work:Unrealistic expectationsIncreased entitlementLack of accountabilityInequity and divisionDecision-making challengesAs our hosts Margaret Kelsey and Devin Bramhall dive into the people-first movement, they explore what policies actually put employees first, what amount of transparency is too much, how leaders influence the people-first movement, and how all of this is impacted by the remote and hybrid work environments that are much more common today. One thing they know for sure? Choosing to bring your best self to work each day is your best bet for your career growth. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/Sponsored by Ahrefs: https://ahrefs.com/

Over the past 5 years—and especially in 2023—hiring in every industry has been turned upside down.Marketers want to know what has changed, and what has stayed the same. What goes on behind the scenes of hiring the best marketers? How do marketing execs evaluate cover letters and resumes? What are they thinking about and evaluating during various phases of the interview process? Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) share their hiring secrets. Revealing how marketing execs are thinking about total compensation and benefits How marketers’ skills are evaluated, from experience, KPIs, and the ever-controversial marketing project How to research and negotiate the best salaryWhat hiring teams, marketing managers, and execs are looking for in cover letters and resumesConnect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/Sponsored by Ahrefs: https://ahrefs.com/ 

The world of creativity is multifaceted. How do you tap into it? How do you use it effectively? And how do you enjoy it?B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) explore the multidimensional nature of creativity and how it can be unlocked through various means. From taking breaks and pursuing fun activities to pushing through exhaustion with set goals and rewards, they detail their creative journey and the many strategies they use to generate ideas. From reading fiction to Jane Fonda, Devin and Margaret talk about the different pathways that have inspired their own creativity, ultimately leading to deeper insights into human emotion and complexity. They also touch on the human tendency to seek neat conclusions and how leaving things open-ended can improve memory retention. Dive in for a creativity ride—the many ways of creative experimentation and exploration will leave you wanting to get your hands dirty. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tSubscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/Sponsored by Ahrefs: https://ahrefs.com/

It's bonus episode time! Our host, Devin Bramhall joined David Khim, Co-Founder of Omniscent Digital, on Onmiscent's podcast, The Long Game. They discuss Devin's rise from content manager to CEO, the future of AI, content marketing, and leadership lessons, where Devin reflects on lessons learned from mistakes she's made along the way. Listen to The Long Game: https://beomniscient.com/blog/category/the-long-game/Connect with David: https://www.linkedin.com/in/davidlykhim/

Why can founders and CEOs let marketers do their jobs? From cutting marketing projects mid-flight, to not clearly defining goals or changing KPIs on a whim, founders and CEOs continue to mettle in marketing. Why does this keep happening?Last season we talked about what’s wrong with marketers and the marketing industry. It’s time we flipped the script and put the spotlight on founders and CEOs.B2B marketing execs Margaret Kelsey (VP of Marketing at OpenView, Director of Brand and Creative at InVision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) break down all the pitfalls they’ve seen in the marketer-founder relationship. Listen in to hear their stories and helpful strategies (like a shared decision-making framework) to help you navigate the founder-marketer relationship. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tSubscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/Sponsored by Ahrefs: https://ahrefs.com/

What if community wasn't a strategy? What if a community was part of your business model? What if it was just part of doing business?Community isn’t just about building a customer feedback loop or customer support center. And more importantly, it’s not a place to spread your message like a megaphone to your audience. Many founders get this wrong because their head is stuck in scale mode. B2B marketing execs Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) discuss how community and what we can glean from it as we head into 2023 and beyond. Resources:Nassim Taleb Article: https://medium.com/incerto/the-most-intolerant-wins-the-dictatorship-of-the-small-minority-3f1f83ce4e15#.hr22nda85Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tSubscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/Sponsored by Ahrefs: https://ahrefs.com/

Quality content is a north star for companies, founders, CEOs and marketers alike. But few agree on what “quality” means. Those who do have a definition are often missing important criteria that can lead to ineffective marketing content that flops despite following their “quality” rules. Quality as it relates to content and marketing is relative because it isn't just about the perfection of what you are creating in your marketing strategy. Quality in marketing is also determined by how effective the content you’re producing is impacting company growth. Listen to top B2B marketing execs, Margaret Kelsey (VP of Marketing at Openview, Director of Brand and Creative at Invision) and Devin Bramhall (former CEO of Animalz, Director of Content at Help Scout) set the record straight on what quality means and how to achieve it.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tSubscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/Sponsored by Ahrefs: https://ahrefs.com/

Getting behind the mic and discussing industry trends, professional (and personal) growth, and sharing their stories has led to a lot of learnings and even more growth for our hosts, Devin and Margaret. In this episode, they reflect on what they’ve learned and where this podcast journey has taken us. We’re bringing season 1 to a close with humor, wit, and a peek behind the curtain at the podcast process.  (But don’t worry, we’ll be back before you know it.) Stay with us to the end for a special reading from Jenn Hirsh, futurist and astrologer, and former Ernst and Young Head of Startups and Futurist. And check out Soulful Wealth here: https://soulfulwealth.co/For more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/

When left unresolved, fear keeps us from being productive, connecting with others, and ultimately from personal and career growth. It also never goes away and in fact, can become an even bigger obstacle as you progress in your career.Whether you work for yourself, run a team or a company, fear surfaces over and over to present unique challenges. But when you learn how to work with fear, it can lead to a kind of bravery and curiosity that transforms your creativity and careers.In this episode, Devin and Margaret invite fear to the table for a little chat. Listen as they share their experiences navigating fear professionally and personally, publicly and privately, alongside each other and their most trusted community (including some top-tier advice from Momma Bramhall).For more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tTo submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentCreated in partnership with Share Your Genius:https://www.shareyourgenius.com/

Killing your darlings. Creative constraints. Narrowing scope. In this episode, Devin and Margaret face the challenge of focus—how to create focus for your team without stifling creativity? How do you relinquish control to your direct reports and peers so you can focus on the bigger picture? High performers at any level crave nuance and challenge, and sometimes that means killing your darling idea to focus on something else. Tune in to hear Devin and Margaret share their own experiences navigating this through their careers.Plus, Futurist Astrologer Jenn Hirsch levels with  Devin and Margaret about the chaos in store over the next three years. Giddy up.For more from Devin + Margaret, head to dontsaycontent.com.Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/tTo submit an executive thrashing or marketing nightmare story for the podcast, record your story (2 min. or less) here: https://www.speakpipe.com/dontsaycontentCreated in partnership with Share Your Genius:https://www.shareyourgenius.com/