

Anything And Everything
Dan Sullivan and Jeffrey Madoff
Dan Sullivan, Founder and President of Strategic Coach®, and Jeffrey Madoff, Founder and CEO of Madoff Productions, find it really easy to talk about anything and everything. In their conversations, whether they agree or not, there’s a mutual respect, a love of exploration, and a shared belief in the importance of context. Dan and Jeff’s shared interest in entrepreneurship, value creation, technology, and branding will undoubtedly lead to fascinating discussions on all of these topics and more.
Episodes
Mentioned books

Dec 30, 2024 • 1h 5min
What Clicks When You’re Casting
Do you recognize the unique strengths of your team, or do you overlook them? Jeffrey Madoff and Dan Sullivan explore the art of "casting" in business and life, revealing how self-awareness and understanding can lead to greater success. Discover how knowing oneself can transform team dynamics and drive long-term achievement. Show Notes: There are a lot of talented people out there who are compelled to do what they’re doing.When someone’s auditioning for a role, you get a gut feeling if they’re nailing it or not.Someone having the right appearance for a role doesn’t mean they can pull it off.Some talented people can take direction, and some can’t.In addition to skill, you can test someone’s instincts in the audition process.Sometimes, you find out that someone you called in to audition for one role would actually be good in a different role.For a person to be the right fit, they have to be both good in their role and good in teamwork with everybody they’ll be working with.While you’re casting, you have to be focused, and aware of the context of the role.The more casting you do, the sharper your casting skills become.Finding the right person for a role might require a lot more looking than you’d hoped for.The higher your standards, the longer it might take to cast someone in a role.Greatness is only achieved over a long period of time.If you know who you are, you don’t have to spend time thinking about it.It's hard to care for others when your full-time job is caring about yourself.If someone doesn’t know who they are, you can’t predict how they’ll respond to challenges. Resources: Book: Casting Not Hiring by Dan Sullivan and Jeffrey Madoff Book: Wanting What You Want by Dan Sullivan Learn more about Jeffrey Madoff Dan Sullivan and Strategic Coach®

Dec 17, 2024 • 59min
The Evolution Of Technology, From Rocks To Robots
Jeffrey and Dan discuss the intricate relationship between humans and technology as they seek to understand how our thoughts and intentions shape technological advancements. Join them as they explore the historical context of technology, the importance of mindset, and how necessity drives innovation—and discover how our human nature fuels continual improvement. Show Notes: Technology is a human-driven process. As long as there have been humans, there have been humans creating technology.The evolution of technology is fundamentally about how humans think and improve upon existing ideas rather than the technology itself.Jeffrey and Dan define technology as the intentional arrangement of resources and ideas to create systems that solve problems or enhance capabilities.Early technological advancements were rooted in survival needs, such as the management of fire and the creation of tools for protection and sustenance.The creation of a new tool will inevitably create inequality because it’s an advantage.The phrase "necessity is the mother of invention" highlights how challenges often drive technological advancements, leading to creative solutions.Our mindset plays a crucial role in technological development. Those who can envision possibilities often lead innovation.Certain technologies become inevitable, and you can either adopt them or resist them.If you feel victimized by a technology, that means you see the technology as a force outside of yourself.It’s easier to improve on something than to create something new.The best learning comes when you put things together in a new way.Successful technology development often requires collaboration and the ability to communicate ideas effectively to garner support and resources. Resources: Perplexity The Technological System by Jacques Ellul Casting Not Hiring by Dan Sullivan and Jeffrey Madoff Who Not How by Dan Sullivan and Dr. Benjamin Hardy Learn more about Jeffrey Madoff Dan Sullivan and Strategic Coach®

Dec 2, 2024 • 1h 10min
Reimagining Work In The Age Of AI
Will AI be a burden on human creativity, or will it free us up to innovate in ways we never thought possible? Jeffrey Madoff and Dan Sullivan predict how artificial intelligence will reshape work, culture, and the economy. Explore the balance between tech advancements and human connection, and discover the surprising ways AI might redefine fulfillment in our lives. Show Notes: AI is set to transform many job sectors, especially those repetitive tasks that don’t bring joy. This isn’t just a challenge; it’s an opportunity to rethink what fulfilling work means.The idea of finding fulfillment in work is a relatively new concept. In the past, we were focused on survival and stability.As AI takes over more routine and repetitive tasks, people have the opportunity to move beyond being consumers to become creators. How will this shift culture?Financial security affords people the ability to take risks in pursuing their passions.What does the world you’re born into owe you? What does the world you’re given allow you to create?Will AI be the common “enemy” that brings us together?Dan believes in strengthening strengths instead of fixing weaknesses.Goldman Sachs estimated generative AI could automate activities equivalent to 300 million full-time jobs globally.New technology always creates new jobs, however, and we tend to forget that when we focus only on the disruption.Are we hitting a wall with technology commoditizing the parts of our lives that we find meaningful?We can’t ignore the ethical challenges of AI, such as intellectual property rights and data privacy. Consider the implications of unauthorized use of personal data or voices.Future conversations on AI will include the seven stages of robots and the essence of intelligence.Resources: Goldman Sachs 2023 report: Briggs, J., Kodnani, D., Hatzius, J., Pierdomenico, G. (2023). The Potentially Large Effects of Artificial Intelligence on Economic Growth. Goldman Sachs Economic Research. Learn more about Jeffrey Madoff Dan Sullivan and Strategic Coach®

Nov 6, 2024 • 59min
Technology Changes, But These Fundamentals Don’t
Technology saturates our lives, but the essence of effective communication remains unchanged. The conversation highlights the importance of storytelling fundamentals amid the noise of social media. Creatives can truly harness technology only when they focus on value rather than distraction. They discuss how human behavior stays constant despite tech shifts. The impact of pandemic-driven communication changes is also explored, alongside the need for genuine relationships in a digital era. Ultimately, success transcends financial metrics and hinges on personal fulfillment.

Oct 23, 2024 • 58min
Protecting Your Humanity In A Digital World
About 50 years ago, the microchip had people making predictions about how the technology would influence all areas of human life. Now, advancements in artificial intelligence are generating the same sorts of predictions. Dan and Jeffrey discuss the psychological effect of AI’s potential, the very different mindsets with which people are approaching it, and who is set to benefit the most. Show Notes: New technologies can force people to rethink their relationship to work and to everything else in their lives. If you want to remain human, you have to adopt a theater-based attitude because the attitudes related to computers take the human out of the picture. Every technological advancement has given a certain advantage to early adopters. When it comes to technology, the playing field levels rapidly. There are people whose mentality is that machines are good and humans are bad. There's a certain Ponzi scheme quality to the way early investments are done. In some industries, money isn’t made in coming up with new ideas, but in taking advantage of other people being enthralled by new ideas. There are businesspeople who have been almost deified by a certain level of consumers. The new luxury and desirability come from something that has the human touch. You can get so far into the world of new that you've lost touch with everything that already exists. Every time we lose the ability to connect and share an experience with others, we’re losing something fundamental to what we are as humans. Theater is the ultimate in a shared emotional experience because it's live. Creating a brand can be all about storytelling, theater, and connection. Resources: Casting Not Hiring by Dan Sullivan and Jeffrey Madoff The Gap And The Gain by Dan Sullivan and Dr. Benjamin Hardy Learn more about Jeffrey MadoffDan Sullivan and Strategic Coach®

7 snips
Oct 10, 2024 • 36min
Adopt This Bold And Unique Strategy To Build A Winning Team
Transform your hiring by casting roles like a theater director! Discover how this innovative approach can boost creativity and teamwork. Dive into how storytelling enhances business and captivates audiences. Embrace risk and curiosity for personal and team growth. Unveil the 4 x 4 Casting Tool™ for clear roles and responsibilities, ensuring new members thrive from day one. Celebrate collaboration and shared passion, drawing insights from both theater and entrepreneurship for a vibrant team dynamic.

Sep 30, 2024 • 1h 2min
How AI Can Transform Your Business Strategy And Your Results
Do you understand the true potential of AI for your business? Jeffrey and Dan explore the practical applications of AI for entrepreneurs and discuss how it can streamline operations, improve productivity, and solve complex problems across various industries. Learn to navigate the current AI hype and discover how to leverage this technology as a powerful tool for driving business growth and innovation. Show Notes: AI is primarily a complexity solver, excelling in areas involving multiple interwoven systems.Effective AI applications include traffic systems, air traffic control, healthcare, military operations, and gaming.Entrepreneurs should evaluate AI based on whether it makes processes faster, easier, and cheaper and produces bigger results.Entrepreneurs should focus on backstage AI applications to improve human front stage performance.Creating newsletters with AI can significantly reduce team workload and achieve high engagement rates.AI search engines like Perplexity provide concise, relevant information quickly compared to traditional search engines.AI uses an enormous amount of electricity, potentially straining current power grids.Modular nuclear reactors may be a potential solution to AI's energy demands.Many AI start-ups may not survive long-term; successful companies will likely consolidate multiple AI applications.AI is an extension of human thinking, not a replacement.Avoid getting caught up in trying every new AI tool. Instead, focus on applications that provide tangible benefits to your business.AI can make productive people significantly more productive, but may make unproductive people more unproductive.It’s important to balance AI insights with human judgment and experience when making decisions about your business. Resources: PerplexityBook: Cue the Sun!: The Invention of Reality TV by Emily NussbaumBook: Which Lie Did I Tell?: More Adventures in the Screen Trade by William GoldmanLearn more about Jeffrey MadoffDan Sullivan and Strategic Coach®

Sep 12, 2024 • 1h
Unpacking The Retirement Myth
Jeffrey Madoff and Dan Sullivan explore the evolving concept of retirement. They discuss its historical origins, the unique challenges entrepreneurs face, and the impact of longevity on financial planning. The conversation offers valuable insights for any entrepreneur hoping to redefine success and navigate the modern economic landscape. Show Notes: The concept of retirement is relatively new, emerging in the late 19th and 20th centuries.The word "retire" comes from the French word repérer, meaning to pull back or withdraw, initially used in a military context.Otto von Bismarck introduced the first state pension system in Germany in 1889 to address social and economic challenges. By providing financial security for older citizens, he aimed to reduce the risk of social unrest and promote economic stability. The United States lacks a mandatory retirement age, making retirement an individual choice.Entrepreneurs often resist traditional retirement, viewing it as a withdrawal from their passion and purpose. They see retirement instead as an opportunity for reinvention.Retirement should be a strategic choice that aligns with your personal and professional goals.As life expectancy rises, retirement planning becomes more complex. Entrepreneurs need to consider extended financial needs and healthcare costs and ensure their ventures and investments can support a longer life.Moore's Law highlights how rapidly computing power doubles, reshaping the business landscape. Entrepreneurs must adapt to these technological shifts, which drive efficiency and innovation, to stay relevant. The COVID-19 pandemic acted as a catalyst for many entrepreneurs to re-evaluate their career paths and business models and highlighted the importance of adaptability and resilience.Retirement is perceived differently across cultures, impacting how entrepreneurs plan for the future. Some cultures emphasize family support, while others focus on individual financial independence.Understanding these diverse perspectives can help you tailor your retirement strategies to align with your personal and cultural values.Dan’s secret to a long and fulfilling life: Always make your future bigger than your past. Resources: Book: The Great Crossover® by Dan Sullivan Blog: How To Cast A Collaborator, Not Hire An Employee Personality: The Lloyd Price Musical Learn more about Jeffrey Madoff Dan Sullivan and Strategic Coach®

Aug 27, 2024 • 59min
Why Retro Is Making A Comeback In A High-Tech World
Jeffrey Madoff and Dan Sullivan explore the limitations of AI, debunking the myth of technological singularity. They discuss Gödel’s incompleteness theorem, Apple's controversial iPad ad, and the evolving global economy. The conversation challenges common assumptions about AI's potential to surpass human intelligence, offering valuable insights for any entrepreneur navigating the tech landscape. Show Notes Gödel's incompleteness theorem suggests that technology, as a subset of humanity, cannot surpass human intelligence.Technological singularity, predicted for 2029, is unlikely to happen because speed and information retrieval don't equate to true intelligence or creative thinking.Military research, gaming, and adult entertainment have been major drivers of technological advancement.Apple's recent iPad ad controversy highlights shifting consumer attitudes toward technology.Tech companies may be facing market saturation, challenging the constant push for new products.The revival of retro trends and vintage items reflects a broader cultural shift toward appreciating the past and seeking uniqueness.There's a growing disconnect between human creativity and the tech industry's approach to content creation and distribution.Tech giants like Apple have transitioned from being rebels against the establishment to becoming the establishment themselves.Tech companies should focus on balancing technical specifications with human-centric storytelling in their marketing strategies.AI excels at pattern recognition but falls short in replicating human-like thinking and creativity.Entrepreneurs should consider the limitations of AI when integrating it into their business strategies.Understanding the distinction between technological capabilities and human intelligence is crucial for innovation. Resources Personality: The Lloyd Price Musical Learn more about Jeffrey Madoff Dan Sullivan and Strategic Coach®Book: You Are Not A Computer by Dan Sullivan Book: Your Attention: Your Property by Dan Sullivan Video: “Crush!” (iPad Pro ad)

Aug 7, 2024 • 59min
The Importance Of Seeing Things From The Customer’s Point Of View
If you run a business, are you sure that every detail is being handled? When the little things aren’t being taken care of, it can be an indication that the big things aren’t going well. In this episode, Dan Sullivan and Jeffrey Madoff share the enormously important things companies have to do now to make sure customers keep coming back. Show Notes: In businesses, one of the first things to go is customer service. The only reason to shop in person rather than online is because it becomes a social event in a certain way. The purpose of automation can be to free someone up so they can have more time with customers. When a company starts cutting costs, especially by firing people, it shows you that they’re packaging the company for sale. The cost of personal service is going up. People interacting with people has a hundred times more dimensions than people interacting with mechanical replacements for people. Some people delude themselves into thinking that because AI can form an answer, it’s somehow sentient and like a person but even more efficient. These days, luxury means an actual person paying attention to you. It’s harder to get people’s attention now than it was 30 years ago. Having a great reputation is much more important than having great marketing. Resources: The Referability Habits™ Who Not How by Dan Sullivan and Dr. Benjamin Hardy The Gap And The Gain by Dan Sullivan and Dr. Benjamin Hardy 10x Is Easier Than 2x by Dan Sullivan and Dr. Benjamin Hardy Within The Context of No Context by George W.S. Trow Creative Careers Madoff Productions Strategic Coach