Welcome to Belkins’ Growth Podcast hosted by Michael Maksimov, Co-founder and Managing Partner at Belkins.
Today’s guest is Kathryn Aragon, Head of Content for SalesHacker, a leading sales community with over 200 thousand monthly readers. Michael and Katherine talk about:
The role of content strategy in modern business-to-business organizations and the difference between content strategy and simply posting a blog.
Enjoy listening!
