I’m excited to share this week’s episode because it is a conversation with one of my favorite humans: Lin Marty. It’s an honor to call her a close friend - she is the kindest person you’ll meet, but make no mistake, this woman is a beast when it comes to business.  You might remember her from Ep. 42, but Lin is a true multihyphenate. Lin and I have been collaborating on my personal brand photography for the last two years and we have grown together with me and my brand. She is a personal brand photographer for ambitious women, and one of the reasons I have loved working with her so much is that she not only has creative vision, but she brings such strong business insights based on her 16 years of corporate advertising experience. Lin has helped manage campaigns for major brands such as Hyundai, Kia, Johnson & Johnson, Wells Fargo, Sony Theatrical,  and that’s just to name a few. She is also the co-founder of Agency Lite, a marketing and advertising intelligence firm, and on top of that, she also freelances for past agency employers because she’s THAT good.  If you want to hear more about Lin and personal brand photography side, you can check out Episode 42 (in the shownotes). She will be teaching in the Beyond Influential Insiders membership - and we will be giving you a behind the scenes of how we work together on my brand and what you need to know for yours… but this episode is going to be covering topics related to her agency experience working with some of the biggest brands out there. You can learn a LOT from what large brands and businesses are doing and apply it to your brand even if you are just starting out. We cover: How the most successful brands look at their content creation and advertising spends Why you shouldn’t always chase new social media trends (and when traditional media like TV, radio, or billboards might be best!) How her marketing background affects her approach to photoshoots (branding, purpose) The biggest mistakes small businesses and entrepreneurs make when it comes to content Why clarity on your business and objectives is the only way to grow  What agencies have access to that most people aren't aware of When you need an agency vs when you can do it yourself Where the influencer marketing is headed, and more! To learn about the Beyond Influential Insiders, Click HERE! Listen to Beyond Influential #42 with Lin HERE To connect with Lin: Website | Instagram| LinkedIn  To connect with me, Brittany Krystle: Website | Instagram| Twitter | LinkedIn | Facebook #beyondinfluentialpodcast

This week’s episode of Beyond Influential is… officially Episode 100! Whether you have been with me since the very beginning or this is your first episode, I want to take this opportunity to be vulnerable and speak directly to you. The first thing I want to say is Thank You. Time is our most valuable asset and it is an honor to have anyone’s time and attention. I am flattered every single time anyone tells me they listen to the podcast. Your messages, your emails, your reviews about any value I’ve provided you - I save all of them because at the end of the day this podcast isn’t about me. It’s about you. My goal is to make sure every episode is about bringing YOU value.  When I started this podcast two years ago, I had a vision for it, and while I knew it wouldn’t be perfect, I was committed to showing up consistently, adding as much value as I could, finding other people who could add value, and improving each and every episode.  And now I’m excited to tell you my vision for this community going forward. I’ll be continuing to put out the podcast (Cheers to the next 100!), but I wanted to create something else for you.  This community is my number one priority and I want to have a place for those of you who are truly committed to growth and creating what you want to create.  It really is possible to do, be, and have what you want - and it’s easier if you’re learning from the right people and with guidance and support.   A message I’ve been hammering home for a while now is how no one does it alone. I’m not alone, you’re not alone, and you don’t need to do it alone or figure it out alone, which is why I’m launching a Beyond Influential Insiders membership!  It will be starting out as a beta test and it will only be open for registration for a limited time, and will be capped to a small group of founding members before I open it up to the public in early 2020. My vision for the membership is to have one central place where you can go to get trusted advice and insights on building your brand, business, and influence. This will be a place where we can dive deeper into many of the topics I cover on the podcast. When I interview guests for Beyond Influential, I try to go as deep as I can, but there is a limit to how much we can cover in an episode. This membership will be the place where we can go beyond that. We're talking trainings (by me and guest experts), Live Q&As, and more. As for why I'm launching Beyond Influential Insiders as a beta test before the full launch? I didn’t want to wait and take months to build this out and agonize over trying to make it perfect, when I can be talking to you, answering your questions, and bringing you what you need to know right now. I’m building it from the ground up in a real-time. This membership has been on my radar since early this year, but to me it wouldn’t be right to create it without your input. This membership is not about me, it’s about you, so I want to include you in that building process. I want this to be a collaborative effort to deliver on exactly what you want and need. I talk about knowing your audience. The best way for me to deliver is through this membership. As I go through the beta, I’ll be talking more about what the full membership will look like as we get closer to the official launch in 2020.   You can get more details at brittanykrystle.com/insiders. Now, on to this week’s episode! I’ve been reflecting a lot on where I started with Beyond Influential, and where it is today, 100 episodes later, and I thought it would only be fitting to have a conversation with someone who has been with me since the very start of this podcast - my editor, Chris Mann of Podshaper. We’re going behind the scenes, where we chat about how Chris got into podcast editing and started his business, the evolution of Beyond Influential - how it got started, how it’s changed and grown, and more! Beyond Influential’s Evolution: From Inception to Episode 100 Starting the podcast: my mindset and approach to programming My content & growth strategy My evolving podcast process & workflow The thought process behind podcast editing How to attract & connect with the right audience for your podcast Handling mistakes and growing pains gracefully Practicing what you preach, finding creativity in business & more! For information on Beyond Influential Insiders, Click HERE! To connect with Chris: Website | Chris's favorite Beyond Influential episode  To connect with me, Brittany Krystle: Website | Instagram| Twitter | LinkedIn | Facebook #beyondinfluentialpodcast

