Embodied CEO

Emily Hirsh
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Jan 26, 2023 • 17min

475: How to Create a Converting Lead Gen Offer

Creating a high-value, free lead generation offer - one that creates a roadmap to your paid offer - can be a crucial part of your marketing strategy.  I often see business owners make serious mistakes with their free offer, though.  Today, I’m coming in hot with what TO do and what NOT to do to design a free offer that is of high value, but still maintains a gap that only your paid offer will fill. If you have a lead gen offer that needs tweaking or you are in need of creating a lead gen offer, this one’s for you. Listen in! 
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Jan 24, 2023 • 21min

474: The #1 Thing Missing From Most Businesses Marketing

I just wrapped up my incredible boot camp week of trainings for business owners, and I’ve been chatting with a ton of those participants in my DMs. After many questions and quite a few conversations, I began to realize a general theme among each one: a clear strategy was missing.  A clear strategy for growing your business is crucial. Your funnel, email marketing, traffic sources, messaging, offers, and offer positioning…everything is wrapped up in your strategy.  And while a strategy can be simple, it’s not necessarily easy, and can even lead to a major feeling of overwhelm. Tune in as a share this vital information that so many people are missing, and where you can start on this foundational aspect of your business.
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Jan 19, 2023 • 17min

473: The 4 Golden Rules to Guaranteeing Marketing Success

Are you feeling the weight of pressure and overwhelm as you set your business goals for the year? You’re not alone! I recently had a conversation with a client who was struggling with a lack of success in their marketing efforts, and decided to go back to the basics to help them regain confidence and rid that sense of defeat.  In this episode,  I’m diving into my 4 golden rules to guaranteeing marketing success…rules you can control, focus in on, and change in order to improve your results and achieve your big picture.  Listen in as I unveil simple and actionable steps to help you master these 4 golden rules, and reveal which rule is the most crucial for your success.
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Jan 17, 2023 • 35min

472: The 10 Things I’m Doing To Get To $10M This Year

This year is going to be HUGE for my company. HUGE. It’s already started out absolutely amazing, and I have set things in place to ensure that both my goals and my company’s goals are achieved. Today, I thought I’d share with you 10 of those things I’m doing this year, so you can begin implementing them into your own 2023.  Things like: team building hiring mindset shifts designated CEO time metrics tracking breath work  …and so much more.  Tune into today’s episode as I dive deep into actionable steps, determining priorities, and the climb to $10 million. Buckle up.. it’s a long one! 
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6 snips
Jan 5, 2023 • 14min

471: 3 Things Most People Won't Do This Year But Should

In this episode of the Not For Lazy Marketers podcast, we'll be uncovering three overlooked strategies that can have a massive impact on your business success this year. From making a conscious effort to connect with your audience to setting powerful goals and tracking progress, these are key areas that are easy to overlook but can make a major difference in your success. Tune in to hear more about these crucial strategies and get a glimpse into the future of business. Whether you're a seasoned entrepreneur or just starting out, these 3 key strategies are valuable for every stage of your business.
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Jan 3, 2023 • 25min

470: 2022 Year in Review - Part Two

Part two of my 2022 year in review is officially here. I’m revealing our successes from this past year and what I plan to carry forward into 2023. I’ll even be disclosing what I did that saved my business during a super worrisome time. Plus, I have a special announcement - something I have never done before! Tune in for a candid and informative discussion on business strategy and success.
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Dec 29, 2022 • 48min

469: 2022 Year in Review - Part One

The Year of the Pivot. That is what I have themed my 2022. I made a ton of changes that really turned my year around. I allowed for more flexibility, discovered more fun, and made memories every month in my personal life alongside learning invaluable lessons in my business. Join me today in the first part of a two part series where I recap my year, talk about the mistakes that I made, lessons that I learned, what didn't go well, and what went really well. On Thursday we will dive into the latter part of my year and focus on more specific lessons. I hope you enjoy this podcast series as much as I do, tune it now!
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Dec 27, 2022 • 32min

468: 2023 Marketing Strategy Must Do's Featuring George Bryant

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Dec 22, 2022 • 19min

467: 3 Things You Can Do Now To Positively Impact Your Marketing

My team and I went through our entire year of podcasts and I got inspired to replay my TOP episode of the year, “3 Things You Can Do Now To Positively Impact Your Marketing”. The content is still super relevant to right now and will leave you with 3 things you can do instantly to improve your marketing. If this is the second time you're listening to it, I guarantee you'll get something new out of it that you needed to hear today. If it's the first time, you'll definitely get some amazing gems that you can apply right now. Listen in & enjoy!
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Dec 15, 2022 • 24min

466: My Top 5 Lessons from 2022

Today I’m sharing my top lessons from 2022 (and 1 BIG mistake I will never make again). If I look back at myself six months ago, I don't even fully recognize who I was. I've grown so much as a person and as a CEO. The lessons I share today can be applied to not only my business, but all aspects of life. Listen in as I open up about my personal struggles, victories, and what consistent themes I noticed in my business. Let me know which one resonates most with you, send me a DM on instagram @EmilyHirsh.

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