Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
Paul Boag, Marcus Lillington
Boagworld: The podcast where digital best practices meets a terrible sense of humor! Join us for a relaxed chat about all things digital design. We dish out practical advice and industry insights, all wrapped up in friendly conversation. Whether you're looking to improve your user experience, boost your conversion or be a better design lead, we've got something for you. With over 400 episodes, we're like the cool grandads of web design podcasts – experienced, slightly inappropriate, but always entertaining. So grab a drink, get comfy, and join us for an entertaining journey through the life of a digital professional.
Episodes
Mentioned books
8 snips
Jul 22, 2025 • 56min
Scaling UX in a Decentralized World: Inside Oxford
In this discussion, Sarah Zama, the UX Lead at the University of Oxford with a passion for enhancing design, shares her insights on navigating UX in a decentralized environment. She reveals her journey of establishing a UX center of excellence and fostering a culture of user-centered design. The conversation touches on Apple’s design shortcomings regarding accessibility and humorous thoughts on AI wearables. Additionally, Sarah introduces the Zuko Form Analytics app, a game-changer for optimizing user engagement and conversion.
4 snips
Jun 19, 2025 • 6min
Scaling UX Impact with Limited Resources
Discover strategies to build a strong UX framework even when resources are tight. The discussion highlights empowering team members through professional coaching and establishing supportive services. Learn how to create educational initiatives to boost organizational user experience capabilities. Addressing the common struggle of under-resourcing, this conversation reveals actionable approaches for UX leaders to ensure impactful designs amidst the chaos of limited budgets and personnel.
20 snips
Jun 16, 2025 • 55min
The Future Of UX With Jared Spool
Join Jared Spool, a guiding light for UX professionals, as he discusses the urgent need for UX to evolve strategically amidst AI advancements. The conversation dives into the skepticism surrounding Figma's new tools and introduces Ready, an AI app that turns natural language into code, enhancing productivity for designers. They also tackle the UX job market's tough landscape, offering advice for newcomers navigating their careers. With humor and insight, Jared and the hosts explore how to remain hopeful and adaptable in a changing industry.
10 snips
May 22, 2025 • 50min
Creating Personality-Driven Design Experiences
Join Andy Clarke, a visionary designer known for his artistic approach to web projects, as he dives into the fascinating world of personality-driven design. He emphasizes the importance of aesthetics in UX and how it fosters emotional connections with users. The conversation highlights the role of AI in conducting user interviews, showcasing a tool that mimics natural interaction. Clarke also critiques the mechanization of modern design and champions the need for creativity and storytelling, making a case for more human-centered approaches in all facets of design.
18 snips
Apr 22, 2025 • 48min
The Job Title Train Wreck
Join the hosts as they navigate the chaotic world of design job titles, unpacking the nuances between roles like UX, UI, and product designer. They share a fun dinner story with an accessibility expert and delve into how inconsistent naming can confuse employers and applicants alike. Discover an exciting new app, Bolt, that enhances Figma prototypes by adding real form fields for usability testing. Wrap up with humorous anecdotes and a classic joke that will leave you smiling!
9 snips
Apr 10, 2025 • 46min
Beyond Usability: Why Emotion and Delight Matter in UX
Discover how emotional design can elevate user experiences beyond mere usability. The conversation reveals surprising insights about friction enhancing interactions and the importance of creating memorable interfaces. There's a critical look at AI-powered design tools, showcasing both their limitations and potential for user research. The hosts share personal anecdotes, including adventurous plans and wedding updates, while offering tips for giving constructive feedback in a collaborative environment. Expect a mix of humor and valuable design wisdom!
9 snips
Mar 27, 2025 • 49min
Redefine Your Role
Unlock the secrets to redefining your role as a UX design leader and taking charge of your influence in organizations. Discover the precarious state of UX agencies and how they can thrive amidst evolving challenges. Explore the dual nature of AI as both a boon and a distraction, reshaping collaboration in UX design. This week’s tool, UXPressia, empowers teams to visualize customer journeys and engage non-designers in research. Dive into strategies for enhancing your impact and embracing a new era of user experience!
9 snips
Mar 13, 2025 • 40min
The Art of Stealth Research
Dive into the fascinating world of invisible user research, where UX practitioners learn to conduct vital research seamlessly without stakeholder buy-in. Explore the challenges of UX debt and the importance of integrating research into daily workflows. Discover the versatile user-testing platform, Useberry, which simplifies the user research process with its affordable and scalable options. The discussion also touches on the delicate balance of accessibility in design and the pivotal role of design leaders in navigating organizational expectations.
Feb 27, 2025 • 50min
The Metrics Trap: Are You Measuring the Wrong Things?
Explore the hazards of tracking the wrong metrics and why they could derail your organization. Discover a Figma plugin that makes mockups realistic and enhances stakeholder engagement. Delve into the transformative impact of AI on user experience and the ethical challenges it presents. Learn to navigate the complexities of managing software subscriptions while keeping humor in the conversation. Plus, enjoy a classic joke from Marcus to round it all out!
5 snips
Feb 13, 2025 • 48min
Digital Fatigue: The Case for Face-to-Face Meetings
In a world of screens, the power of face-to-face meetings is more vital than ever for teamwork and social bonds. Discover essential A/B testing tools like VWO and Crazy Egg to enhance your marketing success. The impact of AI on user experience is explored, revealing how it can streamline design processes. The conversation also focuses on balancing digital interaction with real-life connections to foster creativity and collaboration in both professional and personal settings.
