Wild Business Growth

This episode is dedicated to Grandma Barb. Lars Silberbauer, the Digital Marketing Leader, joins the show to share his journey leading LEGO from zero social media presence to the top brand on social media. Hear how he got LEGO to embrace social media, they got their first million fans, how to stay playful, discover new gadgets, and his favorite LEGO set. Connect with Lars on social media at @LarsSilberbauer, LarsSilberbauer.com, and WAVE7.org

Nick Coleman, the Founder and CEO of Snaffling Pig, joins the show to share his journey from loving pork crackling as a kid to disrupting the UK snack industry and becoming a Dragons' Den success story. Hear how to come up with new product ideas, grow distribution, handle impostor syndrome, Nick’s experience on Dragons’ Den, and why he faked his marriage. Connect with Nick on LinkedIn and at SnafflingPig.co.uk

Dan Gingiss, the Customer Experience Speaker and Coach, joins the show to share his journey from marketing collectible figurines to creating remarkable customer experiences at McDonald's, Discover, Humana, and more. Hear how to create extraordinary moments for your customers, make memorable moments while improving pain points, the difference between customer experience and customer service, Dan’s stories from being a licensed bartender, and his family’s secret chocolate chip cookie recipe. Connect with Dan at DanGingiss.com, on Twitter at @DGingiss, and on LinkedIn

Rachel Inman, a Staff UX Design Lead for Google Maps, joins the show to share her journey from loving maps and exploration as a kid to enhancing Google Maps and Google Earth through UX design. Hear how to be user-friendly, how teachers helped redesign Google Earth, what Google Maps might look like in the future, how to create a culture of creativity, and how Street View gets made. Connect with Rachel on Twitter at @rachel_inman and on LinkedIn

Paula Scher, the Principal at Pentagram, joins the show to share her journey from designing album covers to creating logos and graphics for Citibank, Shake Shack, The High Line, The Public Theater, and more. Hear the stories behind her most famous designs, why it helps to sketch on a napkin, how to foster business relationships that last decades, the problem with perfectionism, and her reaction to seeing her designs all around New York City. Connect with Paula at Pentagram.com

Jay Acunzo, the Author, Keynote Speaker, and Founder of Marketing Showrunners, joins the show to share his journey from being unhappy at a highly-desired job to creating original narratives for brands and teaching creative people to find their voice. Hear how to make your show different, bring about tension, Jay’s creative process, why control and certainty are inversely proportional, and storytelling lessons from Anthony Bourdain. Connect with Jay at MarketingShowrunners.com

Philip VanDusen, the Founder and Chief Creative Officer of Verhaal Brand Design, joins the show to share his journey from selling t-shirts on foot to leading branding and design for the world's biggest brands. Hear how to stand out with design, the science behind marketing and design, the best-selling shirt of all time, how to grow your pillar content channel, and why designers are like cows. Connect with Philip at PhilipVanDusen.com, BrandDesignMasters.com, his podcast, and on YouTube

Jessica Hitchcock, the Full-Time Artist, joins the show to share her journey from working in finance and accounting to going all-in on her passion for painting. Hear how to turn your side hustle into your business, how to develop several revenue streams, the power of Instagram for creatives, how to get out of a creative rut, and her Lois Griffin impression. Connect with Jessica at JessicaHitchcock.org, on Instagram at @Jessica_Hitchcock, and The Creative Business Convo Facebook group

Marcus Whitney, the Creative Entrepreneur, joins the show to share his journey from waiting tables as a college dropout to becoming the Serial Entrepreneur and Bestselling Author of Create and Orchestrate. Hear the biggest lessons from his entrepreneurship journey, how he brought an MLS team to Nashville, the hardest thing he’s ever done, how to balance major life events with career aspirations, and key tips for meditating. Connect with Marcus at MarcusWhitney.com

Melanie Deziel, the Founder and Chief Content Officer of StoryFuel, joins the show to share her journey from aspiring journalist to Author and Creator of The Content Fuel Framework. Hear how to brainstorm content ideas, turn ideas into actual content, beat writer’s block, ignore the algorithm, and the surprise musical instrument Melanie plays. Connect with Melanie at StoryFuel.co and on social media