In this week’s episode, we are going behind-the-scenes of my business. I always say no one does it alone, which is why I wanted to share with you a conversation I had with someone who has been pivotal to me personally and to the growth of my business over the last year, my Chief Tech Officer, Shannon O’Donovan.  Shannon and I have been friends since we met freshman year of high school, but until this year, we had been traveling on completely different career and life paths. Shannon’s level of loyalty and honesty are rare in any industry, but it’s something that’s kept me close to her over the years. Shannon had been working in dentistry for the last 10+ years and had zero knowledge of the online space, but at the end of last year, we were catching up for her birthday, and we both had an a-ha moment. We realized how her natural skill set could make her an asset to my business (and other online entrepreneurs), as well as give her the opportunity to make the change she had been looking for in her life.  We cover: The leap of faith behind transitioning careers and how to take a side hustle full-time Team-building and why finding people with complementary zones of genius is crucial for success How to successfully work with friends and the balance of work and friendship  How to find work you actually enjoy & identifying and capitalizing on your zone of genius  What it’s really like to work with me and my leadership style How to handle “failure” and when things go wrong in your business by turning it into a positive and more!  It truly is never too late to create or step into a role you love!   Click HERE for my free training on Why LinkedIn Is Your Best Kept Secret To connect with Shannon: LinkedIn | Instagram  To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast

It’s Scorpio season!  What does that mean? For me, it means my birthday (October 26th!).  What does it mean for you? If you want to know what it might mean for you and your business, Raquel Reyes, my guest this week, is the one to talk to.   Raquel is an astrologer for entrepreneurs who has guided 100’s of clients through personal transformations and self-discovery. By studying the Planets and how they relate to us as humans, she uses that information to help people tap into their gifts and callings. I was referred to Raquel by a friend who couldn’t speak highly enough of her experience with Raquel, so I decided to do a natal chart reading with her (if you don’t know what a natal chart is, we go into it in the episode!). I found the experience fascinating and I wanted to bring her on to talk about her area of influence.  Whatever your opinion might be of astrology, many people, including entrepreneurs and high performers, use it to help them make decisions in their business and personal life.  On this episode, we cover:  The basics of astrology (sun, moon signs, what you need to know) How she got into astrology & developed her expertise How she’s monetized & created a business from her passion How people use astrology in their day to day lives How to find a good astrologer that works for you and more!   Click HERE for my free training on Why LinkedIn Is Your Best Kept Secret To connect with Raquel: Website | Instagram  To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast

I create content each week to make sure you get the latest on what you can use to build the brand, business, and life of your dreams, but I also want you to know that I view this as a relationship - I want to get to know you, and I want you to get to know me :). The big news in my world right now is… I just got MARRIED in Spain! If you want to stalk my photos or really anything wedding related, you can check out my Instagram <3.  Even though I’ve been in Spain, I still want to make sure I am adding value for you… so this week’s episode is actually an interview I did with a friend who was at the wedding, Gwen Lane (aka The LA Girl) for her Spark Show Podcast (If you don’t remember, I interviewed Gwen on Beyond Influential Ep. 13). On this episode, we talk:  My time working with Gary Vaynerchuk and how I fell in love with personal branding  When it was time to go out on my own and how I made the jump How to maximize your time online and where to start How to identify the content you can make consistently (even without a team!) How to get over fear and gain confidence Why LinkedIn is the social platform to be on regardless of your industry (Yes, for bloggers & influencers too!) How to get started on LinkedIn, identifying mutually beneficial connections, how to engage with decision-makers who can move the needle for your brand and more!   Click HERE for my free training on Why LinkedIn Is Your Best Kept Secret Click HERE for my interview with Gwen (Beyond Influential #13)  To connect with Gwen: The LA Girl | The Spark Society | The Spark Show | Instagram | Twitter | Facebook To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast

Whether you’re just getting started branding yourself online, not exactly sure why you need to be doing it, or you’ve been at it awhile but not seeing the results - this episode is for you.  This is also a great episode if you are new to me, what I do, and why I LOVE personal branding.  On today’s episode of Beyond Influential, I’m sharing an interview I did on the Brands on Brands on Brands Podcast with Brandon Birkmeyer. Brandon was actually part of my first group of students in The LinkedIn Laws course (which will be re-opening soon!) - that is my step by step process that gets you exactly what you want from your personal brand by using LinkedIn.  I’ve had the pleasure of getting to know Brandon over the last year and watching his brand evolve. What I love about Brandon is that he is always educating himself and he has actual experience (he worked in advertising for 17 years before starting the entrepreneurial journey).   We had an awesome conversation where we cover: Why LinkedIn gives you the best return for your time online How personal branding is your best insurance policy  How niching down actually grows your brand faster Why you shouldn’t wait until you’re ready or for the “right time” to start building your personal brand How to grow develop confidence in your online voice and content  How to use pillar content to optimize your time How personal branding and selling are interconnected Why brand clarity is so important, where to start & more!   Click HERE for my free training on Why LinkedIn Is Your Best Kept Secret Listen to my episode on the Brands On Brands On Brands Podcast  To connect with Brandon: Website | The Brands On Brands On Brands Podcast | LinkedIn | Instagram To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast

It doesn’t matter what you do for a living, where you grew up, who you know, how good of a person you are, there’s an excellent chance there’s someone out there who just does not like you.  And if you put yourself out there online, it’s pretty much guaranteed you will encounter someone who is “not a fan” (and willing to leave that fact in a comment or DM or public forum), and has no shame letting you know exactly how they feel from the comfort of a place behind a screen. Even for the most thick-skinned of us, it can be a sting to the ego.  And if you’re sitting there saying you would never leave a nasty public comment on anyone’s social media (you’re my kind of person - and it’s why I hang with you!), but I’m willing to bet there are people you come across who “trigger” you… whose content or presence just bugs you for one reason or another.  I have some good news  - not only are you not alone, but you can actually use your haters and triggers to learn about yourself, your audience, and actually grow your business.  In Ep. 95 of Beyond Influential, I am joined by my bff and online business and launch queen Danielle Prahl to talk: How to handle haters - when you should vs. should not respond How we personally handle online critics and speak openly about the various types of comments we receive How you can use “hater” comments as part of your strategy to attract your ideal audience What “triggers” are, how you can use them to your advantage & more!   Listen to Beyond Influential #94 The Insider Secrets Behind 7+Figure Online Brands & Businesses Previous Episode of Beyond Influential with Danielle: #93 How to Say No to Requests For Free Work While Growing Your Business #92 Why Accountability is the Fastest Way to Achieve Your Dreams #87 Building Your Tribe by Being Unapologetically You with Danielle Prahl #86 How to Start Setting Boundaries in Your Business with Danielle Prahl #85 Realistic Online Business Expectations With Danielle Prahl To connect with Danielle: Website | Rule Breaker Dream Maker Podcast | Instagram | Danielle’s Book To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast

