Embodied CEO

Emily Hirsh
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Jan 17, 2019 • 15min

40- The secret behind our hiring that creates massive ROI for clients

I'm creating a boutique marketing experience for every business owner who works with my team - even though we have 75+ clients! Wanna know how we do it? It's all about the people I hire. And today I'm sharing the genius behind a hiring process that brings me the best of the best in ads managers and more.
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Jan 15, 2019 • 13min

39- Why marketing isn't just about the Facebook ads

Facebook ads are the entrance into your funnel, right? Meaning, they're not the whole strategy start to finish. On today's episode, I'm taking you through a case study in failed marketing (i.e. the silo effect that happens when one company runs ads and another writes the copy.. and nobody knows the strategy).
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Jan 10, 2019 • 14min

38- The importance of scarcity in your marketing + offers

"I don't want to be spammy and give a deadline." I hear this time and again from potential partners, and.. I totally get that! I don't want you to be inauthentic or scam your followers either. But, scarcity and urgency in your marketing is crucial. The KEY here is this: You can do it without being "spammy." And I can show you how. In this episode, I'm walking you through the differences between spammy marketing and REAL, intentional, necessary urgency in your online offers (specifically, digital products).
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Jan 8, 2019 • 10min

37- How to get 15-25 percent more sales from your webinars

You've done the work to get the right people signed up for your webinar. They watched or they didn't - but now they're on your list! What's next? How can you build up that ROI. On this episode I'm sharing the genius strategy behind our automated 90-day nurture sequence that happens AFTER the webinar ends. (This strategy has proven to increase sales by 15-25 percent for our clients!)
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Jan 3, 2019 • 16min

36- What sets our million-dollar clients apart

What separates million-dollar business owners from the rest? I've got insider knowledge on 75+ influencers in this space, and I can tell you - it's not what you think. They're not crazy successful because they have the best funnel, or the best team, or the most money to start with. They're successful because they *think* differently. On today's episode I'm sharing the top 5 qualities I see in our million dollar clients (and BONUS: Each of these is something you can start doing today!).
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Jan 1, 2019 • 16min

35- 2019 Predictions

Welcome to 2019! In our first episode of the new year, I'm sharing my predictions for what will (and won't) work with digital marketing this year, in the age of hesitant buyers + a saturated marketplace.
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Dec 28, 2018 • 14min

34- How to scale your Facebook ads fast

It can be really tricky to scale ads quickly enough, especially during a live launch. And here's the thing: There's a right way and a wrong way. (If you've ever run ads and had an UNsuccessful day one, you know this well! Every day after is harder and harder to catch up.) This episode is all about the ART of scaling. I'm sharing my team's tips + tricks for scaling ads quickly (i.e. during a 3- or 7-day live launch).
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Dec 26, 2018 • 13min

33- The entrepreneur curse that kills your marketing

The entrepreneur curse that kills your marketing? Those 10,000 new ideas that steal your focus. Now, hear me out: You're an entrepreneur, a visionary. Your ideas keep you afloat. But, if you try to make happen every single one, your business will fail. This episode is all about how to achieve the FOCUS required to reach the level of success you want.
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Dec 20, 2018 • 10min

32 - High ticket sales webinar hack

If you've got a webinar that leads to a high-ticket program, coaching or services, we've got the funnel HACK that will increase your sales (by 5-10 percent!). It's no secret that webinar show up rates are on the decline. That doesn't mean, though, that people don't want or need your high-ticket item! It means they don't have time to wait for your sales pitch.
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Dec 18, 2018 • 20min

31- 4 ninja webinar retargeting ads that will multiply your results

If you're running ads to a webinar, your primary goal is to increase webinar attendance, right? That's where your sales come from - the people who actually show up and hear what you say. Today on the podcast we're talking about the 4 most effective ads to increase attendance before and sales after the webinar.

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