

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
Courtney Elmer | PodLaunchHQ.com
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert. Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from). So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in. Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more. Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Episodes
Mentioned books

May 4, 2021 • 23min
Growing Your Team 101
Did you know there are four massive mistakes most online business owners and entrepreneurs make when it comes to building a team?If you’ve been in business for a while, chances are you’ve made some of these hiring and onboarding mistakes too without even realizing it. But not to worry.Inside today’s episode, I’m walking you through what you need to perfect your interview process, hiring process, and onboarding process so you know exactly what steps to take — and mistakes to avoid — when it comes to making your first (or next) hire.WHEN YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER:Why you’ve been going about the hiring process all wrongThe four big mistakes you’ll want to avoid when building a teamWhat an onboarding process is and why you need oneThe three simple systems you need in place to build a team effectivelyPLUS, hear how we overcame our own hiring obstacles, put the right hiring process and onboarding process in place, and find out the exact steps we took to build a team of A-players and how you can do the same! -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Apr 27, 2021 • 41min
Mindset or Strategy — Which is Better? | Jarrod Haning
Mindset and business strategy are both heralded as “keys to success” in the world of entrepreneurship, but is one more effective than the other?Which one will help you reach your goals, faster?Find out on today’s episode, where we sit down with performance expert, Jarrod Haning, who’s going to show you the surprising truth about mindset and business strategy and why they’re not all they’re cracked up to be.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER:How to shift your current mindset by training your mind to think and communicate at a higher levelWhy the way your brain is currently wired to solve problems could be the very thing getting in the way of you solving them effectivelyThe reason the “solutions” out there like self-help books, personality assessments, and generic mindset coaching aren’t enough to help you change your current thinking patternsThe simple fix that’ll help you identify your blind spots and learn to navigate around them to implement better business strategies and build the successful business you really want -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Apr 20, 2021 • 40min
4 Reasons Why You Aren't Hitting Consistent $10K Months
Are you embarrassed by how disorganized your business is on the back end?(Don't worry, you're not alone). It's not your fault if knowing the ins and outs of business structure and the systems you need to operate smoothly doesn't come naturally to you.This is why in today's episode, we're talking about the four key elements in your business structure that will move you beyond the six-figure mark so you can generate more revenue and create a bigger impact without so much hard work and hustle.BY THE TIME YOU FINISH LISTENING YOU’LL DISCOVER: The four key elements every successful entrepreneur has within their business structure Why inconsistent revenue isn't a conversion problem or a messaging problemHow much time and money it will cost you to try building your business without a clear blueprintHow to avoid the common mistakes most entrepreneurs make when it comes to their business structure -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Apr 13, 2021 • 38min
Can You REALLY Be Successful Without Working Hard? | Fabiola Hesslien
Can you really be successful without working hard?That depends. If you’re spending the vast majority of time in your zone of genius, is it really hard work?Our guest this week, Fabiola Hesslein, is here to help you reinvent the hustle and build an intentional life and business.BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN:The difference between working hard vs. intentionally What it means to be “in alignment” and how it can help you work smarterThe easiest way to avoid work burnout as an online business owner The power of your thoughts and how they can help you work smarter -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Apr 6, 2021 • 28min
The Story Behind The EffortLESS Life®
Imagine what your business could look like one year from today if you had the right business systems, standard operating procedures, and support in place!Not only would you finally experience what it’s like to have the time-freedom you started your business for in the first place, but you’d also be able to lead your team to greatness and grow your company sustainably without sacrificing the people you love in the process.The problem is, most entrepreneurs are so busy trying to perfect their marketing and messaging that they completely ignore the importance of getting basic business systems and standard business operating procedures in place until it’s too late.Inside today’s episode, I’m going to reveal why the level of success you experience is directly related to the quality of back-end business operations you have in place within your company.BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:The #1 reason why you’re experiencing cash-flow issuesHow clear back-end business operations will help you stop bottlenecking your own growthWhy business systems could save your sanityWhy the harder you work, the less successful you’ll bePLUS, hear the full story behind how Insider Secrets to a Top 100 Podcast came to be and why it exists today -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Mar 30, 2021 • 33min
