Embodied CEO

Emily Hirsh
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Jul 9, 2024 • 20min

652: These Two Forces Should Constantly Dictate Your Business Strategy

Have you ever wondered if your business needs a fresh approach or if you should stick with your current strategy? Today, I'm breaking down the push and pull between focus and innovation in your business and marketing. I'm sharing my personal experiences and practical tips for evaluating your business and deciding which needs more attention right now. Get ready to unlock powerful insights that will help you determine whether it's time to double down or shake things up. Tune in now!
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Jul 4, 2024 • 23min

651: Using Organic Marketing To Drive Sales...Does It Work & My Honest Thoughts

Do you ever feel like you're stuck in the endless cycle of creating content with little to no return? Today, I'm diving into organic marketing and how to use it effectively to generate sales. We'll talk about common mistakes, the importance of one-on-one conversations for your first sales, and why relying solely on social media content can be a trap. Plus, I share my love for visibility ads and how they can amplify your reach without burning you out. Tune in now!
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Jul 2, 2024 • 19min

650: When Running A Company Is Hard

If you've ever felt overwhelmed or isolated as a business owner, then this episode is for you. I'm stepping away from marketing strategies today to talk about the real challenges of entrepreneurship. Join me for a candid conversation about the realities of being a business owner and hear how I navigate these challenges and why it's okay to pause and process when things get tough. This episode is a reminder that you're not alone and that there's growth in every struggle.
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Jun 28, 2024 • 19min

649: Marketing When You're At Multiple 7-Figures - The Scaling Code Series #4

In the fourth and final episode of this podcast series, I'm diving into the marketing strategies for businesses at the multiple seven-figure level, moving towards eight figures. I'll discuss how your time as a CEO shifts, the importance of support at this level, and how to leverage time and money for growth. If you're ready to scale and multiply your success, this episode is packed with valuable insights. Tune in now!
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Jun 27, 2024 • 14min

648: When To Create Additional Offers & A Value Ladder - The Scaling Code Series #3

Curious about how to boost your revenue and better meet your audience's demands? In part three of this podcast series, I'm exploring a game-changing strategy from The Scaling Code: determining the perfect time to diversify your offerings and construct a value ladder. We'll discuss the nuances of this strategy, the right timing for your business, and how to effectively serve your audience's needs. Let's dive in!
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Jun 26, 2024 • 17min

647: Validating Your Offer Before BUILDING Your Funnel - The Scaling Code Series #2

In part two of this podcast series, I'm diving into a critical principle of my Scaling Code framework: validating your offer before diving into funnel building. By focusing on refining your offer first and engaging directly with potential customers, you can secure those crucial initial sales before scaling up your marketing efforts. Join me as I share insights and strategies to effectively validate your offer, laying a solid foundation for sustainable business growth.
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Jun 25, 2024 • 20min

646: Using The Resource Of Money Vs. Time In Your Marketing - The Scaling Code Series #1

Join me as I kick off a four-part series this week on The Scaling Code, a system I personally developed that breaks business growth into four phases, each with its own marketing strategies, principles, and resources. Throughout this series, I'm going to drop some key points from The Scaling Code to help you figure out what phase your business is in and how to level up. In part one, I'll give you actionable tips and insights into how to make the most of your resources depending on where your business is currently at. Understanding when to hustle and invest your time, and when to strategically spend money to free up that time, can be a total game-changer for your business. If you're ready to get unstuck and take your business to the next level, tune in now!
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Jun 20, 2024 • 18min

645: How To Turn Your Funnel & Ads Into A Predictable Cash Machine

Do you ever feel stuck trying to make your marketing efforts pay off? I'm excited to share a step-by-step formula with you that will help you turn your funnel and ads into a predictable cash machine. We'll talk about creating predictability, making accurate projections, and scaling your strategy effectively. Tune in now!
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Jun 18, 2024 • 33min

644: A Concept That Changed My Life & Business, Has Made Me More Money & Was Critical To My Growth

Have you ever felt stuck in your business, constantly pushing through tasks but not feeling truly connected or fulfilled? I'm sharing my journey from rigid structure and constant doing, to finding a harmonious blend of action and flow. Join me as I explore this balance and provide practical tips for integrating it into your own business.
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Jun 13, 2024 • 17min

643: Is The Economy Impacting Your Sales? Pricing, Solutions & My Strategies For This

Ever wonder if you should lower your prices because of the economy or if high-ticket sales are still worth it? If you've been struggling with these questions, this episode is for you. I'm diving into how to set the perfect price for your offer, why lowering your prices might not be the best move, and some creative alternatives to help you thrive even in tough times. Plus, I'll share tips on nurturing your leads and making your offer irresistible. Tune in now!

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