Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
Courtney Elmer | PodLaunchHQ.com
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert. Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from). So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in. Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more. Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Episodes
Mentioned books
Feb 8, 2022 • 39min
Are Your Voice Tones Attracting or Repelling Your Ideal Clients? | Katherine Beck
When you think about your current marketing, what messages are you sending to your potential clients?If you’re ready to up your game and grow a business quickly, this episode will help you take that messaging (no matter how great) to a whole new level!My guest, Katherine Beck, is a vocal expert who is going to help you attract more of your ideal clients simply by practicing mindfulness in how you use your voice.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: Why great messaging in your marketing is not enough if you want to grow a business quickly How to double your sales simply by emotionally connecting to your audience with your voiceThe way to practice more mindfulness in your voice patterns and how to remove the vocal barriers that are keeping your clients from buying from youEpisode Links:Check out Katherine's podcast: Speak on More Stages -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Feb 1, 2022 • 34min
What it Means to "Run Lean" and Why You Should | Crista Grasso
As you’re trying to grow a business, what are you focusing on that’s truly moving the needle? If you’re ready to get clarity around the business growth strategies that will make the biggest impact, today’s conversation is a must-listen for you!My guest, Crista Grasso is the go-to strategic planning expert for online entrepreneurs who want to learn how to scale a business but don’t know where to start.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: Crista’s 4-part “Lean Out Method” and why you need it to successfully run and grow a businessWhy goal setting and planning are the key to scaling and the business growth strategies you need to adopt ASAPThe 3 fastest ways to reduce overwhelm in your business and how to overcome procrastinationHow to scale a business with Crista’s two-part strategic plan to hit your revenue goals over the next 90 days -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Jan 25, 2022 • 21min
The #1 Reason Why You Need a Podcast
What could podcast monetization mean for your business?If you’re ready to discover how your podcast (no matter how new!) could become a consistent source of revenue, grab a pen and get ready to swipe these actionable marketing ideas.This week, we’re going way deeper than just how to start a podcast, we’re also uncovering how your show can actually make money for your business!BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN: 3 simple marketing ideas for podcast monetization — without paid advertising or sponsorsThe #1 way a podcast can create a steady stream of incoming revenue (even if you just launched your show)Why all coaches, course creators, and service providers should learn how to start a podcast this year -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Jan 18, 2022 • 19min
3 Ways a Podcast Can Help You Save Time on Marketing
Have you considered leaping into podcast marketing, but are fearful it will become yet another time suck in your business?If you’re on the fence, I’ve got amazing news because today I’m sharing how podcasts can save you time as an entrepreneur (particularly on that neverending social media content). Marketing for your business is about to get a whole lot easier — and dare I say, more fun! BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN: Why podcast marketing helps you spend less time on social media content (freeing that time and energy to use elsewhere!)How a podcast can become one of the most valuable assets within your marketing system How to know if the time is right to launch your podcast My insider secrets to create a show worth listening to -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Jan 11, 2022 • 17min
The Quickest Way to Be Seen as a Trusted Expert In Your Niche
When thinking about the experts in your industry, how are you standing out to your prospective clients?Becoming the trusted authority in your niche is harder than ever, but thankfully, there is a proven way to find more of your perfect-fit leads (without overly complicated business growth strategies).If you’re ready to learn why podcasting is the answer you’re searching for (and you’re ready for an inside look on how to start a podcast!), this is the episode for you.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: The #1 fastest way to be seen as a trusted expert in your niche (without super complicated business growth strategies!) Why lead-generation is now harder than ever and how to find more of your perfect-fit leads5 reasons why a podcast is the fastest way to position yourself as an expertHow to start a podcast and connect you with listeners eager to buy from you -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Jan 4, 2022 • 34min
6 Steps to Master Your Messaging & Differentiate Your Brand | Jen Kem
Are you struggling to understand why your current marketing isn’t working as effectively as it should?If you’re ready to grow a business by harnessing your unique voice and increasing your visibility, today’s guest is speaking straight to you!As a leadership expert and the creator of the Master Brand Method, Jennifer Kem specializes in getting entrepreneurs seen, heard, and paid for being themselves. Her methods and marketing ideas truly help brands stand out and captivate their ideal clients!BY THE TIME YOU FINISH LISTENING, YOU’LL WALK AWAY WITH: The #1 marketing system you must master if you want your brand to be more visibleThe biggest mistakes online entrepreneurs make with their messaging when trying to grow a business6 simple marketing ideas to differentiate your brand and set yourself apart from your competition Episode Links:Get your FREE brand assessment as Jen’s exclusive gift to you for being a loyal listener at masterbrand.me/systems (a $250 value!). -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Dec 28, 2021 • 40min
How to Build a Business that Runs Without You | Pete Mohr
What would it mean for your business and your life if you learned how to earn more and work less?If you’re ready to understand how to maximize your time (and your team’s!) through business automation and systems, this is a conversation you don’t want to miss!As a business owner and business coach with over 25 years of experience, Pete Mohr helps entrepreneurs identify what they need to focus on to increase their productivity and their impact with minimal effort.BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: How to earn more and work less using a 4-part framework that helps you identify what you should focus onHow to maximize your team’s productivity by identifying their zones of genius3 business automations you can use right now to free up an extra hour every dayThe secret to building a self-managing business -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Dec 21, 2021 • 49min
How to Increase Engagement With Your Audience Overnight | Tyler Foley
When it comes to marketing your business, what is the compelling story you are sharing?If you struggle to identify impactful parts of your life or feel like your story simply isn’t exciting enough for social media content, today’s episode will change your mind.As a child actor turned author, speaker, and business advisor, Sean Tyler Foley coaches others on how to impact an audience with their stories and how to incorporate their message into marketing ideas with confidence.BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN: How to tell a compelling story with your marketing (even when your life isn’t that exciting)How to create better, more engaging social media content for your audienceWhy teaching is a better tool than selling when it comes to your marketing ideasHow to position your story in a way that attracts your ideal clients -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Dec 14, 2021 • 33min
5 Simple Lessons to Help You Better Navigate Life's Challenges
When life is hard, growing a business feels harder, doesn’t it? How do we keep up with our business when life’s challenges interrupt our plans?2021 was a dark year for me, and in this episode, I share some of the personal struggles I faced this year and the five lessons I learned from them, in hopes that these lessons will help you avoid some of the mistakes I’ve made and learn how to better navigate and overcome adversity in life and business.By the time you finish listening to this episode, my hope is that you'll choose one of these five lessons to take with you into the future of your own business. Pick the one that resonates the most with you. Sit with it. Be with it. Embrace it, and allow it to embrace you. Episode Links:Book discussed in this episode: The Next Right Thing by best-selling author, Emily Freeman -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Dec 7, 2021 • 51min
Why You Should Focus on Wealth Creation, Not Income Generation | Catherine Morgan
Did you know there are three surprisingly common ways we unknowingly cap our own ability to earn money?If you're ready to break through your money narrative and finally learn how to grow a business and create real wealth, today's episode is a must-listen.As a financial advisor and wealth expert for entrepreneurs, Catherine Morgan is on a mission to show you how your inherited money-beliefs may be capping your income potential (and how to fix it).BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: The most important asset you have to grow a business (hint: it’s not money)How inherited money-beliefs — not your business growth strategies — may be capping your income potential The difference between income generation vs. wealth creationThe 3-step plan to grow a business and create real wealth Episode Links:Be sure to grab a copy of Catherine’s new book, It’s Not About The Money at catherinemorgan.com/bookInstacart - Groceries delivered in as little as 1 hour. Free delivery on your first order over $35. -Support the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
