Embodied CEO
Emily Hirsh
MARKETING THAT ACTUALLY WORKS.
If you're an entrepreneur looking for business growth strategies, takeaways on what’s working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!
I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!
My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.
Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.
Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.
Emily Hirsh
If you're an entrepreneur looking for business growth strategies, takeaways on what’s working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!
I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!
My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.
Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.
Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.
Emily Hirsh
Episodes
Mentioned books
Jun 24, 2021 • 16min
296 - The SOS iOS Response
Like so many other marketers, when iOS 14 first hit, several of our clients suddenly experienced a massive dip in results. However, unlike many other marketers, we were able to quickly shift and pivot our strategy to bring those results up almost instantly by following our SOS iOS response. Tune in to today’s episode where I’m sharing this process that allowed us to take our clients from suddenly generating NO sales up to a 3-4X return on ad spend!
Jun 22, 2021 • 15min
295 - My Ad Costs Have Spiked, What Now?
In this episode, I’m sharing two strategies my team uses to bring our clients’ ad costs down whenever they spike that WORK. Every. Single. Time. Despite iOS 14, we've been able to cut costs down 3X less than they were after spiking just by following this process. So stop blaming iOS and start taking ACTION, starting with these two strategies!
Jun 17, 2021 • 35min
294 - Evergreen Course Funnels Using The Scale Method Featuring Caitlin Bacher
In today’s episode, I’m joined by my good friend and fellow CEO, Caitlin Bacher. She helps online course creators generate consistent, scalable revenue without launching. Caitlin’s giving us an exclusive look into the five core pillars of her revolutionary Scale Method and how to leverage them to nail your evergreen course funnels. Tune in to join us as we discuss what every entrepreneur making $100K in revenue each month has in common and how to build a solid foundation for your business that creates sustainable success!
Jun 15, 2021 • 19min
293 - 40x ROAS - The Power Of Your Warm Audience
Your warm audience is one of your business’s most invaluable assets. If you are not continuously building your warm audience, engaging them, and re-targeting them you are leaving stacks upon stacks of cash on the table. My team recently ran a marketing campaign to promote the re-launch of my Ignite Academy program that resulted in a 40x return on ad spend by targeting ONLY warm traffic. Turn in to learn what strategies we used to achieve that ROAS and how to harness the power of YOUR warm audience.
Jun 10, 2021 • 20min
292 - Leveraging A Podcast With Paid Ads
In this episode, I’m sharing my best strategies for leveraging a podcast with paid ads. Meta right? I believe that podcasts are one of the best forms of content to build and nurture an audience, and if you’re already putting in the work to create that content you should be maximizing it to the fullest extent. Tune in to learn how to get the most value from your podcast by using paid ads!
Jun 8, 2021 • 15min
291 - The Knowledge Gap
In this episode, I’m speaking about the “knowledge gap” and why it is critical for marketers to understand their own. We often assume that when we speak about our area of expertise that other people already understand what we’re talking about, when that is not the case. This leads to huge disconnects between marketers and their audience. Tune in to better understand where your knowledge gaps are and identify opportunities you could improve this in your messaging.
Jun 3, 2021 • 19min
290 - Is Using Paid Ads Cheating Your Business Growth?
In this episode, I’m giving my honest answer to the question, “is using paid ads cheating your business growth?” In short, the answer is absolutely NOT. Paid ads amplify your current success and accelerate your growth much faster than organic methods alone will. You don’t have to achieve X, Y, or Z things organically before you can start using paid ads either. Tune in to today’s episode to learn more about why using paid ads isn’t “cheating” and what you’ll need to weigh before you decide to start leveraging them.
Jun 1, 2021 • 16min
289 - Current Ad Hacks In This New Era
In this episode, I’m sharing Team Hirsh’s current ad hacks for success in this new era of digital marketing. The iOS 14 updates have created massive changes in the backend of Facebook Ads Manager, and our iOS task force is constantly researching, creating solutions, and implementing new strategies to stay on top of everything. Everything we think we know changes by the day, and if you aren’t up to speed you will lose money, without a doubt. Tune in to uncover 3 ad hacks you can implement to ensure that doesn’t happen to you.
May 27, 2021 • 15min
288 - Your Business 'One Thing'
In this episode, I’ll show you how to define your business’s “one thing”. As entrepreneurs and visionaries, we’re often overwhelmed with an abundance of initiatives, projects, funnels, and offers with THINK we should be doing, when they don’t actually move the needle forward in our business. Instead, if you can get ultra-clear on the one thing your business does better than anyone else and clearly communicate that in your messaging, EVERYTHING in your business will improve. Tune in to learn how to find that clarity on your business’s one thing!
May 25, 2021 • 16min
287 - Don't Do This When Something Goes Wrong
You will always experience periods of hardship in your business, that’s just reality. Not enough entrepreneurs are open about these struggles, but we all face them. When things are hard, your instinct may be to start completely over. I’ve certainly had those thoughts. But often, the answer lies in what you already have, not in jumping over to a shiny new thing. Tune in to today’s episode for a message that many entrepreneurs need to hear - that if you’re experiencing hard times in your business, you’re not alone.
