Mastering Innovation cover image

Mastering Innovation

Latest episodes

undefined
Sep 6, 2018 • 32min

A Dynamic Duo: The Case for Combining Artificial Intelligence and Human Creativity

Artificial intelligence expert Angela Zutavern explores machine learning’s potential to enhance innovation efforts by complementing our uniquely human powers of creativity. Read more: https://mackinstitute.wharton.upenn.edu/2018/artificial-intelligence-zutavern/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 23, 2018 • 19min

When Two Brands Compete, It’s Customer Experience that Tips the Scale

Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce and author of “Growth IQ,” discusses the importance of great customer experience in any successful business. Read more: https://mackinstitute.wharton.upenn.edu/2018/customer-experience-tiffani-bova/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 23, 2018 • 32min

How Blockchain Is Bringing the Outdated Global Financial System into the Present

Asheesh Birla, Sr. VP of Product at Ripple, explains why the global financial system operates so inefficiently, and how his company is trying to put blockchain-based solutions in place. Read more: https://mackinstitute.wharton.upenn.edu/2018/ripple-asheesh-birla/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 16, 2018 • 30min

Costovation: When Less is More in Innovation

Stephen Wunker, author of the new book “Costovation,” explains how some companies have found innovation success by simplifying their offerings and bringing costs down for everyone. Read more: https://mackinstitute.wharton.upenn.edu/2018/costovation-steve-wunker/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 16, 2018 • 23min

To Stay Competitive, Theaters Are Revamping the Dinner-and-a-Movie Experience

Hamid Hashemi, Founder and CEO of IPic Entertainment, explains how theaters are finding ways to stay relevant in an era with more entertainment choices than ever. Read more: https://mackinstitute.wharton.upenn.edu/2018/movies-hamid-hashemi/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 9, 2018 • 22min

Reverse Innovation: India May Provide Answers for American Healthcare Woes

Vijay Govidarajan, Coxe Distinguished Professor at Dartmouth College’s Tuck School of Business, discusses recent developments in India’s healthcare system and how the U.S. can learn from them. Read more: https://mackinstitute.wharton.upenn.edu/2018/reverse-innovation-vijay-govindarajan/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 9, 2018 • 31min

How Failing Fast Led to the Perfect Baby Food Solution

Shazi Visram, founder of the premium organic food company Happy Family, discusses the failures her company encountered along the road to success. Read more: https://mackinstitute.wharton.upenn.edu/2018/baby-food-shazi-visram/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 2, 2018 • 19min

How Companies Can ‘Leap’ Ahead of their Competition

Howard Yu, author of “Leap” and Lego Professor of Management and Innovation, discusses what makes a company successful in the long term and how to avoid replication by competitors. Read more: https://mackinstitute.wharton.upenn.edu/2018/leap-howard-yu/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Aug 2, 2018 • 34min

How Microsoft Is Working with Tech Startups to Build Win-Win Relationships

Tereza Nemessanyi (WG’97), Entrepreneur-in-Residence at Microsoft, shares how she works to create mutually beneficial relationships with competing startups. Read more: https://mackinstitute.wharton.upenn.edu/2018/microsoft-tereza-nemessanyi/ Hosted on Acast. See acast.com/privacy for more information.
undefined
Jul 12, 2018 • 19min

Product Integration Is Putting Brands Where Customers Can See Them

Gary Shenk, Founder and Executive Chairman at Branded Entertainment Network (BEN), explains how advertising is evolving in this era of ad-free streaming services. Read more: https://mackinstitute.wharton.upenn.edu/2018/product-integration-gary-shenk/ Hosted on Acast. See acast.com/privacy for more information.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app