The Shopify Growth Show

Jim Huffman
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May 6, 2021 • 9min

The 20 Tools I Use to Power a 7 Figure Business (#9)

Here are the 20 tools I use to run my seven figure business. You can have the same tech stack for under $500. ONE MAN SALES MACHINETypeform - Free / $20Calendly - Free / $20Pipedrive - $19Zapier - FreeSuperHuman - $30Bonsai - $19QuickBooks / PayPalMARKETINGMailShake -$59 / monthCampaign Monitor - $80 monthJustUnoUpWork - design for content upgrades, building outreach database for partnership or potential leadsPROJECT MGMT TECH STACKSlack [Free]Zoom [Free] - $19 Asana [Paid] - $11 per userG Suite [Paid]Report Garden / Google Data Studio - $89CLIENT TOOLSGoogle OptimizeAds ManagerResearch Tools (SEMRush, SimilarWeb, SpyFu)MailCharts Resources:Jim Huffman blogTwitterGrowthHitThe Growth Marketer's Playbook
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May 3, 2021 • 46min

Advice from My Executive Coach (A Former Naval Officer and Microsoft Exec) (#8)

What does an executive coach do for their clients? You’ll learn more about that from today’s interview with Rick Maguire. Rick has a fascinating backstory, as he was a former Naval Officer who then became a Microsoft executive before becoming an executive coach. Listen in to learn how his Navy background translated in the rest of his career, what benefits his clients receive from coaching, and what kind of mistakes Rick sees in the course of his work. Topics Discussed in Today’s Episode:Rick’s ideal clientThe main benefits that Rick’s clients walk away withWhat Rick’s Navy experience was like and how it translated to the rest of his careerThe time period when Rick was at Microsoft and what the transition was likeWhat people get excited about when scaling upHow to figure out where to startCommon mistakes Rick seesWhere the leader’s time should be spentHalf-baked ideasHow to get in touch with RickResources:Rick MaguireFuturity ResourcesFuturity on TwitterJim Huffman blogTwitterGrowthHit
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Apr 29, 2021 • 18min

Why I'm Investing $25,000 in this Startup (#7)

After working with startups for 10 years, I’m getting into the check writing game.  Here is why I'm doing angel investing:What is Angel investing? My investment advantage: Not the market, not real estate, startups?Why I like Bala Nursing Shoes:Riches in NichesProduct is a Painkiller (and not a vitamin)Not marketing to everyone (Know their persona)Proactive buyer (not passive)Community with high referral potentialHigh AOVHigh Repeat purchase (surprisingly, this one is better than I thought)Validated a ProductGrowth w/ no AdsA+ teamMy Concerns:Product Quality: The first 10,000 pairs of shoes arrive from China during a pandemic. They have been unable to have their own people on the ground to inspect the shoes. New Brand: Bala is doing everything for the first time and they have no trust from customers. Plus, they’re going head to head against big brands with big budgets.P&L Concerns: On average, the shoe industry has a high return rate of 20%. How will these guys fair? This business is very heavy on working capital and mismanagement of cash flows can kill growth and a business.Consumer Growth: Can they diversify their audience from the NurseLifeRN partnership and find scalable channels that are ROI positive? Repeatable and scalable growth only gets more and more expensive as companies get bigger.Team: This team has no startup experience. Can they handle “the unknown unknowns” while working in a remote world? We shall see.Resources:Why I'm Investing $25k in this StartupBala ShoesJim Huffman blogTwitterGrowthHit
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Apr 26, 2021 • 31min

A "Startup Idea" Brainstorm with a Growth Agency Partner (#6)

What startup would you start today?  Yonathan Ayenew, COO of GrowthHit, brainstorms some half-baked startup ideas he would launch if he was starting today. In this episode we cover the following startup ideas:Our framework for vetting starting ideasThe "Roll Up" Business ModelWhen to buy vs. when to build a startupStartup ideas around exclusive inventory Humans replaced by AIWhy were hesitant on Ecommerce Productized services and moreRESOURCES:PeletonCopy.ai99DesignsJim Huffman blogTwitterGrowthHitThe Growth Marketer's Playbook
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Apr 22, 2021 • 8min

Mentor Hacking, How to Get Advice Without Needing a Mentor (#5)

Learn about 6 hacks for engineering a mentorship experience without needing an actual mentor. Welcome to mentor hacking.  Here is what we'll cover in the episode. (1) Content Stalking a Person You AdmireSubscribe to their blog newsletterBuy their book on Audible and Blinkist (if they have one)Search for any recent podcast interviews they didFollow them on Twitter to get a feel for where their head is at(2) Three Levels of Reading Blinkist skim: I get the book summary (via Blinkist) in 15 minutes to learn the core principles and decide if I want to read the entire book. AudioBook: This is great for getting the details of the book when I don’t have the time to actually sit down and read. (This Dad / Founder thing can zap your schedule.)Paperback: If I really like a book then I get the paperback version to toss on my shelf. It’s nice to thumb through it and to have as a reminder to read it again. (3) Mentor Call Girls: Hey can I pay you $150 for 45 minutes of your time(4) A Phantom BoardExecutive CoachCMO of a publicly traded companyAnother Founder that's being doing it 4 years longer than me(5) Cold Outreach(6) Professional CommunitiesResources:Mentor HackingJim Huffman blogTwitterGrowthHitThe Growth Marketer's PlaybookBlinkistAudible
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Apr 19, 2021 • 53min

A VC's Advice for First Time Angel Investors (that Have No Money) (#4)

In this episode with Ben Yoskovitz, Founding Partner at Highline BETA, we talk about the following:His best selling book Lean Analytics and the opportunities that come with being an authorHis startup accelerator that lead to an acquisition with AirbnbHow startups and big companies can work togetherWhat traits he looks for in startup foundersAnd, most importantly, his advice for anyone that wants to do angel investing RESOURCES:Lean AnalyticsHighline BETAABOUT THE PODCASTJim Huffman blogTwitterGrowthHitThe Growth Marketer's Playbook
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Apr 14, 2021 • 9min

Why Your 1st Company Should NOT be a Tech Startup (and it should be this instead) (#3)

Do you want to launch a startup? Here are my thoughts on why you should not start a tech startup and why you should start an agency first. What are your options?Consulting ServiceProductize Service Sell Physical Product SaaS (Software as a Service)Why an agency is a bad idea? Not Scalable, People Heavy, & Low Exit Multiples Why it's a good idea?SPEED: You can start one today INVESTMENT: Requires no investment CASH FLOW MACHINE: If you run lean you can have great marginsYOUR LAUNCH PAD: Sets you up for future business acquisition or launches.  INVESTMENT FUNDS: Build up Cash to invest in other peopleLEARNING: Exposure to multiple industries NETWORKING: Clients, Partnerships, HiringAbout the Podcast:Jim Huffman blogTwitterGrowthHit
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Apr 12, 2021 • 1h 9min

How an Ex-Airbnb Hire Makes 6 Figures Working 1 Day Per Week (#2)

How do you go from a side-hustle to running a company full time, with only one day of work a week? Today’s guest is Tommy Griffith, the co-founder of ClickMinded. Listen to his story about how he went from being an Airbnb employee to making a 6-figure salary working only one day a week – mostly from places like Thailand and Hawaii. During the episode, Tommy talks about how he went all-in on ClickMinded, how the interpretation of risk matters to entrepreneurs and founders, and what Tommy would want to know and do if he had to start over today. Topics Discussed in Today’s Episode:How Tommy runs a 6 figure business working 1 day per weekThe difficulty of finding help for your company’s problemsHow Tommy went all-in on ClickMindedHis Interpretation of riskThe power of saying NOHow to decide if you should work for a VC-backed startup or start your own businessWhat Tommy would want to know if he were starting todayTommy's half-baked startup ideasThe best advice Tommy ever gotResources:Tommy GriffithClickMindedBurning the boatsTropical MBADerek SiversAbout the Podcast:Jim Huffman blogTwitterGrowthHit
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Apr 9, 2021 • 2min

Introducing the "If I Was Starting Today" Podcast (#1)

This podcast is centered around one question: What would you do if you were starting today?  Here are some episodes that I'll be launching in the weeks to come.Learn How one EX-Airbnb employee Makes $1M working 1 Day Per WeekHow comedian Ryan Hamilton went from a PR firm to landing a Netflix Special and Touring with Jerry SeinfeldI get advice from a VC on how to get started in angel investingI do a live recoding of a “Startup Idea” Brainstorm with the Partner of a Growth AgencyI chat with one CMO about growing a company to $8B CompanyI talk about What I Would do if I Was Starting TodayLast, learn how the Founder of a $10M Company Fired Himself as CEOAnd much more.I hope you enjoy the podcast! For feedback, I'm on twitter at @jimwhuffman so hit me up.Resources:Jim Huffman blogTwitterGrowthHit

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