
Business of Software Podcast
Business of Software is a place that brings together the brightest minds and greatest practitioners in software into one place.
World-Class software leaders such as Joel Spolsky, Gail Goodman, Seth Godin, DHH, Dharmesh Shah, & Kathy Sierra come to teach everything except the code in how to scale great software companies that stay profitable in the long term. Expect the latest thinking and fresh perspectives from some of the world's leading software practitioners.
Stay up to date and hear about new talks, videos, podcasts and conference updates. http://businessofsoftware.org/updates
Latest episodes

Dec 21, 2021 • 58min
Ep 95 Developing Sales Talent (with Paul Kenny)
Understand and conquer the challenges of scaling sales teams rapidly with a focus on the challenge of getting new hires up and running quickly and effectively with Paul Kenny

Dec 14, 2021 • 46min
Ep 94 Old School Copywriting For New School Businesses (with Joanna Wiebe)
Joanna looks at some old school copywriters' tips to help your SaaS stand out, including the Seven Sweeps to give your copy before you ship it.

Dec 7, 2021 • 39min
Ep 93 Switching from Consulting to a Product Led Business (with Laura Roeder)
Almost everyone running a consulting, training or agency business, however successful, will admit at some point that they wish they could run a product business. Why don’t they? Laura Roeder talks about her experience.

Nov 23, 2021 • 50min
Ep 92 The case for mindfulness at work (with Matthew Bellows)
Join Yesware's Matthew Bellows as he discusses the importance and helpfulness of mindfulness in the workplace.

Nov 16, 2021 • 51min
Ep 91 How To Grow and Scale A Culture with Limited Funds (with Alicia Navarro)
Scaling is a challenge which presents itself to any company starting out. Further to this, cash flow is the single greatest reason companies fail in the beginning. So how do you scale, whilst remaining respectful of your budget?

Nov 9, 2021 • 55min
Ep 90 Life's too short for bad software (with Leon Barnard)
Mark Littlewood spent some time with Leon Barnard, Balsamiq's education team lead, to discuss how Balsamiq's approach to marketing was conceived, why the focus of all their efforts has always been to support the growth and development of product design as a discipline.

Nov 2, 2021 • 39min
Ep 89 Making Social Media Work in B2B (with Laura Fitton)
Once upon a time dubbed a “Queen” of Twitter, Laura “@Pistachio” Fitton co-authored Twitter for Dummies and founded oneforty.com (acquired by HubSpot) in 2009 when she recognised that software built on Twitter’s API was going to change the world.

Oct 19, 2021 • 51min
Ep 88 Talk Sh*t, delegate & know what you want (with Michael Lopp)
In this talk, Michael will explore the soft skills necessary for building a product in a company full of bright people who all think they are right.

Oct 12, 2021 • 57min
Ep 87 A Practioners Guide to Ecosystem Development (with Mike Milinkovich)
Software Ecosystems is a continuously evolving ideology in the field of software engineering. Mike Milinkovich’s talk at BoS Conf USA 2008 looks at providing you with a practitioner’s guide to ecosystem development.

Oct 5, 2021 • 43min
Ep86 Founders at Work (with Jessica Livingston)
In this talk Jessica Livingston - author of Founders at work - talks about the many lessons she learned from her interviews with the likes of Paul Graham, Steve Wozniak, Mitch Kapor and Joel Spolsky to name but a few.
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