

Creator Upload
Tubefilter
Everything You Need To Know About The Creator Economy
Hosted by Lauren Schnipper and Josh Cohen
Hosted by Lauren Schnipper and Josh Cohen
Episodes
Mentioned books

Apr 5, 2024 • 28min
YouTube Putting Shorts Behind a Paywall?
Here's what we covered today:Josh and Lauren met up in LA at The Information's 2024 Creator Economy Summit: A New EraYouTube adds a "Members Only" option to put Shorts behind paywalls - TubefilterMore than 25% of channels in the YouTube Partner Program have monetized their Shorts - TubefilterEpic Games paid $320 million to creators over 12 months. These 'Fortnite' developers were top earners. - TubefilterMeredith Masony is our Creator on the Rise this week! Here's our in-depth interview with her. Creators on the Rise: Here's what can happen when you fold your laundry live on the internet - TubefilterFacebook takes on TikTok with a new, vertical-first video player | TechCrunch
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Mar 29, 2024 • 32min
LinkedIn Goes TikTok feat. Zach Blume, Co-Founder of Portal A
Here's everything we covered this week:Check out Zach Blume on LinkedIn!This is Portal A, Zach's company.Our Creator on the Rise is ARIatHOME! | Twitch ProfileBiden campaign on TikTokFlorida governor signs law restricting social media access for children | CNN BusinessLinkedIn is experimenting with a TikTok-like video feed in its app | TechCrunchSmoothie King now has a Dude Perfect drink--and a $10,000 giveaway - Tubefilter
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Mar 22, 2024 • 35min
MrBeast Lands The Biggest Game Show in History
Here's everything we covered today:Creators on the Rise: ChelseaVFX makes impossible things - TubefilterMrBeast lands deal with Amazon to produce TV series with 1,000 contestants and a $5 million prize - TubefilterMrBeast reveals why he chose Amazon Prime for his game show over other streaming platforms - DexertoMrBeast originally teased the game show on an interview with Colin & Samir. Here's that interview.LeBron James, JJ Redick teaming up for new basketball-centric podcast - The AthleticWhat Makes a Great Basketball Player? | LeBron James & JJ Redick | Full EpisodeRoblox launches a $35 million fund for creators—and introduces its answer to TikTokFacebook is trying to make 'poking' cool again | TechCrunch
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Mar 15, 2024 • 28min
The First Ever LinkedIn Influencer Agency, feat. Brendan Gahan
Here's what we covered today:Creator Authority, the first-ever LinkedIn influencer marketing agency!Check out Brendan Gahan on LinkedIn.Our Creator on the Rise is Zach Pozniak! Check out the jeeves_ny TikTok account here.House Passes Bill that Could Ban TikTokDanny Duncan is putting his new energy drink brand in 10,000 stores this year - TubefilterMrBeast apologizes to fans as Feastables sells out almost everywhere - Dexerto EA is bringing back a beloved college football video game (and paying $6 million in NIL money to do it) - Tubefilter
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Mar 8, 2024 • 38min
How to Make the Algorithm Work Like Magic, feat. Justin Flom
Here's everything we covered today.All things Justin Flom! YouTube, Facebook, TikTok, Instagram.Our featured creator this week is Emily Wang! Check her out here on Twitch.Reesa Teesa snags CAA deal as 'Who TF Did I Marry?' becomes a TikTok sensation - TubefilterTikTok says its revamped creator fund has increased total creator revenue by over 250% | TechCrunch MrBeast says to stop using his editing style (because he did, too) - Tubefilter I'm Fighting Mike Tyson. -- Jake Paul's YouTube video about it Rooster Teeth Is Shutting Down After 21 Years
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Mar 1, 2024 • 36min
How Much Money Do Content Creators Really Make? feat. Eric Wei, Cofounder of Karat Financial
Here's everything we covered today:Follow Eric Wei on LinkedIn!Karat's new tool, Karat InsightsKarat Financial websiteOur Creator of the Week Is Suto! Check out our full interview here.It's time for the Supreme Court to rule on state laws that concern social media censorship - Tubefilter YouTube is nixing the Kids app for TVs - TubefilterLudwig's new video with Colin & Samir (we touched on the baker bit)
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Feb 23, 2024 • 29min
Ludwig Confronts YouTube's CEO, plus MrBeast on the Cover of Time
Here's what we covered today:Ludwig: I Confronted YouTubes 'Scary' New CEOSora, OpenAI's newest model, stuns the internet by turning text prompts into lifelike videos - Tubefilter Marques Brownlee Joins Ridge as Executive Board Member, Equity Investor, and Chief Creative Partner | Business WireCreators on the Rise: alexbegs would like to send a shout-out to Celine Dion - TubefilterMrBeast's latest cover story puts him on the front page of Time Magazine - TubefilterMrBeast reformulates Feastables, says it's now "the best-tasting chocolate ever made by mankind" - TubefilterFormer YouTube CEO's son found dead at UC Berkeley
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Feb 16, 2024 • 26min
Super Bowl Creator Recap 2024, Nike x Kai Cenat, and Disney Makes an Epic Investment
Here's everything we covered:Our Creator on the Rise is KDotDaGawd! Here's our in-depth interview on Tubefilter.In her first year on OnlyFans, Lizzy Capri has made $100,000 - TubefilterThe Super Bowl's Other Big Winners... Were the Creators?Inside The NFL’s Creator Strategy — The InformationYouTube stars help NFL bring in more viewers, league saysKai Cenat becomes Nike's first streamer partner, has "huge" plans - TubefilterDisney takes $1.5 billion stake in Epic Games to build an "entertainment universe" - Tubefilter Meghan, The Duchess of Sussex, Strikes Podcast Deal With Lemonada Media; Will Launch New Show & Distribute 'Archetypes' To All PlatformsRyan Trahan embraces sour power with his own candy line - Tubefilter
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Feb 9, 2024 • 37min
The Brand Yearbook feat. Sara Wilson, plus YouTube's 2024 Plans, and Top Podcasts Renew with a Twist
Here's what we covered today:Our guest today was Sara Wilson! Here is The Brand Yearbook we discussed. You can follow Sara on LinkedIn here.Our Creator on the Rise is Nyane! TikTok: https://www.tiktok.com/@nyaneCoca-Cola cries "Happy Tears" with a TikTok-exclusive flavor - TubefilterLetter from the YouTube CEO: 4 Big bets for 2024YouTube now gets 1 billion hours of watch time on TVs each day - TubefilterJoe Rogan Renews at Spotify, but Will No Longer Be Exclusive - The New York TimesSmartLess is leaving Amazon for $100 million - The VergeWhy Tim Cook Is Going All In on the Apple Vision Pro | Vanity Fair
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

Feb 2, 2024 • 39min
Creator Economy 2024 Outlook feat. Megan Lightcap, plus Taylor Swift is Off TikTok & Tech CEOs Grilled by Congress
Here's what we covered today:Our Creator on the Rise is The Korean Vegan, aka Joanne Molinaro! Here's our write up: https://www.tubefilter.com/2024/01/31/creators-on-the-rise-korean-vegan/TikTok, Meta CEOs take heat from Congress in contentious Capitol Hill hearing on child safety - Tubefilter Mark Zuckerberg defends teenage creators’ right to public Instagram accounts | TechCrunch Universal Music Group plans to pull song catalog from TikTok | TechCrunchTikTok loses songs from Taylor Swift, Olivia Rodrigo, Drake amid Universal Music Group dispute - TubefilterYouTube celebrates 100 million subscribers across its Music and Premium tiers - TubefilterYouTube ad revenue earns 15% year-over-year bump, hits $9.2 billion in Q4 2023 - TubefilterMrBeast action figures will be coming home for the holidays in 2024 - Tubefilter
Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK


