Boagworld: UX, Design Leadership, Marketing & Conversion Optimization

Paul Boag, Marcus Lillington
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11 snips
Nov 7, 2024 • 59min

Navigating the Future: AI, UX Leadership, and Content Simplification

The podcast dives into the tech industry's budget cuts and speculates on AI's role in driving these changes. A fascinating dialogue between Cleo Abram and Mark Zuckerberg raises questions about prioritizing user needs versus technological capabilities. The hosts spotlight Framer, a versatile tool for creating high-fidelity interactive prototypes, while also analyzing the challenges UX leaders face in redefining their roles. Furthermore, they explore the crucial link between content readability and conversion rates, highlighting the need for clear, engaging content.
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6 snips
Oct 24, 2024 • 55min

Transforming UX Teams From Reactive to Strategic

Discover how UX teams can evolve from reactive problem solvers to strategic leaders, enhancing their organizational impact. The discussion highlights the importance of training and collaboration in user experience. With insights on tools like Maze for effective user testing, the hosts emphasize the need for simplicity in design to cater to diverse users. They also explore the value of shared resources and clear communication. Plus, enjoy light-hearted anecdotes on streaming services and RV adventures that add a fun twist to the conversation!
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8 snips
Oct 10, 2024 • 52min

Content Chaos to Clarity: Streamlining Your Website Copy

Dive into the world of user-focused content creation and discover how to transform user queries into engaging web copy. Explore the efficiency of AI tools for drafting content and learn innovative strategies for addressing content challenges. The hosts balance humor and insights while discussing the sense of community among freelancers and the importance of data-driven decision-making. They'll share nostalgia and light-hearted banter, making complex topics both informative and entertaining!
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9 snips
Sep 26, 2024 • 47min

Objection Handling and AI in UX Design

Discover how AI tools like Claude and Fathom are revolutionizing virtual meetings and enhancing productivity. The hosts delve into Microsoft Clarity, a powerful analytics tool that outperforms Google Analytics by tracking user behavior in detail. Learn about the essential role of objection handling in UX design, emphasizing alignment with user concerns. The discussion also touches on cultural sensitivity in marketing and the transformative impact of AI in personalization. Enjoy some light-hearted banter that keeps the conversation engaging!
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5 snips
Sep 12, 2024 • 46min

The Perils and Paradox of Perfectionism

The dangers of perfectionism are examined, with insights on embracing a 'good enough' mindset for greater creativity. The hosts share their mixed experiences with the Apple Vision Pro, highlighting its astonishing technology and real-world drawbacks. They also discuss the rise of AI tools, praising their utility in data analysis. Empathy takes center stage as a crucial skill for UX professionals, emphasizing its importance in fostering genuine relationships. Plus, there's a quirky reflection on the uncanny nature of AI-generated art.
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8 snips
Aug 29, 2024 • 49min

Old Friends, New Insights: The Boagworld Comeback

The hosts celebrate their exciting return to the podcasting scene after a five-year break. They dive into the evolution of usability testing, contrasting traditional methods with modern tools for insightful user feedback. The importance of effective content prioritization and emotional response in design is emphasized. Listeners learn about affordable user research tools that can enhance UX insights. Strategies for communicating usability concepts to various stakeholders are also discussed, along with the role of AI in user research.
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Jul 22, 2024 • 56sec

The Boagworld Web Show Returns in August

You can find more information on the return of the show here. Find The Latest Show Notes
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Mar 11, 2021 • 1h 8min

How to Become a Good UX Designer: A Beginners Guide

You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/how-to-become-a-good-ux-designer/ Find The Latest Show Notes
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Feb 11, 2021 • 1h 12min

Work Smarter: Managing UX Projects - 18 Tips for Success

You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/managing-ux-projects  Find The Latest Show Notes
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Jan 14, 2021 • 1h 16min

3 Steps to Improve Website Conversion Post-Launch

You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/post-launch Find The Latest Show Notes

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