Belkins Podcast
Michael Maximoff
The Belkins Podcast tells the stories most business shows leave out.
Hosted by Michael Maximoff (Co-Founder at Belkins), our podcast explores the messy middle of building and scaling B2B companies.
You'll hear honest conversations with sales, marketing leaders and founders from some of the biggest names in B2B on tough calls, go-to-market pivots, and strategies that shape their approach to revenue growth.
The Belkins Podcast doesn't follow a script.We're known for asking real questions and having the kind of conversations that make you rethink how you lead—whether you're building your first sales team or scaling to new markets.
Especially now, as AI reshapes how we sell, market, and make decisions.
So if you've ever wondered: What does it really take to grow a B2B business today? We ask the people doing it.
🎧 Follow the Belkins Podcast – the B2B podcast for sales and marketing leaders
⭐ Liked an episode? Share or leave a review—it helps more people find us
Hosted by Michael Maximoff (Co-Founder at Belkins), our podcast explores the messy middle of building and scaling B2B companies.
You'll hear honest conversations with sales, marketing leaders and founders from some of the biggest names in B2B on tough calls, go-to-market pivots, and strategies that shape their approach to revenue growth.
The Belkins Podcast doesn't follow a script.We're known for asking real questions and having the kind of conversations that make you rethink how you lead—whether you're building your first sales team or scaling to new markets.
Especially now, as AI reshapes how we sell, market, and make decisions.
So if you've ever wondered: What does it really take to grow a B2B business today? We ask the people doing it.
🎧 Follow the Belkins Podcast – the B2B podcast for sales and marketing leaders
⭐ Liked an episode? Share or leave a review—it helps more people find us
Episodes
Mentioned books
Oct 22, 2020 • 53min
Interview with Jeff Bruno, CEO of Your Outsourced CFO
Today’s guest is Jeff Bruno. Jeff is CEO of Your Outsourced CFO. The firm helps small to medium-sized companies understand how their “Why” or goals can trickle down to a cohesive financial strategy to implement and manage growth milestones.
Michael and Jeff speak about financial planning best practices, business KPIs and common mistakes entrepreneurs make when scaling their business.
Enjoy listening, and don’t forget to subscribe for more episodes.
Oct 2, 2020 • 37min
Interview with Marina Golemis, Senior Director of Client Acquisition at ShipBob
Today’s guest is Marina Golemis - Senior Director of Client Acquisition at ShipBob. ShipBob is a Chicago-based technology company that offers an end-to-end fulfillment solution for e-commerce businesses.
Marina has joined Michael for this episode to discuss sales career opportunities, the specifics of selling in e-commerce, the difference between SMB and enterprise sales.
Marina spent more than 10 years in sales and selling into multiple industries, Marina has shared her unique experience and life lessons.
Enjoy listening, and don’t forget to subscribe for more episodes.
Sep 17, 2020 • 47min
Interview with Sujan Patel, Co-Founder of Mailshake
Today’s guest is Sujan Patel - managing partner at Ramp Ventures a parent company for Mailshake - one of the most popular engagement platforms, VoilaNorbert.com, RIghtinbox.com, and several other leading sales & marketing automation solutions.
Michael and Sujan speak about marketing, growth, and entrepreneurship.
Enjoy listening, and don’t forget to subscribe for more episodes.
Sep 3, 2020 • 1h 6min
Interview with Andreas Jonsson, Co-Founder and CEO at SHIELD
Today’s guest is Andreas Jonsson - Co-Founder and CEO at SHIELD. SHIELD is a LinkedIn-based analytics platform that empowers people with meaningful data to drive more engagements on LinkedIn.
Michael and Andreas speak about best practices for LinkedIn marketing based on data collected by SHIELD from over 2 million posts.
Enjoy listening, and don’t forget to subscribe for more episodes.
Aug 20, 2020 • 55min
Interview with Daniel Ramsey, CEO of MyOutDesk Inc
Today’s guest is Daniel Ramsey - Co-Founder and CEO of MyOutDesk Inc. MyOutDesk is a California based business process services company with delivery offices located in the United States and the Philippines. It is one of the largest virtual assistant staffing companies in the USA, with over 6,000 clients in dozens of industries.
Michael and Daniel speak about the benefit of outsourcing to support business growth as well as exchange thoughts on why and when you need to start outsource.
Enjoy listening, and don’t forget to subscribe for more episodes.
Jul 30, 2020 • 46min
Interview with Sahil Mansuri, the CEO of Bravado
Today’s guest is Sahil Mansuri - CEO of Bravado. Bravado is one of the largest professional networks for sales in the world. Their members hail from over 4,000 organizations around the world. From junior SDRs to founders of multi-millionaire companies, and everything in between.
Michael and Sahil speak about what is Bravado and how it helps you with sales professional growth and the role of content in sales education.
Enjoy listening, and don’t forget to subscribe for more episodes.
Jul 16, 2020 • 48min
Interview with Fernando Angulo, a Head Of Communications at SEMrush
Today’s guest is Fernando Angulo - Head Of Communications at SEMrush. SEMrush is an all-in-one platform designed for marketing teams to improve digital presence. It is used by over 5 million people in 190 countries and is known to be the leading product in SEO automation.
Michael and Fernando speak in detail about the best SEO practices, talk about how SEMrush sales team scores it’s leads, and touch base on how pandemic has changed SEMrush’ operation.
Enjoy listening, and don’t forget to subscribe for more episodes.
Jul 1, 2020 • 38min
Interview with Brendan Walsh, a Founder and Principal of Mole Street
Today’s guest is Brendan Walsh - Founder and Principal for Mole Street, a Philadelphia based growth agency who now, more than a decade, services B2B clients helping them to drive revenue with inbound marketing best practices and methodologies. Moreover, Mole Street is one of the fastest growing and the most successful platinum partners for HubSpot.
Michael and Brendan talk about the difference between Inbound and Outbound marketing, best practices for omnichannel marketing strategy, and brainstorming around most effective and budget-friendly marketing channels.
Enjoy listening and don’t forget to subscribe for more episodes.
Jun 17, 2020 • 40min
Interview with Wes Schaeffer, a Founder of The Sales Whisperer
Today’s guest is Wes Schaeffer - CEO at The Sales Whisperer. The Sales Whisperer is the professional sales training company. Over 14 years they help entrepreneurs, business owners and salespeople to increase sales. Wes is the CRM and digital technology expert with hundreds of successful technology implementations.
Michael and Wes talk about the role of technology in modern sales, how to choose the best tech for your sales team, and the nuances of integrating new software.
Enjoy listening!
May 27, 2020 • 48min
Interview with Jeremey Donovan, SVP Sales Strategy and Sales Operations at SalesLoft
Today’s guest is Jeremey Donovan - SVP Sales Strategy and Sales Operations at SalesLoft. SalesLoft is the #1 sales engagement platform, with Headquarters in Atlanta and 400 people on board servicing 2,000 clients. Jeremey’s expertise includes marketing, sales, product strategy, new product development and product management.
Michael and Jeremey talk about the sales operation at SalesLoft, SDR role in the sales process and best practices for SDR recruitment and clients’ generation.
Enjoy listening!