Steal These 5 Easy Secrets to Get Free Publicity for Your Biz | Kristin Marquet
Wish you knew how to get more visibility and build brand awareness, without forking over thousands of dollars on expensive advertising campaigns?Today’s guest on the show, Kristin Marquet, is the expert when it comes to PR marketing and getting media attention for your business.She’s going to reveal her 5 easy secrets to get your business noticed by the big media outlets you know and love, all for free.WHEN YOU WALK AWAY FROM THIS EPISODE, YOU’LL DISCOVER:The four misconceptions about building brand awareness through PR marketingHow to craft a pitch that actually gets noticed by outlets like Forbes, Business News Daily, Entrepreneur.com, Thrive Global and moreWhy you should never, ever pay for media coverage or PR in businessHow to figure out what makes you and your business noteworthy, and The two critical elements you need to start building brand awareness through publicity -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Mar 23, 2021 • 20min
7 Things You Need to Know Before Your Start Outsourcing
Most entrepreneurs make the mistake of waiting too long to get the support in place they need to grow their company beyond their current limits.Don’t be like most entrepreneurs, who quickly become the bottleneck in their own business and stagnate their growth.In this episode, I’m going to give you the shortlist of the 7 things you need to know before you start outsourcing to create a virtual network, and how to get started if you’re ready to free up more time to do work you actually enjoy doing.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: Why it’s not actually quicker or cheaper to do it yourselfWhat it’s costing you to solve problems by taking actionHow to know when it’s the right time to start hiringWhat position to hire for firstThe two critical processes you need to have in place when hiring -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Mar 16, 2021 • 35min
Is Online Networking a Waste of Your Time? | Liyani Rodriguez
In a world post-COVID, people are scrambling to create virtual networking environments online through Facebook communities, Clubhouse rooms, and other means.But are these virtual networking platforms as effective for building business relationships as the in-person networking events of old? That depends.Today’s guest on the show, Liyani Rodriguez of Raddle, is here to show you a new way to network online — one that gives you the chance to build business relationships that last so you can get the most return for your time invested.BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:Whether virtual networking is a good use of your timeWhere to go to get the help you need to overcome any entrepreneurial hurdle you faceWhat it means to Raddle, and why your business needs itPLUS, you’ll hear about Liyani’s $35,000 mistake that prompted her to pivot and create what’s now one of the fastest-growing virtual networking platforms for entrepreneurs to date -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Mar 9, 2021 • 22min
What it Means to be a Visionary Leader
In today’s episode on Insider Secrets to a Top 100 Podcast, we're revealing the truth about visionary leadership and what it really means to be the visionary leader of your company.If you’re hovering around that six-figure mark and you're not sure how to break through to the next level because you can't work any harder than you already are, then this week's episode is for you, where you'll get a peek behind the scenes of our operations here at Team Podlaunch®.Even if you're not at this level yet in your business, you want to listen in so that you can avoid the mistakes and the pitfalls that so many entrepreneurs make along the way to six figures so that you don't have to waste your time on trial and error.BY THE TIME YOU FINISH LISTENING TO TODAY’S EPISODE, YOU’LL LEARN:The four qualities visionary leaders have that other entrepreneurs are missingThe trap that keeps you from being seen as a visionary leader (and how to avoid it)The real reason why you haven’t been able to scale your business as quickly as you want toThe number one question you need to be asking yourself that will streamline your workload so you can work less and be that visionary leader -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Mar 2, 2021 • 44min
The Science Behind Building Influence | Tracy Goodwin
What’s the secret to captivating your audience and mastering the science of persuasion?It doesn’t matter how good your product or service is, it won’t sell itself. You have to know how to talk about it in a way that stirs desire and creates demand for what you offer.Celebrity voice coach Tracy Goodwin joins us on the show today to show you how to communicate with clarity so you can build strong relationships, create an emotional connection with your audience and ultimately close more sales and help more people.WHEN YOU WALK AWAY FROM THIS EPISODE, YOU'LL DISCOVER:Overcome your fear of public speaking for goodSpeak with authority and command the space while refining your communication skill setInfluence and persuade more effectively by shifting the tones in your voiceElevate your delivery to make a greater impact and close more salesUse the power of your voice to captivate the room Episode Links:Check out Tracy's podcast: Captivate the Room -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.