Belkins Podcast
Michael Maximoff
The Belkins Podcast tells the stories most business shows leave out.
Hosted by Michael Maximoff (Co-Founder at Belkins), our podcast explores the messy middle of building and scaling B2B companies.
You'll hear honest conversations with sales, marketing leaders and founders from some of the biggest names in B2B on tough calls, go-to-market pivots, and strategies that shape their approach to revenue growth.
The Belkins Podcast doesn't follow a script.We're known for asking real questions and having the kind of conversations that make you rethink how you lead—whether you're building your first sales team or scaling to new markets.
Especially now, as AI reshapes how we sell, market, and make decisions.
So if you've ever wondered: What does it really take to grow a B2B business today? We ask the people doing it.
🎧 Follow the Belkins Podcast – the B2B podcast for sales and marketing leaders
⭐ Liked an episode? Share or leave a review—it helps more people find us
Hosted by Michael Maximoff (Co-Founder at Belkins), our podcast explores the messy middle of building and scaling B2B companies.
You'll hear honest conversations with sales, marketing leaders and founders from some of the biggest names in B2B on tough calls, go-to-market pivots, and strategies that shape their approach to revenue growth.
The Belkins Podcast doesn't follow a script.We're known for asking real questions and having the kind of conversations that make you rethink how you lead—whether you're building your first sales team or scaling to new markets.
Especially now, as AI reshapes how we sell, market, and make decisions.
So if you've ever wondered: What does it really take to grow a B2B business today? We ask the people doing it.
🎧 Follow the Belkins Podcast – the B2B podcast for sales and marketing leaders
⭐ Liked an episode? Share or leave a review—it helps more people find us
Episodes
Mentioned books
Nov 26, 2019 • 39min
Interview with Colin Campbell Director of Marketing at Sales Hacker
Guest of the day:
Colin Campbell, a Director of Marketing for Sales Hacker.
Having worked as the Senior Director of Content Marketing at Brafton inc., he was an acted managing director of a portfolio of 180+ clients, representing over 50% of the agency’s revenue. Colin uses his expertise to grow the Sales Hacker audience. He is a strong social media expert and is also a host to Sales Hacker webinars.
Company:
Sales Hacker, The Leading Community For Modern Sales Professionals
What will you learn?
- Why Outreach.io has the highest adoption rate
- Four disciplines for execution
- Tips about Linkedin algorithms
Nov 8, 2019 • 25min
Interview with Kathryn Aragon Head of Content at Sales Hacker
Welcome to Belkins’ Growth Podcast hosted by Michael Maksimov, Co-founder and Managing Partner at Belkins.
Today’s guest is Kathryn Aragon, Head of Content for SalesHacker, a leading sales community with over 200 thousand monthly readers. Michael and Katherine talk about:
The role of content strategy in modern business-to-business organizations and the difference between content strategy and simply posting a blog.
Enjoy listening!
Oct 28, 2019 • 27min
Interview with Vuk Vukosavljevic Head of Growth at lemlist
lemlist is a cold email tool that helps agencies, sales teams and B2B businesses personalize and automate email outreach at scale
