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Don't Say Content

Latest episodes

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Dec 17, 2024 • 43min

Replay: Make Fear Your Friend

In this replay episode, we dive into fear and what it can do when left unresolved. And spoiler alert, it keeps us from being productive, connecting with others, and ultimately from personal and career growth. It also never goes away and in fact, can become an even bigger obstacle as you progress in your career. Whether you work for yourself, run a team or a company, fear surfaces over and over to present unique challenges. But when you learn how to work with fear, it can lead to a kind of bravery and curiosity that transforms your creativity and career. So we invited fear to the table for a little chat. Listen as we share our experiences navigating fear professionally and personally, publicly and privately, alongside each other and their most trusted community (including some top-tier advice from Momma Bramhall).Resources:Subscribe to our newsletter: https://www.dontsaycontent.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Dec 10, 2024 • 35min

Replay: Human Connection is Your Differentiator

In this replay episode, we summarized the "state of marketing" and what we were looking forward to in the future. Are we there yet? You decide. But we can tell you we’re (still) looking forward to some genuine human connection and fostering authentic content creation in the coming year more than we are into slangin’ the same old worries we’ve been talking about (idk, marketing/exec alignment, AI takeovers, and old school marketing strategies, to name a few).Resources:Subscribe to our newsletter: https://www.dontsaycontent.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Dec 3, 2024 • 40min

Replay: Why You Should Lean Into Audacity

This replay episode might be one of our favorites of all time.Audacity - or as the kids call it: delulu.  You need more of it in your life.In this episode, we explore our own relationship with audacity, how to cultivate it, why it’s so elusive to maintain, and why it’s so important at this (and any point) in your career.Resources:Subscribe to our newsletter: https://www.dontsaycontent.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Nov 26, 2024 • 42min

Replay: The Marketing Problems Keeping Your C-Suite Up at Night

In this replay episode, we look back at a discussion we had in Q4 last year around the problems our CEO and founder friends face. Since many of their problems felt, at the time, like nothing new, you can see how we wanted to revisit these again this year. Because even if the problem isn't a new one, that doesn’t mean they aren’t any easier to handle. So we hope our discussion will help bring you back to reality, center your actions around progress, and give you jumping-off points for solving these common problems among your leadership teams.Subscribe to our newsletter: https://dontsaycontent.substack.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Nov 19, 2024 • 42min

Replay: The Biggest Problems CEOs & Marketers Face

In this replay episode, we revisit the stories our CEO & founder friends shared with us last year about what topics are keeping them up at night. While they've probably moved on from these problems, they're still problems that plague many a founder and marketing department in our industry. We channel their full consultative skills and reference their experience in similar situations and roles to answer these three main questions:How do you build a marketing team that buys into your bigger mission and vision? Not spammy tactics. How do you combat analysis paralysis in a small marketing department? How can you embrace and maximize the messiness of the marketplace right now? Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Subscribe to Devin's new newsletter, Ta Gueule: https://www.devinbramhall.com/newsletterCreated in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Nov 12, 2024 • 44min

Replay: Is Your Content Strategy Outdated?

In this replay episode, we take a look back on the content strategies of the past, and of the past/present when this was recorded (in 2023). Where is content marketing headed? Where has it been? What can we take with us into 2025? Things we discuss include personal branding, relatable content, and value-additive content—which never go out of style. Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Subscribe to Devin's new newsletter, Ta Gueule: https://www.devinbramhall.com/newsletterCreated in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Nov 5, 2024 • 35min

Bonus: What We've Been Up To

We’re back! With a quick bonus episode before season 5 kicks off in January 2025. We’re keeping the feed rolling until then with some replays and bonus episodes to keep you company, and in this bonus episode, we’re catching you up on what we’ve been up to lately. Hope you enjoy, and see you in January!Connect with Devin: https://www.linkedin.com/in/devinbramhall/Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/Subscribe to our newsletter: https://dontsaycontent.substack.com/Subscribe to Devin's new newsletter, Ta Gueule: https://www.devinbramhall.com/newsletterCreated in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Oct 29, 2024 • 1h 2min

Replay: Why CEOs & Marketing Leaders Don't Get Along

In this replay episode, Devin and Margaret share stories from their experiences working with founders/CEOs in-house and agency-side over the last decade to discuss the issues at play in the CEO/founder and marketing leader relationship. Some bigger themes they cover are the importance of shared language and understanding of metrics, how communication and trust impact the CEO/head of marketing relationship, and the balance between brand and funnel, and why CEOs and founders should step back from leading marketing departments. Plus Devin shares what she learned from being CEO and working with her marketing team, as well as anonymous stories from their clients.Resources: Subscribe to our newsletter: https://www.dontsaycontent.com/Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
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Oct 22, 2024 • 37min

Replay: Marketing Attribution, So Hot Right Now

The discussion kicks off with the frustrations marketers face regarding outdated attribution models. A humorous take leads to reflections on the quality of marketing strategies. The evolution of content strategy shines, highlighting education over conversions and the rise of internal influencers. There's a deep dive into consumer behavior and the pitfalls of tactical shortcuts. Misunderstandings around marketing effectiveness are tackled, stressing brand awareness as key. The episode wraps with insights on engagement, personal branding, and the challenge of satisfying C-suite demands.
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Aug 13, 2024 • 47min

Bonus: Devin Bramhall on Grow and Tell

On this bonus episode, you'll hear our own Devin Bramhall in conversation with Alex Kracov from Dock on his show, Grow and Tell. They talk about how startups should be thinking about content, how she scaled Animalz, and how she grew our podcast, Don't Say Content.Check out Grow and Tell here: https://www.dock.us/grow-and-tell

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