Embodied CEO

Emily Hirsh
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Sep 28, 2021 • 47min

323 - The Shift: What It Now Means To Partner With Hirsh Marketing

In this episode, I share an exclusive recording of The Shift: A Hirsh Marketing Partner Info Session. With massive shifts in the industry, come massive shifts to our agency and the level of support we provide to our clients. Tune in to learn about the vital component you now MUST have in your marketing and all of the shifts Team Hirsh has made to guarantee our clients’ success with the littlest amount of time and energy they have to expend.
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Sep 23, 2021 • 16min

322 - Are You Treating Your Marketing Like An Investment?

It’s time to start treating your marketing like an investment, no more excuses. If you’re not dedicating time, resources, and money into your marketing, your business growth is going to go backwards, not forwards. Tune in to this episode where I keep it real and challenge you to prioritize your marketing as an investment in the success of your business.
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Sep 21, 2021 • 22min

321 - The Big Shift: Your Marketing Has To Change

A massive shift is coming to the world of digital marketing. Your messaging, your strategy, your offer, all of that still matters… but none of those will save you unless you’ve incorporated the one critical component that is now necessary for success with this shift. Tune in to today’s episode to learn what it is and what it means for the future of your marketing.
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Sep 16, 2021 • 17min

320 - Being Strategic With Your Free Marketing Content

In today’s era of digital marketing, micro-content is king. Humans’ attention spans are decreasing, and the demand for short, easily digestible content is rising. That means you’ve got to adapt your content to cater to what your audience wants, but how do you strategically share free content without giving away too much? Tune in to this episode for all the answers!
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Sep 14, 2021 • 20min

319 - When Business Is Hard

This is an honest and raw episode where I’m opening up about struggles I’ve been facing in my business over the last few weeks. Too often other entrepreneurs open up about these things after they’ve already come out the other side, but I believe there’s power in sharing these hardships while you’re still in the thick of them. Tune in for a completely transparent episode where I share a message that every entrepreneur needs to hear: you are not alone.
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Sep 9, 2021 • 18min

318 - The Mistake & Danger Of Comparing Other Strategies To Yours

In this episode, I’m sharing what a lot of entrepreneurs need to hear, but no one talks about enough: the mistake and danger of comparing other strategies to yours. We’re often bombarded with an abundance of advice, but it’s time to stop taking the word of our coaches, colleagues, influencers we admire, etc., as gospel. Tune in to find out why!
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Sep 7, 2021 • 18min

317 - Increasing Your 1:1 Conversations With Your Audience

With the current direction we’re going with marketing, one thing is clear: connection with your audience is absolutely critical. To be successful in this new era, you have to increase your 1-1 conversations with your audience to build deeper connections that convert them into sales. Tune in to today’s episode where I’m sharing all the hot insights and strategies on increasing your 1-1 conversations with your audience, including how Team Hirsh is incorporating this into our own strategy!
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Sep 2, 2021 • 19min

316 - High CPMs, Facebook’s Creative Going Stale Quicker & What You Can Do

Uh oh...ads are 47% more expensive than last year. Working ads that would last for months now only last 10 weeks. What happened? What can we do about it? In this episode, I go over these pressing issues and discuss the two ways you can combat them. Hint: The solution is not “I'm going to stop running Facebook ads.”
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Aug 31, 2021 • 23min

315 - I Recently Restructured My Whole Team...Let Me Tell You Why

Sometimes life will throw you a gut-punch. That’s what it felt like when a VERY valuable team member of mine gave her notice to pursue a different career. I felt awful, but I took that blow and turned it into an opportunity for me and my business to step up and adapt. This is not just an episode about my company restructuring, this is an episode about leadership, adapting to the market, and taking hard situations and turning them into a positive one.
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Aug 26, 2021 • 16min

314 - What Facebook’s Doing To Combat iOS Updates

MASSIVE changes are coming to Facebook over the next five years in their attempt to combat the impacts they’ve felt from Apple’s recent iOS updates. Facebook ads as we know them are about to undergo a complete metamorphosis. Tune in to today’s episode where I dive into all of the coming changes Facebook has up their sleeve and how we as marketers must adapt to this new era.

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