
Behind Gym Doors | A Fitness Business Podcast
We cover the most common challenges in the fitness industry to help you overcome them and GSD! This podcast is also available in high-def video and audio only formats.
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Read the show: https://www.loudrumor.com/the-gsd-show/
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Twitter: https://twitter.com/GSD_Show
Instagram: https://www.instagram.com/gsd_show/
Latest episodes

Sep 11, 2023 • 47min
272: Mistakes Parents Make When Teaching Kids About Money (Special Guest Scott Donnell)
Scott Donnell, the leading voice in teaching kids about money, shares common mistakes parents make in teaching kids about money, importance of value creation, home economy system, and the significance of heritage and storytelling in teaching kids good financial habits.

Sep 1, 2023 • 37min
271: Building a 700 Member Fitness Business Empire with Cody Sweet
Cody Sweet, built a 700-member fitness business empire, shares insights on his unique partnership model, effective marketing and sales strategies, dealing with attrition, and his dedication to building the dream gym. They discuss the importance of location in marketing, challenges of scaling and opening new locations, and the influence of parents on children. Additionally, they explore lead generation, follow-up, and compelling offers for building a successful fitness business.

Aug 24, 2023 • 13min
270: How Fitness Business owners can find opportunities in a recession
In this episode of The GSD Show, the leading fitness business podcast, we’re diving into how fitness business owners can stay ahead of economic cycles—especially during a recession. Don’t be unprepared for the business opportunities that could arrive during an economic downturn. In fact, companies like MTV, Salesforce, Groupon, and others have prospered during hard times. Check this video out to see how your gym can too! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Aug 17, 2023 • 49min
269: How This Gym Went From $60K to $130K Monthly Revenue in 6 Months
Discover the secrets behind the rapid growth of MTK Gym, from turning around a family business to hiring a passionate team and implementing new systems. The speakers highlight the value of attending events and seeking motivated individuals, as well as making changes for a healthier lifestyle. They also discuss the remarkable discipline and food choices that contribute to success.

Aug 17, 2023 • 9min
268: Use This Simple Strategy to Problem Solve at Your Gym
In this episode of The GSD Show, the leading fitness business podcast, we’re tackling a crucial mindset shift for gym owners: The answer to your challenges isn’t “how” – it’s “who.” One of your jobs as a gym owner, is to always find solutions to new challenges and problem solve. Mike shares his lesson on how connecting with the right people, partners, and networks can redefine success for your gym. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Aug 3, 2023 • 12min
267: Do You REALLY Have a Marketing Strategy?
In this episode of The GSD Show, the leading fitness business podcast, Mike breaks down what a marketing strategy really is, and how you can use the tools within it, to make marketing decisions. Marketing does NOT equal Facebook and Instagram ads. It's just a piece under an umbrella that's under another umbrella of marketing. So if you say your marketing strategy is "running Facebook ads", you don't really have a marketing strategy. FREE TRAINING: https://loudrumor.com/4ps 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jul 27, 2023 • 24min
266: How to Reach Sales Goals in Your Fitness Business in 7 Steps
In this episode of The GSD Show, the leading fitness business podcast, we’re breaking down why you might be missing your sales goals—and how to fix it. If you’re not hitting your sales goals, this could be the reason why: You’re fixing the wrong problem.In the sales process, it goes ad > lead > book > show > close. We'll share how you can optimize each step to hit your sales goals. Stay tuned for the last step, as it’s one of the top tactics our members use to get more sales! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jul 20, 2023 • 10min
265: Top 4 Marketing Mistakes Fitness Business Owners are Making
In this episode of The GSD Show, the leading fitness business podcast, we’re uncovering why your gym marketing promotions might be falling flat—and how to fix it. You may be committing one or all of these marketing mistakes we see a lot of gyms and fitness studios make. We'll dive into four marketing strategies that are proven to work. Learn what’s hurting your promotions and how if done right, can get leads in your door. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jul 13, 2023 • 7min
264: Money Should Be Spent on 3 Things
In this episode of The GSD Show, the leading fitness business podcast, we’re breaking down three essential questions you must ask before spending money on your business. These three questions help you justify financial decisions when it comes to running and growing your business. Check it out! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor

Jul 6, 2023 • 13min
263: Social Media Marketing At Its Best
In this episode of The GSD Show, the leading fitness business podcast, we dive in on how you can create a member avatar and ways you can create social media content that aligns with them! Are you putting up content that matches your member avatar? Do you even have a member avatar? 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow LinkedIn: https://www.linkedin.com/company/loud-rumor/ Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor