The Speaker Lab Podcast

Have you ever wanted to speak to college students or collegiate staff? If you have but weren't sure where to start this is the show for you!Recently a listener named Eric wrote in wanting to know how to get booked for speaking gigs at colleges. To answer his question, we'll talk about how to get started speaking at colleges, and where there are the most opportunities in this market.On episode 81 of The Speaker Lab, I share my personal experiences and insights gleaned from speaking on the collegiate circuit. I'll also share the 9 potential markets that exist within almost any university. You'll hear about all of that and much more on the 81st edition of The Speaker Lab!THE FINER DETAILS OF THIS SHOW:  The 3 foundational questions to ask and answer before speaking in any market.What questions do you need to answer to define your marketing to colleges?What are the 9 potential markets you could speak to on most campuses?What are the APCA and NACA, and why should you know?What is block booking and how does it work?Why student orientation and staff trainings are good opportunities to be hired.How should you reach out to potential decision-makers in the college market?And so much more!EPISODE RESOURCESEpisode 2 of The Speaker LabGrant Baldwin on TwitterAPCANACAGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Can you imagine speaking for 3 days? What if it meant making 7 figures a year - can you imagine it then? Our guest for today, Cole Hatter, doesn't imagine it - he lives it.Cole began as a multi-million dollar real estate investor who continues to run several companies in that industry today, as well as speaking from the stage around the world.On episode 80 of The Speaker Lab, Cole is here to talk about how he got into speaking, how he uses his own successes and failures as examples for his audience and what it's like to speak on stage for 72 hours! He shares all of that and more on today's show. THE FINER DETAILS OF THIS SHOW:  What were some of his earliest steps he took to start speaking?How speaking for free - and even losing money on gigs - helped build his career.What's it like to speak for three days at a seminar?How and why you must earn the right to be on stage.Why honesty is the best policy when selling on stage, and elsewhere.What does it mean to sell at 90 degrees?What are open loops and why are they key to selling from stage?How to position your product as the solution to real-world problems.And so much more!EPISODE RESOURCESCole Hatter's web siteCole Hatter on TwitterCole Hatter on SnapchatEpisode 121 of HDYGIT with Cole HatterThrive, Cole's eventDelivering Happiness, by Tony HseihGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you think your niche is ready for a conference or other major event? How would you know if there's enough interest, before booking a venue, speakers, etc?Our guest today is here to answer those questions. He is Phillip Taylor and is the founder of FinCon, the world's largest Financial Content Expo.Not only will PT talk about how and when it's the right time to create an event for your particular area of expertise, and he also shares what works and what doesn't work when connecting with the event hosts of conferences you want to speak at.On episode 79 of The Speaker Lab, PT explains where the idea for FinCon came from, how he grew it to a profitable enterprise over the years and what criteria event organizers look for from their potential speakers. Whether you've spoken at a large conference or simply want to soon, you'll want to hear all of those details on today's show! THE FINER DETAILS OF THIS SHOW:  What should you do before you decide to create an event?What were the two tipping points that told PT FinCon was a good idea?Why it is important to partner with your community.How long did it take for this event to be profitable?Keynotes vs. workshop speakers: what does he look for in each?How to stand out and increase your odds of being selected to speak.When is it okay to submit multiple session ideas?When is there value in speaking for free?And so much more!EPISODE RESOURCESFinCon web siteFinCon on TwitterPhillip Taylor on TwitterEmail PTEpisode 112 of HDYGIT with PT MoneyGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of the surest ways to excel as a speaker is to find someone who is a success, and then follow their early steps. It's true in speaking, it's true in business and it's true in other avenues of life.A man who has done just that is Bob Burg. Bob is the best-selling author of The Go-Giver and Endless Referrals. After picking up audio cassette tapes at a Zig Ziglar event and enrolling in their speaking program, Bob's speaking career took off.On today's show, Bob shares how the National Speakers Association also had an impact on his speaking career, and why you're better off following in the footsteps of successful giants than trying to go it on your own. It's all here on episode 78 of The Speaker Lab. THE FINER DETAILS OF THIS SHOW:  How did he get his first bookings?How can you prepare for the inevitable rejections?The follow up process to help you build on your successesWhy discipline and sweat equity are so vital to growing your speaking career.What knocks many people out of the speaking business in the beginning?What are reactive referrals and should you depend on them?What is Burg's Law of The Back Doors?How to desire a result without being emotionally attached to the result.And so much more!EPISODE RESOURCESBob Burg's web siteThe Go-Giver, by Bob BurgEndless Referrals, by Bob BurgThe Go-Giver podcastBob Burg on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today Scott Stratten is a world-renowned keynote speaker, best-selling author and all-around awesome guy who is known by nearly everyone in the speaking community.But did you know that in the early days of his career he flew around North America training people to sell bubble wrap?! As our guest on episode 77 of The Speaker Lab he shares that amazing story, and much more.Scott also shares his earliest experiences as a corporate trainer after college, and why he chose that path. He explains the origin story of the video that catapulted him to speaker stardom and led to receiving 97 speaker invitations in two weeks!Whether or not you ever create a viral video to aid your speaking career, Scott gives specific suggestions on how to get your start on this episode. We go into the how and when of leveling up your speaking career, once you've got your feet wet as a speaker. He is equal parts hilarious and wise today! Listen in to laugh along with us, and get a little wiser on episode 77 of The Speaker Lab. THE FINER DETAILS OF THIS SHOW:  Are many keynote speakers introverted or extroverted?Why he has hired for his weaknesses.Should every person you bring on to your team be an extension of you?The importance of having tact and empathy, no matter what happens.What are his two demands he includes in every contract?What is his biggest fear as a speaker?Why you must "show your work" before you can increase your fees.What two things will all speakers eventually learn firsthand?And so much more!EPISODE RESOURCESScott Stratten's web siteThe UnpodcastScott's booksScott Stratten on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you already have a business becoming a speaker can only expand your reach, your audience and how many people you can serve. A great example of this is our guest, Jordan Harbinger of The Art of Charm.Jordan is the co-founder and host of The Art of Charm. The AOC, as it is called for short, is an in-person school as well as a podcast focused on helping men achieve peak performance in every area of life. Jordan's been interviewing experts for his show since before most of us knew what a podcast was!On today's show he shares some of the knowledge he's learned in that time. Jordan explains how to build relationships with event organizers, the three criteria he considers when evaluating a potential speaking gig and why you must be comfortable hearing the word no in order to land more gigs. Check it out on episode 76 of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  What's been the biggest value-add Jordan has gotten out of being a speaker?The three things he considers when asked to speak at an event.Why exposure isn't a reason to speak.What's the difference between Ted Talks and Tedx Talks?Why is networking at an event high on his priority list?What is the people-location-compensation calculation?How to get feedback when you are turned down for a speaking gig.What's a recipe for unhappiness?And so much more!EPISODE RESOURCESThe Art of CharmJordan Harbinger on TwitterThe Art of Charm podcastEmail Jordan!Get Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Is there a connection between acting and speaking in public? There most certainly is a link between, according to today's guest. Amy Port joins us to talk about that connection, and how to tap into it to become an even better speaker.Amy is an amazing speaker, performer in her own right. Her background is in acting, theatre and performance. She earned a Master of Fine Arts from Yale's School of Drama and consistently worked as an actor after graduation.But the transient life of an actor was not for her and she moved on. Fast forward 15 years and she's sharing her acting knowledge to help speakers become great performers and speakers on stage.On today's show, Amy explains why we are all performing and taking on various roles in our lives even if we don't consider ourselves actors, plus how to use those roles effectively on stage. Tune in for all of that and more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  The two parts to making a speaker great versus good.How do you make the mental shift from speaking into performing your speech?Why rehearsing properly is so important.What does it mean to "sculpt" your performance?When should you get in front of test audiences?Staging: what it is and how to do it effectively.How to find the balance between being rehearsed and over-rehearsed.And so much more!EPISODE RESOURCESHeroic Public SpeakingAmy Port on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Continuing from our last show today I'll be sharing more of my personal travel tips for your speaking engagements. On episode 74 the topic is what to do when things go wrong during your travel.Mishaps are simply a part of the travel experience. In fact, you're better off if you plan for delays, lost luggage, cancellations and anything else that could get in your way of getting to your client.As you travel more you'll be able to spot potential problems before they arise, and today's episode will also give you a leg up on what to do in case of issues.You'll learn plenty about how to travel most efficiently and effectively on the 74th edition of The Speaker Lab! THE FINER DETAILS OF THIS SHOWHow to create a back up plan, before you need it.If you miss a connecting flight how to find your other options.Why going to your airlines with options is so helpful.The rule I follow when booking and taking flights.Why getting upset about travel mishaps doesn't work.Why you need to keep the client in the loop when your travel plans change.Should you ever miss an event?And much, much more!EPISODE RESOURCESEpisode 73 of The Speaker LabAward WalletKayakTripItGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When most people think of traveling for speaking gigs they think it's glamorous: you travel first class, visit a new city, stay in a nice hotel, etc.And sometimes it is fun and exciting - and other times it is exhausting. Like when the airlines loses your luggage, or when your flight is delayed and you have to sleep in the airport or a sketchy motel because nothing else is available! I've been in all those scenarios, the glamorous and the not-so-glamorous.On episode 73 I'm sharing what I've learned about the ins and outs of travel. Today I'll talk about what you should do before you travel, what to do when you book your travel and what to do during the actual travel. Whether you're already a road warrior or you're prepping for your first out-of-town gig, you'll learn plenty on this edition of The Speaker Lab! THE FINER DETAILS OF THIS SHOWWhat travel rewards program should you become a member of, and why?How to pick your preferred airline, hotel and rental car company.How to get upgrades and when to fly standby.Why American Airlines is my preferred airline, and why it matters to you.Why you shouldn't book the last flight to an event.What are Kayak and TripIt and why should you use them?Should you ever book non-refundable hotel rooms?Should you invoice travel fees separately or bill one flat rate inclusive?And much, much more!EPISODE RESOURCESAward WalletKayakTripItGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you dread taxes or worry you aren’t using the right entity for your business? Then this is the episode for you! Josh Bauerle, CPA, accountant and all-around tax wizard is here for the 72nd edition of The Speaker Lab.Josh has started his own business working directly with entrepreneurs as a CPA. Between tax entities, business entities, and deductions, there’s a lot to know, and Josh has you covered. Josh has worked as an accountant for over a decade, and currently works as a CPA for Entrepreneur on Fire as well as running CPA on Fire.He provides services to small business owners that are both high-quality and affordable, and shares his knowledge and experience with us today. In this episode we talk through the different types of small business classifications and how taxes factor into each of them. Tune in for all this and more on this episode of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:  What are the differences between an S Corporation, sole proprietorship, and an LLC?How to set your salary in order to maximize your income.What are the benchmarks you should be looking for when moving to an S Corp?How do you set aside money for taxes?What can you write off as tax-deductible?How do legal concerns factor into your small business type? Josh explains.What happens when your business crosses state lines?And so much more!EPISODE RESOURCESJosh Bauerle's web siteJosh Bauerle on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.