
Behind Gym Doors | A Fitness Business Podcast
We cover the most common challenges in the fitness industry to help you overcome them and GSD! This podcast is also available in high-def video and audio only formats.
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Read the show: https://www.loudrumor.com/the-gsd-show/
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Latest episodes

Feb 11, 2020 • 49min
123: Corbyn May: 500 Members With 2 Employees | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re uncovering two powerful principles that have helped 20 Orangetheory Fitness locations grow. Corbyn has helped 20 Orangetheory Fitness locations grow utilizing 2 principles. In fact, TUNE-IN ▶️ to find out how his studios earn $43,000 per year in bonus revenue. It’s a simple thing EVERY fitness studio should be doing. Here are Corbyn’s 2 principles: Make The Details Matter Build Relationships NOT Memberships BUT, what do they mean? That’s exactly what Loud Rumor Virtual Training TEAM Performance Consultant, Corbyn May explains in today’s episode! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Feb 4, 2020 • 50min
122: Fitness Studio Owners: How To Hire And Lead An A-Player Team | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we give you an awesome inside look into the mind of a great, successful fitness studio owner. 👊 Knock his presale goals out of the park👊 Hire a dominant team of A-Players👊 Partner-up with the perfect General Manager👊 Create a dynamic, goal-driven culture...AND MORE PLUS! Mike does a LIVE, on-the-spot “secret shopper” call into Scott’s studio as a prospective member… let’s see how Scott’s team handles it 👇 Sit back, take notes, and enjoy! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jan 28, 2020 • 6min
121: Develop a Marketing Mindset Like Fitness Studios in the Top 5% | The GSD Show
In this episode of The GSD Show, the leading fitness business podcast, we'll talk about Marketing. REMEMBER: Marketing isn’t a one-off purchase made for instant gratification. It’s an investment strategy intended to produce long-term fitness studio gains. Just like you wouldn’t promise your clients they’ll achieve all of their goals in one workout, no marketing or advertising agency should ever promise to completely change your business and your life within one month of marketing. Marketing has a long-term impact… whether that impact is positive or negative is determined by your mindset going into it. This episode of The #GSDshow helps you develop the same mindset top fitness studios have for long-term growth and success. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jan 21, 2020 • 32min
120: F45’s PistolPete: 4 Keys to Catapult Fitness Studio Profit | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re diving deep into the 4 key traits 1. Experience 2. Preparation 3. Ownership 4. Empathy He explains exactly how leadership (truly understanding both your members’ and your team’s WHYs) is the game-changer you can’t force, but you MUST build. Don’t miss a minute of this incredibly powerful episode❗ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jan 14, 2020 • 52min
119: Master Your Fitness Studio's Sales & Marketing Strategy
In this episode of The GSD Show, the leading fitness business podcast, we tackle the biggest challenges fitness studio owners face and show you exactly how to crush them 👊 Tired of the sales objection “What are your prices?” Squash it. 👊 Not sure the best way to run digital advertising? Do this. 👊 Want to make sure you’re hiring and leading the right team? Learn how. 👊 Need help with what to say on sales calls? We role-play it. This is a powerful episode to help your fitness studio grow your #membership base and work towards hitting capacity! 💬 Heard something you didn’t know before? Comment below! 💬 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jan 7, 2020 • 13min
118: Your Fitness Studio's Sales Process To Dominate 2020 | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we break down the #1 thing top fitness studios—and businesses like McDonald’s, Apple, and Facebook—do to close more sales than their competition. It’s crucial you do what the top fitness studios and businesses like McDonald’s, Apple, Facebook, EVERY top company do to ensure they close more sales than their competition. What is it? Their SALES PROCESS! Creating and documenting a sales process for every step of the #member journey is critical to your success. Think of your fitness studio like a professional football team.... You might have very talented players, but what makes your #sales team successful are the plays you create to score as many points as possible. If your studio is relying on that super charismatic salesperson, or worse, YOUR 24/7 sales effort, then you’re in trouble… If that rockstar salesperson quits and starts selling memberships down the street, will you suffer? Yep. If you get sick or can’t bring new sales into your fitness studio, will it hurt? Yep. The purpose of creating and documenting your #salesprocess is so that the most effective and efficient processes are ALWAYS executed no matter who the players are. THAT is powerful and THAT is something you need to start doing NOW. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Dec 30, 2019 • 31min
117: The Top 10 Tips Your Fitness Studio Can’t Start 2020 Without | The GSD Show With Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, we’re bringing you the ultimate playbook for fitness studio success! It has everything from #marketing and #sales to #member #retention and #presales with industry leaders like #ManUp author @bedroskeuilian, owner of 7 #OrangetheoryFitness locations @mattkafora, and tons more. There’s no better way to kick-off the #newyear, kick-off #Q1 for your fitness studio than this episode right here. Get ready to take some notes and add to your 2020 #goals. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Dec 24, 2019 • 38min
116: Fitness Studio Marketing, Sales, and Retention Training In Under 35 Minutes
In this episode of The GSD Show, the leading fitness business podcast, Loud Rumor CEO and Host of The GSD Show, Mike Arce jumped on a Podcast with UpLaunch and in less than 35 minutes provides valuable, high-level yet detailed training on building your fitness studio’s foundation and super-serving early adopters, how and where to spend your Marketing dollars, why if you limit yourself in Marketing you’re also limiting your return, how to take and make sales calls, and how to create insane retention while earning easy referrals. If you’re struggling with any aspect of your fitness studio, this is an awesome quick-hit reminder of what to do and how to do it to turn things around. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Dec 23, 2019 • 56min
115: Frank Nash: How To Earn 6.5X More Profit & Retain Fitness Studio Members 2.5X Longer
In this episode of The GSD Show, the leading fitness business podcast, we’re diving into retention secrets. @FrankNash owns @StrongerPersonalTraining and his studio earns 6.5X more in member profit than the average fitness studio AND his members stay 2.5X longer -- and you guessed it, it’s all due to his powerful, unique retention strategies. Frank’s members LOVE him, love their studio, and absolutely love the community Frank and his team have built. There’s nothing else like it. “Fitnesstainment” as Frank calls it. Here are just a few of the things we talk about in this high-paced, high-value episode: ✅ How to stand out BEYOND your workouts ✅ How to sell more than just your membership ✅ How to make potential members feel special ✅ How to make current members continue to feel special ✅ How to make your studio a life-changing experience Watch every moment of this incredibly powerful RAW #8 episode of The #GSDshow❗ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Dec 17, 2019 • 46min
114: Common Legal Issues That Can Destroy Your Fitness Studio | The GSD Show with Mike Arce
In this episode of The GSD Show, the leading fitness business podcast, Loud Rumor #CEO @mikearce is excited to talk to @CorySterling, a PRO #lawyer for #fitnessstudios helping people pay less now to avoid paying MORE in #legal issues later! Cory is an incredibly intelligent, yet sympathetic and dynamic personality. It’s impossible not to love him and the information he brings to the table specifically about protecting your #fitnessstudio. You put everything into opening up your studio and one legal issue could ruin it all… don’t let that happen. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor