

The Speaker Lab Podcast
Grant Baldwin
Want to learn how to get booked and paid to speak — consistently? The Speaker Lab podcast features business tactics, speaking tips, and insider strategies from Grant Baldwin, The Speaker Lab coaches, and some of the world's most successful speakers. You'll learn how to find speaking gigs, build relationships in your industry, negotiate higher speaker fees, and grow your speaking business. Every week, this podcast will give you key insights and practical advice from speakers who have been there and done that and can help you take the next step in your speaking journey. Whether you’re just getting started as a paid speaker or you’re a veteran speaker looking to build and grow your business, The Speaker Lab Podcast is here for you!
Episodes
Mentioned books

Aug 4, 2020 • 36min
The Current State of the Speaking Industry with Ryan Giffen
Ryan Giffen is an agent at Premiere Speakers Bureau and he's here to give us an update on the current state of the speaking industry.He's been an agent for over a decade. While he's joined us in the past to talk about education and working in a speakers bureau, on today's show he's going to tell us what he's seeing on the front lines right now in the midst of the COVID-19 pandemic.Ryan works with speakers and event planners on a daily basis so he has his finger on the pulse of the industry. Listen in to hear his perspective and much more on episode 301 of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:How are the different markets responding to the current pandemic?Are certain avenues opening up more than others right now?What kind of flexibility will you need as a speaker?How do you need to prep differently for virtual speaking?How can you tier your fees for virtual gigs?Is virtual just a stop gap until we can get back to in-person events or is it the new normal?When do you need to readjust your pricing?Why you should focus on how your content can add value in different ways.And so much more!EPISODE RESOURCESGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 30, 2020 • 1h 36min
How To Build A Speaking Business While Working Full-Time (without losing your mind or your job)
Don't quit your day job to start a speaking career. Begin building your speaking business on the side.During this Speaking Workshop, We Cover:The 7 things you must clarify from the outsetWhere to spend your time and money as you get started (and where not to)The one thing you CANNOT do while trying to grow your speaking businessWhy not all full-time jobs are created equalWhy your plan should take into consideration the type of boss you haveThe change levers you can pull to set yourself up for successLive Q&A at the end with Grant and ErickWe answer the following questions:Which one of the 4 full-time job types are you in?Which one of the 4 types of bosses do you have? (This is a fun one to answer.)Which one of the 3 life phases are you in?Which one of the 4 career phases are you in?Which one of these 4 financial situations sounds closest to yours?What are your speaking goals? (We’ll help you make some if you don’t have any!)What changes are you truly willing to make?Schedule Your 1:1 Strategy Session Today: https://thespeakerlab.com/call/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 28, 2020 • 39min
Episode 300 And A Special Giveaway!
Three amazing students join us for this very special 300th episode of The Speaker Lab!All three of our guests today are students of The Speaker Lab and they crushing it. They are here to share their insights, wisdom and secrets to success. Going forward we're going to be sharing more students' stories on bonus episodes so be sure to join us for their stories.And we've got a huge giveaway in honor of episode 300 and to thank you for being a listener! The grand prize winner receives free enrollment in our new program: Virtual Speaking Pro. This person will also receive five of my favorite speaking books, plus a free copy of my book, The Successful Speaker, and a free one-hour one on one coaching call with me. Want to enter? Go here!Even if you don't win the grand prize, you might one of the lucky five runner up winners! Each of those winners will receive a copy of my book and a one-hour group coaching call with me and Erick Rheam (our Director of Education at The Speaker Lab). You can enter right now. THE FINER DETAILS OF THIS SHOW:Why it matters what you are saying to yourself.Does everyone battle self-doubt?When do you need a coach?How long does it take to see results?Why you must pick a lane, even if your topic appeals to all audiences.How each of these speakers have pivoted during the pandemic.Why you need to get reps, and how to do it.How do you approach speaking for the long game that it is?And so much more!Celebrate our 300th episode with us by entering this giveaway!EPISODE RESOURCESKate Garnes' web siteKate Garnes on TwitterEmail Kate GarnesDaniel Lantis' web siteDaniel Lantis on TwitterJake Thompson's web siteJake Thompson on TwitterEmail JakeEpisode 300 GiveawayGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 21, 2020 • 41min
How to Be a Corporate Trainer with Michael Bungay Stanier
One area we haven't touched on is how to be a corporate trainer, my friend Michael Bungay Stanier is here to change that!Michael is a well-established keynote speaker and corporate trainer. On today's The Speaker Lab, we talk about what topics work in this industry, positioning yourself versus positioning a product/program, and who hires corporate trainers.We have a lot of fun during this informative and practical conversation with Michael, so please join us for episode 299 of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:What's the distinction between selling yourself versus a product?Why you need standards if you are going to scale.How to define "good enough" and why you must.Are there both prizes and punishments to scalability?Can you dabble with having other people speak for you?What are the three delivery models and what do they entail?How should you determine your fees?When do you charge per participant?And so much more!EPISODE RESOURCESMichael Bungay Stanier's web siteBox of Crayons web site The Coaching Habit, by Michael Bungay StanierMichael Bungay Stanier's other booksMichael Bungay Stanier on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 14, 2020 • 37min
Building Relationships Through Giving Gifts with John Ruhlin
We talk about relationships but what about building relationships through giving gifts? What are the dos and don'ts of successful gift-giving? Here to tell us is gifting expert, best-selling author and keynote speaker John Ruhlin.On today's episode of The Speaker Lab, John tells us who to give gifts to, when to give gifts, and how to reframe gift-giving as an investment versus just another line item expense.You'll hear those topics plus a few great gifting stories on this edition of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:How to show appreciation even during a pandemic.Why gifting is the purple cow of business.Why doesn't he allow his clients to send gifts at Christmas?What makes gifting one of the most effective ways to stand out in a crowd?Why you should stop putting logos on your gifts.What are the four buckets of the Inner circle and how do you invest in those buckets with gifting?Why you should never send a gift after receiving a referral.What should you do if you cannot afford to give gifts?And so much more!EPISODE RESOURCESJohn Ruhlin's web siteGiftology by John RuhlinJohn Ruhlin on TwitterHow to Create a Gifting Plan For Your Business (for free)Email John RuhlinGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 7, 2020 • 33min
How to Speak To The Medical Field with Nisha Mehta
How to speak to the medical field is a question I get asked a lot, and today our guest is answering it. Nisha Mehta is a practicing physician, specifically a radiologist. She also speaks around the country to medical professionals on the topic of burnout.Today we talk about how she got started speaking, the different speaking opportunities in the medical industry, whether or not you need a background in medicine to speak to doctors and how to use media to position yourself as an expert.You'll hear those insights and much more on episode 297 of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:What is the typical speaking season for the medical industry?Do you always have to choose between a job you love and speaking?Can you get hired to speak on a topic that's important, but no one else is talking about?What are some topics speakers are hired for in the medical industry?How important are credentials in being hired to speak?What specific speaking opportunities are available within the medical community?What area is harder to get into within healthcare?What niches have bigger budgets?And so much more!EPISODE RESOURCESNisha Mehta's web siteNisha Mehta on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 30, 2020 • 39min
A Discussion on Race and The Speaking Industry with Nicole Walters
Today's conversation is a discussion on race and the speaking industry with my friend Nicole Walters. Nicole is an incredible speaker, amazing entrepreneur and phenomenal human being.On this episode of The Speaker Lab, we talk about the heavy but important topic of racism in the speaking world. We talk about what exists in the marketplace for her as a Black woman, how she sees things that I don't as a white male. She also gives advice for minority speakers and shares what the speaking community at large can do to better support diversity in the industry.These are serious topics but Nicole brings her humor, lightheartedness and personal wisdom. Join us for this much-needed talk on episode 296 of The Speaker Lab with Nicole Walters.THE FINER DETAILS OF THIS SHOW:Why it's important for activism to be on-going and not just a trend.How racism impacts her everyday life: a snapshot.What are new factors she considers now when booking gigs?Do you know what performative activism is and why you should avoid it?What group of people are becoming entrepreneurs at a rate of 9x the average American?When you should add 10% to your asking fee.What are some ways white people can be an allies for speakers of color?How to encourage diversity at your speaking gigs.And so much more!EPISODE RESOURCESGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 23, 2020 • 35min
How to Embrace Your Fears with Michelle Poler
How to embrace your fears is the subject that helped our guest today jumpstart a whole new career as an international speaker and author.Michelle Poler is here on The Speaker Lab to talk about how she embraced her fears through 100 fears in 100 days challenge, how that challenge culminated in a TEDx talk and how some of those fears even became things she now loves to do.We explore those topics plus specific steps she took along the way and how you can do the same. Join us to hear the scoop on episode 295 of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:Which speaker was instrumental in both of our speaking careers?What should you do if your fears are holding you back?Why you don't need to believe all the speaking advice out there.What is more important than the number of views of your video?How she utilized her network to get the ball rolling on speaking gigs.Why having your spouse on board is incredibly helpful to grow your business.What actions did she take that led to referrals from Brene Brown?What can you do to set yourself for success when approaching speaking bureaus?And so much more!EPISODE RESOURCES:Michelle Poler's web siteMichelle Poler's TEDx TalkHello Fears, by Michelle PolerMichelle Poler on InstagramMichelle Poler on TwitterCreative Mornings web siteGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 16, 2020 • 39min
How to Pivot to Speaking Virtually With Jon Acuff
How to pivot to speaking virtually may not have been something you thought of before the pandemic, but our guest today explains why he and a lot of other speakers are embracing it now.Jon Acuff is an entrepreneur and author. He is also one of the best speakers I've seen live: he takes this craft seriously and it shows. In our conversation on The Speaker Lab today, Jon explains the pivots he's made during the COVID-19 pandemic, including virtual speaking and utilizing YouTube to grow his client base. We also explore the long-term implications of virtual speaking going forward.This is a fun, informative, and engaging talk with Jon Acuff so join us on episode 294 of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:What can be done virtually that can't be done from the stage?How do you adjust your pricing for virtual speaking gigs?What are value adds to consider in your virtual offerings?How can YouTube contribute to growing your client base?Has he tweaked his content to reflect current events?If you use humor when speaking live can you continue doing so virtually?Should you read comments while you're speaking virtually?Why it's okay to be an amateur when starting out as a virtual speaker.And so much more!EPISODE RESOURCESJon Acuff's web siteJon Acuff on YouTubeJon Acuff on TwitterJon Acuff on InstagramJon Acuff's books Teleprompter appGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 9, 2020 • 37min
What Meeting Planners Want With Jay Baer
Knowing what meeting planners want from a speaker can be the difference between booking some gigs and being a full-time speaker. Our guest today has the inside scoop on this very topic and he's telling us the answers on episode 293 of The Speaker Lab!Jay Baer is an exceptionally successful speaker who has been in the industry for a long time and has accrued a wealth of knowledge along the way. Today on The Speaker Lab, we talk about Jay's recent research study that surveyed 150 event planners. We dig into what topics planners are looking for, what they want and hows event planners find speakers.Join us to hear the details on all of those topics and more episode 293 of The Speaker Lab with Jay Baer.THE FINER DETAILS OF THIS SHOW:Why micro-categories may be your ticket to success.Who speaks on more topics: mediocre speakers or great speakers?How much customization should you do for your speaking gigs?Substance versus showmanship: what balance do you need to strike?How can you build momentum when you are just starting out?Why bringing something unique to the stage gives you an innate advantage.What are the ways to test your material?How does Jay think the coronavirus will affect speaking topics going forward?And so much more!EPISODE RESOURCESJay Baer's web siteDress Jay Baer web siteJay Baer on Twitter Standing Ovation podcast Topics Meeting Planners Want For 2020 What Meeting Planners Want Top 9 Ways Meeting Planners Find SpeakersGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.