Embodied CEO
Emily Hirsh
MARKETING THAT ACTUALLY WORKS.
If you're an entrepreneur looking for business growth strategies, takeaways on what's working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!
I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!
My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.
Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.
Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.
Emily Hirsh
If you're an entrepreneur looking for business growth strategies, takeaways on what's working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!
I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!
My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.
Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.
Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.
Emily Hirsh
Episodes
Mentioned books
Dec 3, 2019 • 17min
130- The Danger Of Listening To People Who Teach Marketing One Way
It seems simple to replicate what works for someone else, but let me offer a few words of caution… There's a real danger to following the advice of even the most successful business owners - especially if their business is different from yours (or they're at a completely different level). In this episode I'm taking you through a real life conversation about how to determine whether to take the advice… or not.
Nov 29, 2019 • 17min
129- Marketing Simplified: The Rule of One
Marketing is not as complex as people say. Here's a simpler way to think through your marketing… especially if you're making less than $1M in revenue. I'm talking about the Rule of One: focusing all your marketing efforts + resources on one target market, one product, one conversion tool, and one traffic source… for one year! Tune into this episode for why that's vital to your growth past your first million dollars (+why you're NOT the exception to the rule!).
Nov 26, 2019 • 14min
128- The Danger Of Having Too Many Affiliates
Last quarter we had two separate clients live launch with 300+ affiliates each. (These are big client accounts, but that's still A LOT of affiliates.) We learned a hard lesson about what this means for you ad costs… and sales revenue.
Nov 21, 2019 • 21min
127- Why I (Pretty Much) Quit My Personal Social Media
I've been off social media for 1 month now, and I've never been more present in my life + business. It sounds like a dramatic change (especially for the CEO of a company that strategizes ads on social media... ) - but it's high-time for change. Tune in for the results of my month-long experiment, plus how my team's strategizing real, genuine visibility online now…
Nov 19, 2019 • 19min
126- Stop Buying Into The Marketing Noise
There's a lot of talk about the "Next Best Thing!" in marketing. And you'll notice, it's different depending on who you're talking to (and what they're selling). If you're feeling stuck, confused, and overwhelmed with all the 'noise,' please know that you're in good company. But, here's what to do first: STOP listening to what's working for everyone else! What's 'working' in 2020 is custom-built marketing strategy! Tune in for the details.
Nov 14, 2019 • 18min
125- The Big Problem With An In-House Ads Team
There's a trend happening right now in online business where entrepreneurs are choosing to build out in-house marketing teams v hire an agency. But honestly, I think this will change in 2020… In this episode, I'm detailing the 2 big companies that recently hired my team (after years of in-house marketing experience!) + diving into the pros/cons of in-house teams v agencies.
Nov 12, 2019 • 16min
124- Everyone Has A Funnel
Everyone has a funnel, because a "funnel" is just a customer's journey to buying something. If you have a business and sell something online, you have a funnel. (Even if it's as simple as "go to my website + make a purchase," that's your funnel!) In this episode I'm explaining why this is VITAL to understand when you're creating or optimizing your marketing plan.
Nov 9, 2019 • 17min
123- Why I Doubled My Team's Paid Vacation Time
I used to expect my team to work basically all the time… like me. But, I learned the hard way - that's actually to my company's detriment. In this episode I'm detailing my "lessons learned" about time off, how we're replacing 'sick' days with 'wellness' days, and why doubling my team's paid vacation time costs less money!
Nov 5, 2019 • 16min
122- The #1 Weakness Of Most Entrepreneurs + Marketers
Your 'brand new idea' or this 'once-in-a-lifetime opportunity' might feel like the next best thing, but watch out. If you keep following every good idea + saying 'yes' to every single opportunity… the success you're building now will fall apart. (Really, I've seen it happen too many times.) Because, scattering your focus stalls (or completely STOPS) your growth. Tune into this episode for a few examples you might relate with, plus how to avoid the scatter-brained trap!
Oct 31, 2019 • 16min
121- What Going On Vacation Will Teach You About Your Business
Taking a week-long vacation to write my book helped me realize the areas in my company where I'm acting as a bottleneck. And you never want to be a bottleneck in your company! In this episode I'm digesting my takeaways from my five days away from work + the major gap in my company this helped illuminate.
