The Profluence Pod 🌐

Full Pull Entertainment was founded in 2021 to transform the niche sport of truck and tractor pulling. Co-founded by Chase Richardson, a passionate entrepreneur, the company is reshaping the pulling experience with innovative fan engagement platforms, a cutting-edge content portal, and Real Money Gaming initiatives. Through partnerships with leading organizations in the pulling space, Full Pull is on a mission to bring this motorsport—rooted in rural American culture for over 75 years—to new, mainstream audiences. Chase’s journey is a testament to blending entrepreneurial vision with a deep appreciation for niche sports. From the adrenaline-filled roar of engines to the cheers of loyal fans, truck and tractor pulling offers a unique experience. Under Chase's leadership, Full Pull is revolutionizing the sport with new ways for fans to connect, interact, and engage. In this episode, Chase shares insights on his path to becoming a sports entrepreneur, the challenges of building a platform in a niche space, and how Full Pull is positioning the sport for long-term growth. Whether you’re a motorsport enthusiast or a budding entrepreneur, this conversation will inspire you to think differently about sports and fan engagement. Chapters: (2:28) - Understanding Track and Tractor Pulling (5:29) - Chase's journey from Basketball to Pulling (8:23) - The Media and Gaming Landscape of Pulling (11:27) - Building a Streaming Platform for Pulling (14:34) - Targeting new Audiences and Fans (17:43) - The Impact of Legalizing Gambling and Niche Sports (20:25) - Future Plans and Expansion Strategies Chase Richardson 🏠 Website: https://www.fullpull.us/ 💼 LinkedIn: https://www.linkedin.com/in/chase-richardson-42ab68113/ Andrew Petcash: 🏠 Website: https://profluence.com 🐣 Twitter: https://twitter.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Hit the “follow” button to stay updated on new podcasts. 

SailGP was founded in 2019 by Oracle’s Larry Ellison and legendary sailor Sir Russell Coutts to bring the excitement of high-performance sailing to mainstream audiences. Known as "The F1 of the Water," SailGP features 10 national teams racing F50 foiling catamarans at speeds of up to 60 mph in stadium-style events near shorelines worldwide. Mike Buckley, a two-time world champion sailor, is the CEO of the United States SailGP Team. Last year, he led the largest team acquisition in league history with co-owners Ryan McKillen and Margaret McKillen. Under their leadership, the U.S. SailGP Team has attracted a diverse group of investors, including Issa Rae, Deontay Wilder, Marc Lasry, and more. In this episode, Mike discusses his journey from athlete to entrepreneur and how SailGP is redefining sailing as a media and entertainment platform. He shares insights on building a competitive team, navigating challenges, and the innovative strategies fueling SailGP's rapid growth. Don’t miss this exciting conversation about the future of sailing and sports entrepreneurship. Chapters: 0:50 - Sailing Culture Shift: Making it Cool 2:50 - The Role of Athletes and Team Dynamics 6:11 - Marketing and Education: Growing the Audience 9:02 - Sailing vs. Other Sports: A Unique Perspective 12:10 - Building a Competitive Team: Strategies and Challenges 14:59 - Behind the Scenes: Organizational Structures and Community Engagement 17:56 - Team Development in Sailing 20:59 - The Future of Sailing 24:00 - Engaging with Fans: Social Media and Interaction Mike Buckley: 🌐 Website: https://sailgp.com/ 🔗LinkedIn: https://www.linkedin.com/in/mike-buckley-aa947a1a9/ Andrew Petcash: 🏠 Website: https://profluence.com 🐣 Twitter: https://twitter.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Don’t forget to hit the “follow” button to stay updated on new podcasts.Thanks for watching! Be sure to “subscribe” for the latest episodes.

Shamrock Capital recently closed $1.6B for its sixth flagship fund and inaugural small cap fund to continue investing across sports media and entertainment. Shamrock Capital, with over 45 years of deep sector expertise, is a premier private equity firm specializing in media, entertainment, sports, content, communication, and education. Built on legendary roots and a reputation for excellence, Shamrock has cultivated lasting partnerships with creators, management teams, and entrepreneurs. The firm is committed to strategically investing in businesses that are poised to shape the future of their industries. Shamrock’s portfolio spans a variety of high-impact companies, from content creators and sports organizations to media platforms and marketing agencies. With a 23-year track record, Shamrock Capital has consistently identified opportunities in high-growth sectors. Notable investments include Religion of Sports, FanDuel, and Excel Sports Management. The firm is also behind landmark deals with organizations such as The Lede Company, Ad Results Media, and Boardwalk Pictures. By leveraging decades of expertise and fostering innovation, Shamrock has positioned itself as a key player in driving transformation across its focus areas. Michael LaSalle, a Partner and member of Shamrock’s Executive Committee, has been instrumental in guiding the firm’s investments and strategy. A veteran with over two decades of experience, Mike serves on the boards of several portfolio companies, including The Lede Company, Iyuno, and Linden. His background includes key roles in mergers and acquisitions at Putnam Lovell Securities and board leadership at Seven Arrows Elementary. A magna cum laude graduate of the University of Notre Dame, Mike also earned an MBA from the UCLA Anderson School of Management, where he was a Venture Fellow. His expertise and leadership continue to shape Shamrock’s contributions to the media, sports, and entertainment industries. Chapters: (2:58) - The Dynamic of Fundraising in Private Equity (6:09) - Understanding Shamrock’s Structures and Strategies (9:02) - Evolving Strategies in Media, Entertainment, and Sports (12:08) - Identifying Opportunities in the Content Landscape (15:06) - The Power of Talent in the Entertainment Industry (18:04) - Navigating Exits and Investment Timelines (21:07) - Current Trends in Media and Sports Investments (23:48) - Advice for Aspiring Private Equity Professionals (26:53) - Looking Ahead: Trends for 2025 and Beyond Michael LaSalle 💼 LinkedIn: https://www.linkedin.com/in/michaellasalle/ 🏢 Website: https://shamrockcap.com/ Andrew Petcash: 🏠 Website:⁠ https://profluence.com⁠ 🐣 Twitter:⁠ https://twitter.com/andrewpetcash⁠ 💼 LinkedIn:⁠ https://www.linkedin.com/in/andrewpetcash/⁠ Thanks for listening! Hit the “follow” button to stay updated on new podcasts.

In this engaging conversation, Matt Joyce, a former MLB All-Star with 14 seasons under his belt, shares his inspiring journey from the diamond to the boardroom. Now a thriving entrepreneur, he owns multiple F45 Training gyms and co-founded Guardian Baseball. Matt discusses the challenges athletes face when transitioning to business, the crucial role of community in both sports and entrepreneurship, and his commitment to giving back, all while emphasizing the importance of providing value and fostering culture.

Graham Leveston, Co-Founder of College Properties Group (CPG), is redefining athlete experiences through world-class event management and brand development. With over 25 years of leadership experience, Graham has earned recognition for his expertise in strategy, brand marketing, and operations. During his 20+ years at Nike, Graham held senior roles in sales, licensing, marketing, and product development, managing $100M in annual revenue. At CPG, he brings this experience to life by creating unforgettable sports events. CPG operates over 80 elite camps and tournaments, partnering with top-tier academic institutions such as Harvard, Stanford, and MIT. These events have helped over 1,000 athletes achieve their recruiting goals. CPG is also known for initiatives like the Intercollegiate Men’s Lacrosse Coaches Association (IMLCA) Game of the Week and the Girls High School Lacrosse National Championship, which draw national attention and elevate the youth sports ecosystem. Chapters: (2:56) - The Unique Structure of the NIL Tournament (6:13) - Evolution and Scaling of Sports Camps (9:02) - Navigating NCAA Compliance and Camp Operations (12:00) - Lessons Learned from Yearly Events (15:06) - Trends in NIL and Brand Engagement (17:52) - Future Directions and New Initiatives (20:55) - Information and Resources for Families Interested Graham Leveston 🏠 Website: https://www.collegepropertiesgroup.com/ 💼 LinkedIn: https://www.linkedin.com/in/graham-leveston-2b552627/ Andrew Petcash: 🏠 Website: https://profluence.com 🐣 Twitter: https://twitter.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Hit the “follow” button to stay updated on new podcasts. 

Matt Kurowski, President of i9 Sports®, shares his journey from marketing to leading a major youth sports organization. He discusses the alarming dropout rates in youth sports, with 70% of children quitting by age 13, and the need for accessible, enjoyable experiences. Matt emphasizes the power of sports in teaching teamwork and sportsmanship, highlighting community involvement in fostering these values. He also reflects on the balance of fun and competition, and how continuous education for parents can enhance their children's sports experiences.

Five Iron Golf began in 2017 as a bold venture to transform how people experience golf in urban settings. Combining cutting-edge technology with a welcoming, inclusive atmosphere, Five Iron Golf quickly became a hub for both serious players and casual enthusiasts, offering simulators, lessons, food, drinks, and entertainment in a social environment. The company’s unique blend of hospitality and high-tech innovation has reshaped golf culture in cities, expanding rapidly from its Manhattan roots to locations across the country. Five Iron Golf stands out by making golf accessible and fun for everyone, from first-timers to seasoned pros. Jared Solomon, co-founder and CEO of Five Iron Golf, has been instrumental in driving this vision forward. His leadership has turned a shared idea into a thriving business that is now a leader in urban golf experiences. Chapters: 2:20 – Building Community vs. Commoditization in Sports 5:52 – Private Equity's Role in Sports Entertainment 8:57 – The Daytime Experience: Catering to Serious Golfers 11:51 – Listening to Customers: The Importance of Feedback 14:57 – Scaling Hospitality: From Founders to a Large Team 18:07 – Leveraging Technology in Sports Entertainment 21:11 – The Future of Golf: Off-Course and On-Course Dynamics 27:04 – The Next Five Years for Five Iron Golf Jared Solomon 💼 LinkedIn: https://www.linkedin.com/in/jared-solomon-3b7586169/ 🏠 Website: https://fiveirongolf.com/ Andrew Petcash 🏠 Website: https://profluence.com 🐣 Twitter: https://twitter.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Hit the “follow” button to stay updated on new podcasts.

Old Tom Capital is an early-stage investment group dedicated to fostering innovation and growth within the golf industry. By combining decades of entrepreneurial experience with hands-on mentorship, Old Tom Capital supports startups in redefining the future of golf through strategic investments. The golf industry is evolving rapidly, attracting new audiences and creating opportunities in content, tech, and consumer engagement. Old Tom Capital is at the forefront of helping these ventures thrive in a rapidly evolving market. Matthew Erley scaled startups like Drizly (sold to Uber for $1.1B) and advised over 100 companies on growth. Evan Roosevelt founded Random Golf Club, building a thriving golf community and leading investments in early-stage ventures. Both bring extensive expertise as personal angel investors and advisors to the golf sector. Chapters: 2:53 – The investment strategy in the golf industry 6:02 – The changing landscape of venture capital 9:06 – Lessons from Drizly: Growth and distribution 12:00 – Identifying opportunities in golf startups 14:50 – The rise of golf-curious consumers 18:02 – The evolving golf content and IP landscape 20:50 – The future of golf: New formats and engagement 23:59 – Building in golf 26:54 – The future outlook for golf investments Evan Roosevelt 💼 LinkedIn: https://www.linkedin.com/in/evan-roosevelt Matthew Erley 💼 LinkedIn: https://www.linkedin.com/in/matthewerley/ Andrew Petcash: 🏠 Website: https://profluence.com 🐣 Twitter: https://twitter.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Hit the “follow” button to stay updated on new podcasts.

Sports Facilities Companies (SFC) is the largest network of tournament and community-based sports facilities in the U.S., hosting over 25 million annual visits and delivering $250 million in direct annual economic impact. With a focus on feasibility studies, financial modeling, and destination development, SFC plays a pivotal role in enhancing community development through sports. Under Jason Clement’s leadership, SFC has expanded its offerings to include event management, innovative technology platforms, and cutting-edge food, beverage, and gaming experiences. These initiatives drive accessibility, economic growth, and meaningful connections through sport. Jason Clement, a licensed architect turned industry visionary, shares his journey from designing sports facilities to leading SFC’s expansion into a $15 billion development portfolio. In this episode, we explore public-private partnerships, building strong operational teams, and the future of technology in sports facilities. Chapters: 0:56 – Jason's Background 5:02 – The Evolution of Sports Facilities and Community Impact 11:43 – Public-Private Partnerships in Sports Development 19:45 – Building a Strong Sports Operational Team 27:59 – Innovative Facility Design and Programming 34:50 – Leveraging Technology for Enhanced Experiences Joey Grant 🏠 Website: https://sportsfacilities.com/ 💼 LinkedIn: https://www.linkedin.com/in/jason-clement-7595974/ Andrew Petcash & Scott Garber: 🏠 Website: https://profluence.com 💼 LinkedIn: https://www.linkedin.com/in/sgarber40/ https://www.linkedin.com/in/andrewpetcash/ Thanks for listening! Hit the “follow” button to stay updated on new podcasts.

Joey Grant, founder and CEO of GMTM, is a former UCF team captain who has transformed athlete discovery through technological innovation. He discusses the evolution of GMTM, emphasizing its role in connecting athletes with opportunities and addressing the impact of Name, Image, and Likeness (NIL) policies. Joey highlights the importance of balancing digital and in-person experiences, while also revealing how the platform aims to democratize recruitment. He shares his vision for the future of athlete development and the exciting changes on the horizon.