Sweathead, A Strategy Podcast

Zac Martin is a senior planner at Ogilvy in Melbourne. We discuss getting. interviewed and being in the spotlight when you’re not used to it and how Australian culture is suspicious of it.  You can find Zac here: http://www.twitter.com/zacmartin  "Strategy Is Your Words" and 100 strategy classes are now live at http://www.sweathead.com

Over the summer, I'm going to republish a few episodes from over a year ago. This one features Zoe Scaman. It's direct, honest, and vulnerable, and delves into the challenges many creative minds face as they try to fit into themselves and then the advertising industry. You can find Zoe here: https://twitter.com/zoescaman Sweathead strategy classes are now in session: http://courses.sweathead.co

Stef Hamerlinck runs the podcast Let's Talk Branding in which Stef publicly documents his own journey to learning about brand strategy in a deeper way while coming from a design background. In this chat, we discuss Belgium and the soft skills that help brand strategy happen.  You can find Stef here http://stefhamerlinck.be/ and Let's Talk Branding here: https://www.letstalkbranding.be/ Sweathead strategy class is in session: http://courses.sweathead.co

Recently in Marketing Week, Colin Lewis wrote, "Careers won’t pick up where they left off." Colin believes the recruitment process is broken, age discrimination will continue to rise, employers talk soft skills but buy hard skills, and job stability is a myth. Colin is CMO of OpenJaw in Dublin and organizer of Ireland's largest marketing event DMX. You can find Colin here: https://twitter.com/colinalewis You can read a new piece "Seven tried and tested strategies for getting back into work" by Colin here: https://www.marketingweek.com/seven-tried-tested-strategies-getting-back-work/ * This episode was recorded as a livestream in Sweathead on Facebook on May 8, 2020.  Sweathead strategy class is in session: http://courses.sweathead.co

Melle and I recorded this interview almost a year ago to the day. Having briefly worked with Melle, I can say that she is a powerful force, deeply compassionate, and excellent at what she does.  We hadn't had many direct conversations about what it was like to be a Black strategist in America while we were working together. I'm republishing this because I'm hoping it can give more of you insight into what it's been like for the few who've been able to get the title and then stuck around despite not seeing many people ahead of them like them and despite the treatment. You can find Melle here: http://linkedin.com/in/mellehock You can find Art Noir here: https://www.artnoir.co/

Jon Haber is Co-founder of Giant Spoon, a well respected, fully integrated agency based in Los Angeles. We discuss how Giant Spoon goes about its award-winning work and how to stay active during quarantine. This interview was recorded in April 2020. You can find Jon here https://twitter.com/jonhaber Sweathead strategy class is in session: http://courses.sweathead.co

Lizi Hamer is Regional Creative Director at Octagon in Singapore, where she also runs SheSays. She's appeared on the television show Gruen Transfer, she's been listed in the Top 20 Women in Asia to watch, and she's met Jurgen Klopp, the coach of Liverpool Football Club.  Lizi and I worked together at McCann in Sydney ten years ago. And, since that time, a lot has changed in the advertising industry but ... not enough. So, in this episode, we discuss what it's like to try to find a place in advertising while trying to open doors for others.  You can find Lizi here https://www.instagram.com/lizihamer/ Sweathead strategy class is in session: http://courses.sweathead.co

Will Humphrey is Strategy Director at Wunderman Thompson in London. He grew up in an advertising family and he’s worked in a variety of agencies with various focuses - from advertising to PR. In this episode, we discuss how many strategists mature over time. You can find Will here https://twitter.com/Will_Humphrey Strategy class is in session: http://courses.sweathead.co

Rachel Mercer is Head of Strategy at R/GA New York. About one month into New York getting closed down (April 2020), we spoke about what it was like to try to help an agency and its clients deal with COVID-19. And all this after Rachel and her husband had to get off one plane and return to America on another plane before all the borders closed. You can find Rachel here https://twitter.com/rachelmercer when she's not playing Words With Friends with me or letting me make fun of her workaholism. * This interview was live-streamed to the Sweathead Facebook Group on April 25, 2020 - about 6 weeks into New York being locked down. Sweathead strategy class is in session: http://courses.sweathead.co

Sheldon Tarpey is a strategist at McCann in Birmingham in England. In this episode, we discuss how Sheldon made his way into a strategy role from inside McCann. And we discuss the importance of problems as well as the scene in Birmingham. You can find Sheldon here https://twitter.com/SheldonLT Strategy class is in session: http://courses.sweathead.co