Stories With Traction

SHOW NOTES:SUMMARY: In this episode, Bobby Umar and Matt Zaun discuss how to land, create, and leverage a TEDx talk.BOBBY UMAR BIO: Bobby is the CEO of DYPB (Discover Your Personal Brand) and he is a 5 times TEDx speaker.For more info on Bobby:LinkedInWebsiteMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

SHOW NOTES:SUMMARY:  In this episode, Ui Culbertson and Matt Zaun talk about Ui’s upbringing and how it positioned her for the business world. UI CULBERTSON: Ui is the President and CEO of Culbertson Resources Inc.For more info, check out Culbertson Resources Inc. HEREMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

SHOW NOTES:SUMMARY: In this episode, Mike Thorne and Matt Zaun discuss Mike’s TEDx Talk, what leaders can do to unpack their early childhood trauma, and how to create a culture that’s not afraid to ask for help. MIKE THORNE BIO: Mike is the Founder and Managing Partner of Trust Inside, a business mentor at the Maine Center for Entrepreneurs, the Chairman of the Board of the National Council for Adoption, and he’s a Vistage Chair, where he coaches numerous CEOs to be better leaders.For more info on Mike, check out his:TEDx TalkWebsiteLinkedInMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

SHOW NOTES: PODCAST SERIES: This is part of an FAQ series where Claire and Matt discuss strategic storytelling.Next episode in the series: Storytelling FAQ Episode #4PODCAST SUMMARY: This conversation was recorded in person in Spokane, Washington, with Claire Davis.  Claire and Matt discuss concepts on how you can be a great storyteller. CLAIRE DAVIS BIO: Claire is a branding consultant who helps people write stories.  The Stories With Traction podcast wouldn’t exist if it weren't for her.  Claire has been one of the most influential individuals when it comes to marketing, crafting messages, and getting stories to connect with an audience. For more info, check out Claire HERE.MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry. Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact. For more info, check out Matt Zaun HERE.

EPISODES MENTIONED IN INTRO:The Story of WestcliffLeader of LeadersSHOW NOTES:SUMMARY: In this episode, Dr. Anthony Lee and Matt Zaun talk about Westcliff’s core values and the future of education regarding AI technology.DR. ANTHONY LEE BIO: Dr. Lee is the President and CEO of Westcliff University and has led the institution through incredible growth for the last 16 years. Under his leadership, each of Westcliff’s colleges has experienced commendable progress as they continue to welcome some of their strongest and largest incoming classes. As a distinguished leader with a demonstrated history of excellence, Dr. Lee is playing a pivotal role in shaping the future of higher education. His visionary outlook has been significantly influenced by his outstanding educational background: He holds a Doctorate in Educational Leadership specializing in higher education administration from the prestigious University of Southern California Rossier School of Education. Additionally, he possesses a Master of Business Administration from the University of California, Los Angeles Anderson School of Management, where he focused on strategy and entrepreneurship. He also holds a Bachelor of Arts in economics from the University of California, Irvine.Dr. Lee is in high demand as a speaker at conferences and seminars across the nation and is a two-time nominee for the esteemed Orange County Business Journal Innovator of the Year award.His leadership has made a profound impact on students and faculty around the world, solidifying Westcliff’s status as a global higher education leader. His unwavering commitment to fostering equitable access to education for all exemplifies his philanthropic spirit and deep dedication to community engagement.For more info on Dr. Lee:LinkedInWebsiteMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

SHOW NOTES:SUMMARY: In this episode, Chris Stokes and Matt Zaun discuss Intelassist and the future of work in the United States.CHRIS STOKES BIO: Chris Stokes is the VP of Client Success and Partner at Intelassist, a remote staffing company based in Manila, Philippines.For more info, check out Intelassist HERE. MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE.

SHOW NOTES:SUMMARY: In this episode, Orly Zeewy and Matt Zaun talk about ideal clients, an empathy map, and process vs. outcome stories.ORLY ZEEWY BIO: Orly is the Founder of Zeewy Brands, where she helps make the fuzzy clear and shows people how to cut through the noise.For more info on Orly:LinkedInWebsiteMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

SHOW NOTES:SUMMARY: In this episode, Barbara Zerfoss and Matt Zaun discuss creativity and how someone can position themselves to have a surge of ideas.BARBARA ZERFOSS BIO: Barbara was a former Marketing Vice President for a multi-billion dollar global corporation. Today, she is a Vistage Chair and leads CEO, Business Owner, and Key Executive peer advisory boards.  She is also a published author, a ghostwriter, and a novelist.  Her latest work is a suspense novel titled As Time Unfolds.For more info, check out Barbara HERE.MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry. Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

SHOW NOTES: PODCAST SERIES: This is part of an FAQ series where Claire and Matt discuss strategic storytelling.Next episode in the series: Storytelling FAQ Episode #3PODCAST SUMMARY: This conversation was recorded in person in Spokane, Washington, with Claire Davis.  Claire and Matt discuss concepts on how you can be a great storyteller. CLAIRE DAVIS BIO: Claire is a branding consultant who helps people write stories.  The Stories With Traction podcast wouldn’t exist if it weren't for her.  Claire has been one of the most influential individuals when it comes to marketing, crafting messages, and getting stories to connect with an audience. For more info, check out Claire HERE.MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry. Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact. For more info, check out Matt Zaun HERE.

SHOW NOTES:SUMMARY: In this episode, Dr. Anthony Lee and Matt Zaun discuss what makes someone a leader of leaders. DR. ANTHONY LEE BIO: Dr. Lee is the President and CEO of Westcliff University and has led the institution through incredible growth for the last 16 years. Under his leadership, each of Westcliff’s colleges has experienced commendable progress as they continue to welcome some of their strongest and largest incoming classes.As a distinguished leader with a demonstrated history of excellence, Dr. Lee is playing a pivotal role in shaping the future of higher education. His visionary outlook has been significantly influenced by his outstanding educational background: He holds a Doctorate in Educational Leadership specializing in higher education administration from the prestigious University of Southern California Rossier School of Education. Additionally, he possesses a Master of Business Administration from the University of California, Los Angeles Anderson School of Management, where he focused on strategy and entrepreneurship. He also holds a Bachelor of Arts in economics from the University of California, Irvine.Dr. Lee is in high demand as a speaker at conferences and seminars across the nation and is a two-time nominee for the esteemed Orange County Business Journal Innovator of the Year award.His leadership has made a profound impact on students and faculty around the world, solidifying Westcliff’s status as a global higher education leader. His unwavering commitment to fostering equitable access to education for all exemplifies his philanthropic spirit and deep dedication to community engagement.For more info on Dr. Lee:LinkedInWebsiteMATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE.