Embodied CEO

Emily Hirsh
undefined
Sep 16, 2021 • 17min

320 - Being Strategic With Your Free Marketing Content

In today's era of digital marketing, micro-content is king. Humans' attention spans are decreasing, and the demand for short, easily digestible content is rising. That means you've got to adapt your content to cater to what your audience wants, but how do you strategically share free content without giving away too much? Tune in to this episode for all the answers!
undefined
Sep 14, 2021 • 20min

319 - When Business Is Hard

This is an honest and raw episode where I'm opening up about struggles I've been facing in my business over the last few weeks. Too often other entrepreneurs open up about these things after they've already come out the other side, but I believe there's power in sharing these hardships while you're still in the thick of them. Tune in for a completely transparent episode where I share a message that every entrepreneur needs to hear: you are not alone.
undefined
Sep 9, 2021 • 18min

318 - The Mistake & Danger Of Comparing Other Strategies To Yours

In this episode, I'm sharing what a lot of entrepreneurs need to hear, but no one talks about enough: the mistake and danger of comparing other strategies to yours. We're often bombarded with an abundance of advice, but it's time to stop taking the word of our coaches, colleagues, influencers we admire, etc., as gospel. Tune in to find out why!
undefined
Sep 7, 2021 • 18min

317 - Increasing Your 1:1 Conversations With Your Audience

With the current direction we're going with marketing, one thing is clear: connection with your audience is absolutely critical. To be successful in this new era, you have to increase your 1-1 conversations with your audience to build deeper connections that convert them into sales. Tune in to today's episode where I'm sharing all the hot insights and strategies on increasing your 1-1 conversations with your audience, including how Team Hirsh is incorporating this into our own strategy!
undefined
Sep 2, 2021 • 19min

316 - High CPMs, Facebook's Creative Going Stale Quicker & What You Can Do

Uh oh...ads are 47% more expensive than last year. Working ads that would last for months now only last 10 weeks. What happened? What can we do about it? In this episode, I go over these pressing issues and discuss the two ways you can combat them. Hint: The solution is not "I'm going to stop running Facebook ads."
undefined
Aug 31, 2021 • 23min

315 - I Recently Restructured My Whole Team...Let Me Tell You Why

Sometimes life will throw you a gut-punch. That's what it felt like when a VERY valuable team member of mine gave her notice to pursue a different career. I felt awful, but I took that blow and turned it into an opportunity for me and my business to step up and adapt. This is not just an episode about my company restructuring, this is an episode about leadership, adapting to the market, and taking hard situations and turning them into a positive one.
undefined
Aug 26, 2021 • 16min

314 - What Facebook's Doing To Combat iOS Updates

MASSIVE changes are coming to Facebook over the next five years in their attempt to combat the impacts they've felt from Apple's recent iOS updates. Facebook ads as we know them are about to undergo a complete metamorphosis. Tune in to today's episode where I dive into all of the coming changes Facebook has up their sleeve and how we as marketers must adapt to this new era.
undefined
Aug 24, 2021 • 22min

313 - The Future Of Marketing & Direction We're Heading

The goldmine days of digital marketing are OVER. You have to step up, stand out more, and work harder than ever before to earn your customers. What do these shifts mean for the future of marketing, and what direction are we headed? There are now two core marketing pillars you MUST nail down to succeed in this new era of digital marketing. No exceptions. Tune in to today's episode where I'm diving into these two components that are critical for the future of your marketing success!
undefined
Aug 19, 2021 • 14min

312 - The #1 Way To Improve Your Marketing

Struggling with astronomical ad costs? Watching your engagement plummet? Failing to get your offer to convert? Anytime you hit these kinds of roadblocks in your marketing there is always ONE thing that you can come back to that will improve your marketing results ten fold. Tune in to this episode to find out what it is!
undefined
Aug 17, 2021 • 16min

311 - Choosing What's Most Important In Your Marketing

If I could give you one piece of advice to massively improve your results, it would be to focus on choosing what's most important in your marketing. If it's not moving the needle forward, it's setting your business behind. Tune in to today's episode where I'm sharing a powerful exercise that will help you find clarity on where your priorities should lie in your marketing so you can break free from the overwhelm of trying to do it all.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app