Are people really making that much money online? Yes. Yes they are. Is it possible for you? Yes. Yes it is.  There truly is limitless potential for what you do online to give you real life, bottom-line results, which is why I wanted to do something a little different for this week’s Beyond Influential podcast: a teaching-style episode!  Whether you want to make an extra $1000 or have dreams to scale up to 6, 7, 8+ figures, online business and launch queen Danielle Prahl (my bff & fan-favorite guest) will be joining me to give you the inside scoop behind-the-scenes of the biggest names online that you can use to profit (no matter what your industry or experience level is!).  And just to show you how committed we are to helping you get the results you want, we created a FREE Insider Secrets to Profit Online Workbook to accompany this episode. It doesn’t matter whether you download the workbook before or after you listen - you don’t need it to enjoy the episode, but it’s a great place to take notes and I highly recommend you fill it out after listening so you can take action and apply what you’ve learned in your own brand and business.    In this episode, we cover: Our top 2 fast (& effective!) tips to grow a business quickly The #1 thing that all 7+ Figure online earners have in common The most common mistakes people make when trying to monetize - and how to avoid them.  The biggest reason your content and offers are not getting seen by the right people (And how to make sure they are!) How to stop working harder and start working smarter  How people actually achieve the “laptop lifestyle” Actionable steps that you can start taking today to get the results you want & more! Click here to download your FREE workbook Click here for more info on the The No BS Business Blueprint

Raise your hand if someone’s asked if they could “pick your brain” or “hop on a quick 5 minute call to chat” or you’ve just been straight up asked to do work for free (or a discount) from friends, family, strangers...and then think about how it made you feel and what it did to your energy level.  And then comes the most awkward part for most people… how do you say NO - but nicely. A couple episodes ago, I talked about when you should offer to do free work (and how to approach it the right way- you can listen to that here!). Today, my bff and online business expert, Danielle Prahl, joins me for a follow up conversation about the other side of that coin - I’m talking what to do when people ask you to offer your precious time and energy for free. No one likes to feel taken advantage of - and that’s often what ends up happening when you say “yes” to everyone and anyone who asks you for your opinion and expertise (and this is true no matter what industry you’re in). It also takes your time and energy away from both the people who want to pay you what your worth for your services, and from the things you’d rather be doing (and the people you want to do them with!). Join us for this episode where we cover: How to recognize when someone is valuing your time.. or not What to do when friends and family ask for free work (or discounts) How to decide if a business (or personal!) relationship isn’t worth keeping How to handle all requests diplomatically without burning bridges Why conserving your time and energy will make your MORE money Why you should never feel guilty saying “no” … And more!   Join Brittany & Danielle’s FREE LIVE Masterclass! Previous Episode of Beyond Influential: #91 The Ultimate Strategy to Getting Paid for Free Work #79 How Personal Relationships Affect Your Brand & Business with Brittany Krystle & Danielle Prahl #86 How to Start Setting Boundaries in Your Business with Danielle Prahl To connect with Danielle: Website | Rule Breaker Dream Maker Podcast | Instagram | Danielle’s Book To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast

Do you ever wonder how some people always seem to hit their goals - no matter what those are? It’s no accident - it’s a habit.  For this week’s episode of Beyond Influential (and to get you excited for the free masterclass we are doing!), I wanted to share with you a behind-the-scenes conversation I had last week with my bff and online business expert, Danielle Prahl, as we were talking about the different takeaways our Mastermind students had.  If you put aside the actual course content of what we were teaching, one of the biggest themes that came up repeatedly was the idea of accountability. If you have dreams or goals you want to achieve (no matter what they are!), figuring out what exactly will keep you accountable is critical when it comes to achieving your dreams. Danielle and I talk all things accountability -  why it works, our top tips to figure out what works for you, what keeps us accountable, and also our own personal goals we are working on right now!   Join Brittany & Danielle’s FREE Masterclass Waitlist! Previous Episode of Beyond Influential with Danielle:   #87 Building Your Tribe by Being Unapologetically You with Danielle Prahl #86 How to Start Setting Boundaries in Your Business with Danielle Prahl #85 Realistic Online Business Expectations With Danielle Prahl To connect with Danielle: Website | Rule Breaker Dream Maker Podcast | Instagram | Danielle’s Book To connect with me, Brittany Krystle: Instagram| Twitter | LinkedIn | Website | Facebook #beyondinfluentialpodcast