So you're trying to hit a specific word count on WordPress or on your blog. But how do you do it without adding in a ton of fluff? Today, we're going to talk about how to make blog posts longer without filling them with garbage. Make sure to listen to the end to hear my thoughts on (or shall I say rant on) "SEO being dead" and the new Google algorithm. Let's get into it.🎙️ In This Episode:How important is your word count in 2024?3 Ways to write longer blog posts (without rambling or being boring)Is SEO Dead in 2024?What I think about Google's new algorithm update last monthLinks Mentioned: Read the full shownotes: https://thekarareport.com/18Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

How do we go from keywords to conversions? That is the infamous question. How do we rank on Google in a way that will not only get us found, but also get us paid? You guys know I am passionate about this, but today on the podcast, I actually have brought on someone who might be even more passionate than I am to start breaking down SEO.I have brought you Mariah, an award-winning organic SEO consultant and online business educator for entrepreneurs. She covered so much and let me pick her brain about AI and Google, what we are supposed to do if nobody is searching for our keywords and so much more! She makes breaking down SEO sound SO easy. I can't wait to share her brilliance on the podcast today.🎙️ In This Episode:Breaking down SEO (what it is and what it isn't!)Can your website rank without a blog?How can we avoid cannibalizing our websites with keywords?How AI is changing SEO rankingsWhat to do when nobody is searching for your keywordsLinks Mentioned:Learn more about Mariah Magazine: http://www.mariahmagazine.com/ Hang out with Mariah on Instagram: https://www.instagram.com/mariahmagazineco/ Learn more about Mariah’s SEO Workshops & Team Training: https://www.mariahmagazine.com/seo-workshops/ View Mariah’s Digital Products: https://www.mariahmagazine.com/shop-digital-products/ Head over to Mariah’s YouTube channel: https://www.youtube.com/channel/UCTTmZq04aCmZGy5nfonns1A Download Mariah’s Free Roadmap for SEO: https://www.mariahmagazine.com/seo-roadmap/ SEMrush Free Trial: https://www.semrush.com/ Learn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

Everybody is short on time, whether it's you writing the blog post or your ideal client reading the blog post, nobody wants anything to take any longer than it absolutely has to, right? So today, I'm going to share three blogging hacks that will make it easier for you to write your blog post (and make your posts more digestible for your ideal client to read it).Because let's be honest, they're not reading it. They're skimming it. When you write a blog post, we have to write for both Google and for our people because we want it to rank, but we also want it to sell.  I cover everything you need to know about blogging for SEO in my Blogging for Bingeable Brands mini course, which you can get 20% off with code Podcast 20, but today, I'm sharing three hacks to help you with this!🎙️ In This Episode:3 Hacks to write blog posts faster for the skimmerOne thing that Google has been prioritizing latelyAnswering: do you need to hit a certain word count?Links Mentioned: Read the full shownotes: https://thekarareport.com/16Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

Have you ever felt like achieving the next revenue milestone or booking a certain number of projects would solve all your problems? I brought on Alane, who shares her experience of having her best year in business when she booked 93 weddings but still felt burned out. It’s crazy to think about 93 weddings, but I can really relate to the idea that more money, work, and clients don’t necessarily fix everything. And they definitely don’t give you that “work-life alignment” everyone is looking for!🎙️ In This Episode:What having systems REALLY looks like (it's not a bunch of tech!)What stage of business you need to start taking systems seriouslyImportant mindset shifts to make this yearLessons from being "too busy" in your businessLinks Mentioned:Learn more about Alane: https://www.writeprettyforme.comHang out with Alane on Instagram: https://www.instagram.com/writeprettyformeLearn more about Alane’s 1:1 Flourish in Biz Mentoring program: https://writeprettyforme.com/education-for-calligraphers/#title or book a call with her here!Listen to Alane's podcast: https://www.calligraphybizcorner.com/Read Alane's post about embracing the unknown: https://www.instagram.com/p/C2yTJAdL5PO/FREE guide on how to balance fast and slow marketing strategy: https://thekarareport.com/roadmapLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

Even after seven years in business, I still sometimes think of branding as this intangible thing. We know we need it to stand out. Nobody is disputing that good design and strategic branding for service providers has a strong ROI. It's been proven over and over again, and yet it's still something that I feel a lot of business owners—who are not designers, have questions about. It's more that we don't know the right questions to ask.So that's why I am THRILLED to say that I brought Ellie from Ellie Brown Branding on the podcast to talk about brand and website design for service providers. She was absolutely fabulous. She's such a talented designer based in Cañon City, Colorado, and works primarily with service-based businesses and lots of local businesses. So, if you're a service provider or you are in Cañon City or Colorado, definitely hit her up.🎙️ In This Episode:When is the right time to invest in a brand and website design? Should you do a brand refresh or a complete rebrand? Should you go with a completely custom website or a customizable templateWhat role do messaging and visuals play together?What are the biggest mistakes we are making on our website?Links Mentioned:Learn more about Ellie Brown Branding: http://www.elliebrownbranding.comHang out with Ellie on Instagram: https://www.instagram.com/elliebrownbrandingSign up for Booked Out Designer (Ellie's affiliate link - but this was a tipping point for her!): https://elliebrownbranding.com/bodFREE guide on how to balance fast and slow marketing strategy: https://thekarareport.com/roadmapLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

 Today I have a fun episode! I was recently planning my toddler's 2-year-old birthday and obviously the first place I went is Pinterest. I don't think that's a surprise to anyone, and I kind of was just really nerdily thinking about my buying decisions, what my natural user behaviors are, and that kind of stuff. So as I was planning and shopping, I gathered seven things we need to remember about the way that people use Pinterest specifically when making a buying decision. Want more sales from Pinterest? That's what I want to talk about today. Let's get into it. 🎙️ In This Episode:7 reminders if you want to make more sales from PinterestWho I bought from on Pinterest, and what I looked forWhat inspired me (that I ended up buying local!)How I felt about affiliate links on Pinterest Links Mentioned: Read the full shownotes: https://thekarareport.com/13Hire us to be your Pinterest Managers: https://thekarareport.com/pinterestThe research: 1 in 3 Pinterest shoppers have an annual income of $100,000+, 70% of Pinterest’s luxury audience is under 35 years old, Pinterest users spend 80% more per month than on other platforms FREE guide on how to balance fast and slow marketing strategy: https://thekarareport.com/roadmap Learn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

Melissa brought REAL data and numbers in this episode, where she shared exactly what running ads in 2024 looks like, the buzzwords that aren't working anymore, and how we can better set realistic expectations when it comes to how fast things will work (and how much it will cost!). I absolutely loved this conversation and I can't wait to share it here today!🎙️ In This Episode:What a good starting budget for ads isHow to reverse engineer your goals to decide how much you should spendThe truth behind SLO funnels (tiny offer funnels) + what's working nowRed flags for hiring an ads manager in 2024Links Mentioned:Start your ad campaign with confidence with Melissa's FREE Proven Pixel Permit™: https://litchfieldmedia.org/proven-pixel-permitJoin the Beta Launch of Ad Traffic School: https://litchfieldmedia.thrivecart.com/ad-traffic-school-membership-beta/ Learn more about Litchfield Media: https://litchfieldmedia.org/Hang out with Melissa on Instagram: https://www.instagram.com/litchfieldmediaWatch Melissa's Youtube video breaking down her threads strategy: https://www.youtube.com/watch?v=xY2jOAXKATUFREE guide on how to balance fast and slow marketing strategy: https://thekarareport.com/roadmapLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

I think I literally jumped for joy when Candice Coppola agreed to be a guest on the podcast. To know her is to love her, she's an author, podcast host, business coach, and entrepreneur who believes that you shouldn't have to do business (or happy hour) alone. In this interview, we talked about her omni-channel marketing approach, what it is, how she views marketing differently, how she used Instagram as a part of her strategy (but not her entire strategy), and so much more. So if you know or you have been feeling that kind of itch to start diversifying your marketing efforts, this is the episode for you. 🎙️ In This Episode:What am omni-channel marketing strategy even isHow she translates her marketing efforts into dollars without selling all the timeHow she created an INCREDIBLE affiliate marketing revenue streamWhere to start expanding if you’re only on Instagram right nowWhat we all need to do if we want Gen-z to pay attention to us Links Mentioned:Learn more about Candice Coppola: https://candicecoppola.com/ Hang out with Candice on Instagram: https://instagram.com/candice.coppolaTune into Candice's podcast episode about how to market to Gen Z in 2024: https://blog.candicecoppola.com/marketing-to-gen-z-in-the-wedding-industry/Listen to Candice's interview on Honeybook's podcast about affiliate marketing: https://www.honeybook.com/blog/affiliate-marketing-top-earnerFREE guide on how to balance fast and slow marketing strategy: https://thekarareport.com/roadmapLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

Have you ever had a difficult client? Have you ever got stuck in your head and spent more time thinking about the client and how you can make them happy than you did actually doing the work? Have you ever had a bad day that was caused by someone not absolutely loving what you created for them? Today's episode is for you. It's going to be, I want to say a little more vulnerable and a little bit more motivational than the content that I usually put out, but that's one of the things I wanted to do on this podcast. On my Instagram and on my blog, I typically will stick to marketing content. That's what I do for work, that's what I'm selling, that's what I do for a job. But I really wanted this podcast to be a space for just honest conversations and that's what this is. Today, I'm excited to share three things that I think we just need to remember when we are what we're selling, whether it's our work or our brand. It is hard not to take things personally. So here's my advice when selling yourself!🎙️ In This Episode:A reminder from Princess DiariesWhat to do when you catch yourself spiraling3 Mantras for when YOU feel like the product (and it's hard)Links Mentioned: Read the full shownotes: https://thekarareport.com/10 FREE guide on how to balance fast and slow marketing strategy: https://thekarareport.com/roadmap Learn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport 

What's the point of blogging if you're not being found on Google? Okay, I am obviously a blogging stan, so I could go on and on about the benefits of blogging beyond SEO, but the truth is SEO is probably the biggest reason you're reading this right now. After all, you want to be found on Google. That's kind of the whole point. Today we're going to talk about blogging and ultimately: how do we know if our time spent blogging is paying off? How do we know if our blog posts are ranking on Google and what are we supposed to do if we can clearly see that they are not ranking? I cover everything you need to know about blogging for SEO in my Blogging for Bingeable Brands mini course, which you can get 20% off with code Podcast 20, but today, I want to talk about four ways to make your blog posts more findable and how to keep track whether or not they're ranking at all. If you're spending literally any amount of time or money on your blog posts or SEO, this is a MUST listen! 🎙️ In This Episode:The free Google tool that not enough people use and know about4 things you should do when writing your blog postsWhy your blog posts aren't ranking Creating GOOD content that Google lovesLinks Mentioned: Read the full shownotes: https://thekarareport.com/9Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbSign up for Google Search Console: https://search.google.com/search-console/about Learn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport