LEAP Listens

Sara MacGregor and Roger Cayless
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Sep 25, 2023 • 20min

Episode 46 | Debunking the myths about starting your employer brand with Simon Rutter

Join Sara and Roger as they chat with award-winning communications strategist and copywriter, Simon Rutter. In this episode, we talk about the early stages of building an employer brand. Simons gives his key insights on some common myths and misconceptions surrounding new employer brands, and offers valuable advice for those looking to build their employer brand on a tight budget.LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Sep 18, 2023 • 33min

Episode 45 | Shattering the norms: Lewes FC's pioneering equality in football with Karen Dobres

Join Roger and Sara as they speak with Karen Dobres, Co-owner of Lewes FC. In this episode, Karen takes us on her journey from once fearing football matches to being instrumental in driving the club's equality initiatives. Karen shares the genius marketing strategies she uses to attract even more fans to the women's game. Don't miss this empowering episode!LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Sep 11, 2023 • 36min

Episode 44 | Gen Z’s expectations from the workplace with Lucy Kemp

We have all heard lots about Gen Z - they aren't loyal to their jobs, they expect too much, they are impossible to please! But is any of this true? Join Roger and Sara as they speak to employee experience specialist Lucy Kemp. In this episode, Lucy shares her expertise and insights on what Gen Zs really wants from work, offering valuable insights to employers and shedding light on how this generation is reshaping the workplace for the future.LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Sep 4, 2023 • 18min

Episode 43 | Navigating employer branding in turbulent times with Jess Matthewman

Join Sara and Roger as they chat to employer brand specialist Jess Mathewman. In this episode we talk about working in the employer branding space when times get tough. We delve into how businesses can still communicate and nurture an employer brand during difficult periods, and how businesses can adapt and shift their focus from hiring, to internal growth.LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Aug 28, 2023 • 19min

Episode 42 | Building a business case for an EVP with Vicki Saunders

Join Sara and Roger as they chat to employer branding specialist Vicki Saunders. With experience working in the employer branding world at global firms like Curry’s and Boots, Vicki speaks on why EVP's are important for businesses, how to build a business case for leadership teams and even uses her chocolate bar analogy to explain why!LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Aug 21, 2023 • 3min

Special Episode | The Series 3 Bloopers

As we bid farewell to Series 3 of LEAP Listens, we must admit things don't always run smoothly. From fumbling lines to squeaky chairs, we have put together some of the funniest moments and mishaps from this series. You won't want to miss this one!LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Aug 14, 2023 • 19min

Episode 41 | Evaluating employer brand effectiveness through data with Becky Ralf

 As we kick of the fourth season of LEAP Listens, Sara and Roger are joined by Becky Ralf, Global Employer Brand Programme Manager at Vodafone. In this episode, Becky shares her experience in understanding the effectiveness of their employer branding efforts through understanding and reporting on various data points. A really interesting episode to begin the season. LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Aug 7, 2023 • 19min

Episode 40 | Transforming an employer brand: A journey of purpose, identity, and partnership with Tom Pearce

As our third season of LEAP Listens comes to a close, join Sara and Roger in the season 3 finale as they are joined by Tom Pearce, an employer brand and recruitment attraction specialist. In this episode, Tom takes us on his journey, starting out as a Christmas temp at John Lewis to working his way up and playing a key role in shaping the John Lewis employer brand.LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Jul 31, 2023 • 20min

Episode 39 | Lessons learned from a career in employer branding with Kate Siddiqui

 Sara and Roger are joined by Kate Siddiqui, Employer brand specialist. In this episode Kate talks about her journey in employer branding, discussing the variety of roles she has taken on, and the unique experiences that come with working in client-side and agency-side roles. LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk
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Jul 24, 2023 • 19min

Episode 38 | A journey of how personal branding helped through difficult times with Andy Holden

Roger and Sara are joined by Andy Holden, Integrated Art Director at The Maverick Group. In this episode Andy shares his story on how he was left without work during the covid-19 pandemic, which led to struggles with his personal identity. As he delves into his journey, he reveals how redefining his personal brand was the key to finding himself again and getting through these hard times.LEAP Listens is brought to you by LEAP Create, an award-winning people communications agency. Find out more at leapcreate.co.uk

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