Responsive Lab Podcast

Mark Santiago joins us to talk about the where, what and how of harnessing the power of social media for your nonprofit. Hear from an expert about how your organization can utilize digital marketing tools to achieve your goals, grow your donor base & increase the good you do in the world. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Dan Reed, the CEO and Founder of Seed Fundraisers join us to talk about growing generosity and vocational conviction. He also shares what he believes the true purpose of a fundraising professional is, and a few tips on how to evolve your posture toward your nonprofit's donors. Seed Fundraisers is a training and coaching organization focused on fundraising and program design. Furthermore: Seed is an ambitious group of problem solvers, institution-builders, and activators, more interested in the rigorous pursuit of generosity-fueled impact than the comforts of self-serving work. Dan Reed is a philanthropy executive with over 15 years of frontline and leadership experience in philanthropic fundraising. He has helped raise over $50 million dollars in private philanthropy, led teams of up to 15 fundraisers, and supported leaders through significant organizational change. Dan served the Denver Public Schools Foundation for three years during a time of major transition, and then joined Morris Animal Foundation as the Director of Corporate Sponsorships. Dan was promoted to Chief Development Officer and served in this role until 2016 when his passion to coach fundraisers led him to launch Seed Fundraisers, a training and coaching organization focused on fundraising and program design. Since its founding, Seed has partnered with over 45 organizations, bringing clarity and strategy to their greatest challenges. Dan’s passion for philanthropy has guided his conviction for the occupation of fundraisers and the belief that fundraisers serve the world as intentional catalysts of generosity. Dan has recently returned to his hometown of Beaver, PA where he now lives with his wife and two children. Together with his wife, he is building new relationships with old neighbors and raising his children to love curiosity, poetry, and someday, whiskey. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Carter Crockett joins us to talk about the teachings of ancient philosophers and how they can help today's entrepreneurs and nonprofit leaders. Learn the difference between winning and flourishing, plus how creating a culture of excellence can help drive your nonprofit forward. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Hilary Noon joins us to talk about the first-ever Donor Loyalty Benchmark Study, why donor loyalty is a metric fundraisers should be pursuing, and a few practical insights nonprofits can use to cultivate donor loyalty. Hilary has committed her entire working life to serving with and on-behalf of nonprofits. She is now the Executive Vice President of Insights Analytics and Experience at Pursuant. She's been at Pursuant for 4 years having come from the American Cancer Society where I ran Analytics and Insights at the National level.  Pursuant is a mid-size, comprehensive fundraising and marketing agency that works exclusively with non-profit organizations to drive engagement and growth. They focus across the entire donor pyramid using strategic services, creative storytelling, analytics and human insights to drive greater connection between causes and their donors. And, they power those services efficiently through their technology platforms. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

The newest episode of The Modern Nonprofit Fundraiser Podcast features Ryan Corry, Director of Development at St. Vincent de Paul. Ryan offers personal stories and specific examples of what inspires generosity in all donors: your own generosity. He talks about building authentic donor relations and how to create a vision for the future of your nonprofit. Find out more about Ryan and St. Vincent de Paul on their website. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

On the newest episode of The Modern Nonprofit Fundraiser Podcast, we feature Taylor Shanklin, the V.P. of Marketing at Pursuant. Taylor offers practical advice for nonprofits who want to use the same growth hacking strategies that make startups successful. She provides tips for successful growth, how to grow a stronger team at your nonprofit and more. Listen to the whole episode here.  ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Most nonprofit organizations understand that a website is a key communication tool that helps them state their mission, share their successes, and keep their donors up to date. A nonprofit website is also a central tool for growing the donor base. That’s why it’s not enough to just check the box: “Yeah, we have a website.” To be the most successful in the digital age, nonprofits need to strive to develop a great website. In this episode of our podcast, we connected with Adam Walker. He’s co-owner at Sideways8, a web design company that helps nonprofits develop websites to reach the right people, increase donations and membership, and ultimately make a bigger impact on the world. When it comes to designing websites for nonprofit organizations, Adam is the one to talk to. So we did. You can follow Adam on Twitter at @AJWalker and read his personal blog at AdamJWalker.com. Want to see something really cool? Check out 48 in 48, in which Adam and his team host events to build 48 nonprofit websites in 48 hours—for free. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Storytelling is a major part of how brands connect with their audiences, but nonprofit storytelling is unique. It can be a major challenge to do it well so that you do more than just grow your donor base. We spoke with Beth Guckenberger who has been using storytelling to build relationships with her donors in order to connect them to the work of her nonprofit. Beth is co-executive director at Back2Back Ministries. Along with her husband, Todd, they have been focused on international orphan care since 1997. They have been able to grow their reach by mastering how to use storytelling for fundraising. The Guckenbergers have found that it often feels like the nonprofit is the medium between the donor, who funds the cause, and the cause itself. Despite the organization’s best intentions, it can actually widen the space between the donor and the work they wish to fund. At Back2Back, they want to shorten the distance between what’s happening in the field and the donor. Great storytelling shortens that distance, makes the donor feel caught up in the story and part of it. Their  goal is to build relationships between the donors, the nonprofit, and the cause. That’s why the most important thing is to use stories to build those relationships. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

We talk to Brady Josephson of Next After about his experience helping nonprofits grow and improve donor relationships.    ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

Our guest is John Lyon, the President and CEO of World Hope International (WHI). World hope is a Christian relief and development organization that works with vulnerable and exploited communities to alleviate poverty, suffering and worldwide injustices. John has worked with the organization for more than 18 years and is considered an expert in global development. He has more than 12 years of experience in international law and shared some of his best insights on planning for the unexpected, leveraging technology to connect with your donors and how to find balance in the midst of all the chaos. ----- Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/.  Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.